/*
 * Content Guppy — site-wide styles.
 * Enqueue once in WordPress (theme or Elementor custom code).
 * Built by scripts/build_site_css.py — do not edit by hand if you re-run the script.
 */


/* ========== merged from: home.html ========== */

:root {
      --bg:         #ffffff;
      --bg-alt:     #f4f6f9;
      --bg-card:    #ffffff;
      --blue:       #1a6ff0;
      --blue-dim:   #155dc9;
      --blue-light: rgba(26,111,240,0.08);
      --ink:        #1a1a2e;
      --ink-mid:    #3d3d5c;
      --muted:      #6b7280;
      --border:     #e2e6ed;
      --font-head:  'Sora', sans-serif;
      --font-body:  'DM Sans', sans-serif;
    }

    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
    html { scroll-behavior: smooth; }
    body { background: var(--bg); color: var(--ink); font-family: var(--font-body); font-size: 17px; line-height: 1.7; -webkit-font-smoothing: antialiased; }

    .container { max-width: 1080px; margin: 0 auto; padding: 0 28px; }

    /* ── NAV ── */
    nav { position: sticky; top: 0; z-index: 100; background: rgba(255,255,255,0.95); backdrop-filter: blur(14px); border-bottom: 1px solid var(--border); }
    .nav-inner { display: flex; align-items: center; justify-content: space-between; padding: 16px 28px; max-width: 1080px; margin: 0 auto; }
    .nav-logo { font-family: var(--font-head); font-weight: 800; font-size: 1.15rem; color: var(--ink); text-decoration: none; letter-spacing: -0.5px; }
    .nav-links { display: flex; gap: 8px; list-style: none; align-items: center; }
    .nav-links > li > a { color: var(--muted); text-decoration: none; font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px; transition: color 0.2s; padding: 8px 12px; border-radius: 8px; display: block; }
    .nav-links > li > a:hover { color: var(--ink); background: var(--bg-alt); }
    .nav-cta { background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.85rem; letter-spacing: 0.3px; padding: 10px 22px; border-radius: 100px; text-decoration: none; transition: background 0.2s, transform 0.15s; }
    .nav-cta:hover { background: var(--blue-dim); transform: translateY(-1px); }

    /* Services dropdown */
    .services-li { position: relative; }
    .services-trigger { color: var(--muted); font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px; transition: color 0.2s; padding: 8px 12px; border-radius: 8px; display: flex; align-items: center; gap: 5px; cursor: pointer; background: none; border: none; font-family: var(--font-body); outline: none; }
    .services-trigger:focus { outline: none; }
    .services-trigger:focus-visible { outline: 2px solid var(--blue); outline-offset: 2px; }
    .services-trigger:hover, .services-li:hover .services-trigger { color: var(--ink); background: var(--bg-alt); }
    .services-chevron { width: 14px; height: 14px; transition: transform 0.25s ease; opacity: 0.5; flex-shrink: 0; }
    .services-li:hover .services-chevron { transform: rotate(180deg); opacity: 1; }
    .services-dropdown { position: absolute; top: calc(100% + 10px); left: 50%; transform: translateX(-50%) translateY(-6px); background: var(--bg); border: 1px solid var(--border); border-radius: 14px; box-shadow: 0 8px 32px rgba(0,0,0,0.1), 0 2px 8px rgba(0,0,0,0.06); padding: 8px; min-width: 300px; opacity: 0; pointer-events: none; transition: opacity 0.2s ease, transform 0.2s ease; z-index: 200; }
    .services-dropdown::before { content: ''; position: absolute; top: -12px; left: 0; right: 0; height: 12px; }
    .services-li:hover .services-dropdown { opacity: 1; pointer-events: auto; transform: translateX(-50%) translateY(0); }

    /* Resources dropdown */
    .resources-li { position: relative; }
    .resources-trigger { color: var(--muted); font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px; transition: color 0.2s; padding: 8px 12px; border-radius: 8px; display: flex; align-items: center; gap: 5px; cursor: pointer; background: none; border: none; font-family: var(--font-body); outline: none; }
    .resources-trigger:focus { outline: none; }
    .resources-trigger:focus-visible { outline: 2px solid var(--blue); outline-offset: 2px; }
    .resources-trigger:hover, .resources-li:hover .resources-trigger { color: var(--ink); background: var(--bg-alt); }
    .resources-chevron { width: 14px; height: 14px; transition: transform 0.25s ease; opacity: 0.5; flex-shrink: 0; }
    .resources-li:hover .resources-chevron { transform: rotate(180deg); opacity: 1; }
    .resources-dropdown { position: absolute; top: calc(100% + 10px); left: 50%; transform: translateX(-50%) translateY(-6px); background: var(--bg); border: 1px solid var(--border); border-radius: 14px; box-shadow: 0 8px 32px rgba(0,0,0,0.1), 0 2px 8px rgba(0,0,0,0.06); padding: 8px; min-width: 300px; opacity: 0; pointer-events: none; transition: opacity 0.2s ease, transform 0.2s ease; z-index: 200; }
    .resources-dropdown::before { content: ''; position: absolute; top: -12px; left: 0; right: 0; height: 12px; }
    .resources-li:hover .resources-dropdown { opacity: 1; pointer-events: auto; transform: translateX(-50%) translateY(0); }

    /* Shared dropdown styles */
    .dropdown-item { display: flex; gap: 14px; align-items: flex-start; padding: 14px 16px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .dropdown-item:hover { background: var(--blue-light); }
    .dropdown-icon { width: 36px; height: 36px; border-radius: 9px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 1rem; flex-shrink: 0; transition: background 0.15s; }
    .dropdown-item:hover .dropdown-icon { background: rgba(26,111,240,0.16); }
    .dropdown-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); margin-bottom: 3px; letter-spacing: -0.2px; display: block; }
    .dropdown-desc { font-size: 0.78rem; color: var(--muted); line-height: 1.5; }
    .dropdown-divider { height: 1px; background: var(--border); margin: 4px 8px; }

    /* Hamburger */
    .hamburger { display: none; flex-direction: column; justify-content: center; align-items: center; gap: 5px; width: 40px; height: 40px; background: none; border: none; cursor: pointer; padding: 4px; border-radius: 8px; transition: background 0.2s; }
    .hamburger:hover { background: var(--bg-alt); }
    .hamburger:focus { outline: none; }
    .hamburger span { display: block; width: 22px; height: 2px; background: var(--ink); border-radius: 2px; transition: transform 0.3s ease, opacity 0.2s ease; transform-origin: center; }
    .hamburger.open span:nth-child(1) { transform: translateY(7px) rotate(45deg); }
    .hamburger.open span:nth-child(2) { opacity: 0; transform: scaleX(0); }
    .hamburger.open span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }

    /* Mobile panel */
    .mobile-panel { position: sticky; top: 69px; z-index: 99; background: var(--bg); border-bottom: 1px solid var(--border); box-shadow: 0 8px 24px rgba(0,0,0,0.08); overflow: hidden; max-height: 0; transition: max-height 0.35s cubic-bezier(0.4, 0, 0.2, 1); display: none; }
    .mobile-panel.open { max-height: 900px; }
    .mobile-panel-inner { padding: 16px 20px 24px; display: flex; flex-direction: column; gap: 2px; }
    .mobile-panel-label { font-size: 0.68rem; font-weight: 700; letter-spacing: 1.4px; text-transform: uppercase; color: var(--muted); padding: 8px 12px 6px; }
    .mobile-service-item { display: flex; gap: 12px; align-items: center; padding: 11px 12px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .mobile-service-item:hover { background: var(--blue-light); }
    .mobile-service-icon { width: 32px; height: 32px; border-radius: 8px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 0.9rem; flex-shrink: 0; }
    .mobile-service-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); }
    .mobile-service-desc { font-size: 0.74rem; color: var(--muted); line-height: 1.4; margin-top: 2px; }
    .mobile-panel-divider { height: 1px; background: var(--border); margin: 8px 4px; }
    .mobile-panel-link { display: block; font-family: var(--font-head); font-weight: 600; font-size: 0.97rem; color: var(--ink); text-decoration: none; padding: 11px 12px; border-radius: 10px; transition: background 0.15s, color 0.15s; }
    .mobile-panel-link:hover { background: var(--bg-alt); color: var(--blue); }
    .mobile-panel-cta { display: block; margin-top: 12px; background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.92rem; padding: 13px 20px; border-radius: 100px; text-align: center; text-decoration: none; box-shadow: 0 4px 16px rgba(26,111,240,0.3); transition: background 0.2s; }
    .mobile-panel-cta:hover { background: var(--blue-dim); }

    /* ── HERO ── */
    .hero { padding: 108px 0 88px; position: relative; overflow: hidden; text-align: center; }
    .hero::before { content: ''; position: absolute; top: -80px; left: 50%; transform: translateX(-50%); width: 1000px; height: 560px; background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%); pointer-events: none; }
    .hero::after { content: ''; position: absolute; inset: 0; background-image: linear-gradient(rgba(26,111,240,0.04) 1px, transparent 1px), linear-gradient(90deg, rgba(26,111,240,0.04) 1px, transparent 1px); background-size: 48px 48px; mask-image: radial-gradient(ellipse at center, black 20%, transparent 75%); pointer-events: none; }
    .hero h1 { font-family: var(--font-head); font-size: clamp(2.5rem, 5.2vw, 3.8rem); font-weight: 800; line-height: 1.1; letter-spacing: -1.8px; max-width: 860px; color: var(--ink); margin: 0 auto; opacity: 0; animation: fadeUp 0.6s 0.2s forwards; }
    .hero h1 em { font-style: normal; background: linear-gradient(90deg, var(--blue), #4da3ff); -webkit-background-clip: text; -webkit-text-fill-color: transparent; }
    .hero-sub { margin-top: 28px; max-width: 600px; margin-left: auto; margin-right: auto; color: var(--muted); font-size: 1.08rem; font-weight: 300; line-height: 1.75; opacity: 0; animation: fadeUp 0.6s 0.3s forwards; }
    .hero-actions { margin-top: 44px; display: flex; flex-wrap: wrap; gap: 14px; justify-content: center; opacity: 0; animation: fadeUp 0.6s 0.4s forwards; }
    .btn-primary { background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.95rem; padding: 14px 30px; border-radius: 100px; text-decoration: none; transition: background 0.2s, transform 0.15s, box-shadow 0.2s; box-shadow: 0 4px 20px rgba(26,111,240,0.3); white-space: nowrap; }
    .btn-primary:hover { background: var(--blue-dim); transform: translateY(-2px); box-shadow: 0 6px 28px rgba(26,111,240,0.4); }

    /* Hero proof strip */
    .hero-proof { margin-top: 56px; padding-top: 40px; border-top: 1px solid var(--border); display: flex; flex-wrap: wrap; justify-content: center; gap: 48px; opacity: 0; animation: fadeUp 0.6s 0.5s forwards; }
    .hero-proof-item { text-align: center; }
    .hero-proof-num { font-family: var(--font-head); font-size: 1.8rem; font-weight: 800; color: var(--blue); letter-spacing: -1px; line-height: 1; }
    .hero-proof-label { font-size: 0.8rem; color: var(--muted); margin-top: 4px; }

    /* Logo bar */
    .logo-bar { padding: 48px 0; border-top: 1px solid var(--border); border-bottom: 1px solid var(--border); background: var(--bg-alt); }
    .logo-bar-label { text-align: center; font-size: 0.78rem; letter-spacing: 1.4px; text-transform: uppercase; color: var(--muted); margin-bottom: 28px; }
    .logo-row { display: flex; flex-wrap: wrap; justify-content: center; align-items: center; gap: 48px; }

    /* ── SECTIONS ── */
    section { padding: 88px 0; }
    .section-eyebrow { font-size: 0.75rem; font-weight: 600; letter-spacing: 1.5px; text-transform: uppercase; color: var(--blue); margin-bottom: 16px; }
    h2 { font-family: var(--font-head); font-weight: 800; font-size: clamp(1.8rem, 3.5vw, 2.6rem); line-height: 1.18; letter-spacing: -1px; max-width: 720px; color: var(--ink); }
    h3 { font-family: var(--font-head); font-weight: 700; font-size: 1.2rem; letter-spacing: -0.3px; margin-bottom: 10px; color: var(--ink); }
    p { color: var(--muted); margin-bottom: 16px; }
    p:last-child { margin-bottom: 0; }
    .section-intro { max-width: 640px; margin-bottom: 56px; }
    .section-intro p { font-size: 1.05rem; }

    /* Two Worlds */
    .two-worlds { background: var(--bg-alt); }
    .two-worlds-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 28px; margin-top: 48px; }
    .world-card { border-radius: 16px; padding: 40px; position: relative; overflow: hidden; }
    .world-card.demand-fulfillment { background: var(--bg-card); border: 1px solid var(--border); }
    .world-card.demand-creation { background: linear-gradient(135deg, #1a1a2e 0%, #0f1a3a 100%); border: 1px solid rgba(26,111,240,0.2); }
    .world-card.demand-creation::before { content: ''; position: absolute; top: -40px; right: -40px; width: 200px; height: 200px; background: radial-gradient(circle, rgba(26,111,240,0.3) 0%, transparent 70%); pointer-events: none; }
    .world-label { display: inline-block; font-size: 0.7rem; font-weight: 700; letter-spacing: 1.4px; text-transform: uppercase; padding: 4px 12px; border-radius: 100px; margin-bottom: 20px; }
    .world-label.fulfillment { background: var(--blue-light); color: var(--blue); border: 1px solid rgba(26,111,240,0.2); }
    .world-label.creation { background: rgba(77,163,255,0.15); color: #4da3ff; border: 1px solid rgba(77,163,255,0.25); }
    .world-card h3 { font-size: 1.3rem; margin-bottom: 14px; }
    .world-card.demand-creation h3 { color: #ffffff; }
    .world-card.demand-creation p { color: rgba(255,255,255,0.65); }
    .world-items { list-style: none; margin-top: 24px; display: flex; flex-direction: column; gap: 12px; }
    .world-items li { display: flex; gap: 12px; align-items: flex-start; font-size: 0.9rem; }
    .world-card.demand-fulfillment .world-items li { color: var(--muted); }
    .world-card.demand-creation .world-items li { color: rgba(255,255,255,0.7); }
    .world-connector { display: flex; align-items: center; justify-content: center; margin-top: 28px; }
    .world-connector-inner { background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.85rem; padding: 14px 28px; border-radius: 100px; text-align: center; max-width: 560px; width: 100%; }

    /* The System */
    .the-system { background: linear-gradient(135deg, #1a1a2e 0%, #0f1a3a 100%); border-radius: 20px; padding: 72px 64px; position: relative; overflow: hidden; }
    .the-system::before { content: ''; position: absolute; top: -80px; right: -80px; width: 400px; height: 400px; background: radial-gradient(circle, rgba(26,111,240,0.2) 0%, transparent 70%); pointer-events: none; }
    .the-system::after { content: ''; position: absolute; bottom: -60px; left: -60px; width: 300px; height: 300px; background: radial-gradient(circle, rgba(77,163,255,0.12) 0%, transparent 70%); pointer-events: none; }
    .the-system .section-eyebrow { color: #4da3ff; }
    .the-system h2 { color: #ffffff; max-width: 640px; }
    .the-system .system-sub { color: rgba(255,255,255,0.6); font-size: 1.05rem; max-width: 580px; margin-top: 20px; margin-bottom: 0; }
    .system-pillars { display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px; margin-top: 48px; position: relative; z-index: 1; }
    .system-pillar { background: rgba(255,255,255,0.05); border: 1px solid rgba(255,255,255,0.1); border-radius: 14px; padding: 28px 22px; transition: background 0.2s, border-color 0.2s; }
    .system-pillar:hover { background: rgba(255,255,255,0.08); border-color: rgba(26,111,240,0.4); }
    .pillar-num { font-family: var(--font-head); font-size: 0.7rem; font-weight: 700; letter-spacing: 1.5px; text-transform: uppercase; color: #4da3ff; margin-bottom: 12px; }
    .pillar-icon { font-size: 1.6rem; margin-bottom: 12px; display: block; }
    .system-pillar h3 { font-size: 0.95rem; color: #ffffff; margin-bottom: 8px; }
    .system-pillar p { font-size: 0.82rem; color: rgba(255,255,255,0.55); margin: 0; }
    .system-note { margin-top: 32px; padding: 20px 24px; background: rgba(26,111,240,0.12); border: 1px solid rgba(26,111,240,0.25); border-radius: 12px; font-size: 0.9rem; color: rgba(255,255,255,0.75); position: relative; z-index: 1; font-style: italic; }

    /* Results */
    .results { background: var(--bg-alt); }
    .results-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; margin-top: 56px; }
    .result-card { background: var(--bg-card); border: 1px solid var(--border); border-radius: 14px; padding: 36px; display: flex; flex-direction: column; gap: 20px; box-shadow: 0 2px 8px rgba(0,0,0,0.04); }
    .result-tag { display: inline-block; background: var(--blue-light); border: 1px solid rgba(26,111,240,0.2); color: var(--blue); font-size: 0.72rem; font-weight: 700; letter-spacing: 1px; text-transform: uppercase; padding: 4px 12px; border-radius: 100px; }
    .result-card h3 { font-size: 1.15rem; margin-bottom: 0; }
    .result-body { color: var(--muted); font-size: 0.92rem; line-height: 1.65; }
    .result-outcome { border-top: 1px solid var(--border); padding-top: 20px; font-family: var(--font-head); font-size: 0.95rem; font-weight: 600; color: var(--ink); }
    .result-outcome span { color: var(--blue); }

    /* Testimonial */
    .testimonial-block { background: var(--bg-alt); border: 1px solid var(--border); border-radius: 16px; padding: 64px 48px; position: relative; overflow: hidden; }
    .testimonial-block::before { content: '"'; position: absolute; top: -20px; left: 32px; font-family: var(--font-head); font-size: 14rem; color: rgba(26,111,240,0.06); line-height: 1; pointer-events: none; }
    .testimonial-quote { font-family: var(--font-head); font-size: 1.35rem; font-weight: 500; line-height: 1.55; color: var(--ink); max-width: 760px; position: relative; z-index: 1; margin-bottom: 32px; }
    .testimonial-meta { display: flex; align-items: center; gap: 14px; }
    .testimonial-name { font-weight: 600; font-size: 0.92rem; color: var(--ink); }
    .testimonial-role { font-size: 0.82rem; color: var(--muted); }

    /* Founder */
    .founder-section { background: var(--bg-alt); }
    .founder-block { display: grid; grid-template-columns: 1fr 1.8fr; gap: 64px; align-items: start; }
    .founder-left { position: sticky; top: 108px; }
    .founder-img { width: 100%; aspect-ratio: 1; object-fit: cover; border-radius: 16px; border: 1px solid var(--border); margin-bottom: 20px; }
    .founder-name { font-family: var(--font-head); font-weight: 700; font-size: 1.1rem; color: var(--ink); }
    .founder-title { font-size: 0.85rem; color: var(--muted); margin-top: 4px; }
    .founder-content h2 { margin-bottom: 24px; }
    .founder-content p { font-size: 1.02rem; }

    /* Why grid */
    .why-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; margin-top: 56px; }
    .why-card { background: var(--bg-card); border: 1px solid var(--border); border-radius: 12px; padding: 28px; transition: border-color 0.2s, box-shadow 0.2s; }
    .why-card:hover { border-color: #c5cdd8; box-shadow: 0 4px 16px rgba(0,0,0,0.06); }
    .why-icon { font-size: 1.5rem; margin-bottom: 14px; display: block; }
    .why-card h3 { font-size: 1rem; margin-bottom: 8px; }
    .why-card p { font-size: 0.88rem; }

    /* Process */
    .process-steps { display: flex; flex-direction: column; gap: 0; margin-top: 56px; }
    .process-step { display: grid; grid-template-columns: 64px 1fr; gap: 24px; padding: 32px 0; border-bottom: 1px solid var(--border); align-items: start; }
    .process-step:last-child { border-bottom: none; }
    .step-num { font-family: var(--font-head); font-size: 2.2rem; font-weight: 800; color: rgba(26,111,240,0.2); line-height: 1; padding-top: 4px; }
    .step-content h3 { margin-bottom: 8px; }

    /* FAQ */
    .faq-list { margin-top: 56px; display: flex; flex-direction: column; gap: 4px; }
    .faq-item { border: 1px solid var(--border); border-radius: 10px; overflow: hidden; transition: border-color 0.2s; }
    .faq-item:hover { border-color: #c5cdd8; }
    .faq-q { width: 100%; background: none; border: none; color: var(--ink); font-family: var(--font-head); font-weight: 600; font-size: 0.97rem; text-align: left; padding: 22px 28px; cursor: pointer; display: flex; justify-content: space-between; align-items: center; gap: 16px; transition: background 0.2s; }
    .faq-q:hover { background: var(--bg-alt); }
    .faq-icon { color: var(--blue); font-size: 1.3rem; flex-shrink: 0; transition: transform 0.3s; line-height: 1; }
    .faq-item.open .faq-icon { transform: rotate(45deg); }
    .faq-a { max-height: 0; overflow: hidden; transition: max-height 0.35s ease; }
    .faq-item.open .faq-a { max-height: 500px; }
    .faq-a-inner { padding: 0 28px 24px; color: var(--muted); font-size: 0.93rem; line-height: 1.7; }

    /* Final CTA */
    .final-cta { text-align: center; padding: 100px 0; background: var(--bg-alt); position: relative; overflow: hidden; }
    .final-cta::before { content: ''; position: absolute; bottom: -100px; left: 50%; transform: translateX(-50%); width: 800px; height: 500px; background: radial-gradient(ellipse at center, rgba(26,111,240,0.08) 0%, transparent 70%); pointer-events: none; }
    .final-cta h2 { margin: 0 auto 20px; text-align: center; }
    .final-cta p { max-width: 540px; margin: 0 auto 40px; font-size: 1.05rem; }

    /* Footer */
    footer { border-top: 1px solid var(--border); padding: 40px 0; background: var(--bg); }
    .footer-inner { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 16px; }
    footer p { font-size: 0.82rem; color: var(--muted); margin: 0; }

    /* Animations */
    @keyframes fadeUp { from { opacity: 0; transform: translateY(22px); } to { opacity: 1; transform: translateY(0); } }

    /* Responsive */
    @media (max-width: 900px) {
      .system-pillars { grid-template-columns: 1fr 1fr; }
      .founder-block { grid-template-columns: 1fr; }
      .founder-left { position: static; }
      .founder-img { max-width: 200px; }
    }
    @media (max-width: 768px) {
      .two-worlds-grid, .results-grid, .why-grid { grid-template-columns: 1fr; }
      .nav-links { display: none; }
      .nav-cta { display: none; }
      .hamburger { display: flex; }
      .mobile-panel { display: block; }
      .testimonial-block { padding: 40px 28px; }
      .testimonial-quote { font-size: 1.1rem; }
      .the-system { padding: 48px 28px; }
      .system-pillars { grid-template-columns: 1fr 1fr; }
      .hero-proof { gap: 28px; }
    }
    @media (max-width: 480px) {
      .system-pillars { grid-template-columns: 1fr; }
    }

/* ========== merged from: case-study.html ========== */

:root {
      --bg:          #ffffff;
      --bg-alt:      #f4f6f9;
      --bg-card:     #ffffff;
      --blue:        #1a6ff0;
      --blue-dim:    #155dc9;
      --blue-light:  rgba(26,111,240,0.08);
      --ink:         #1a1a2e;
      --ink-mid:     #3d3d5c;
      --muted:       #6b7280;
      --border:      #e2e6ed;
      --font-head:   'Sora', sans-serif;
      --font-body:   'DM Sans', sans-serif;
    }

    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
    html { scroll-behavior: smooth; }
    body {
      background: var(--bg);
      color: var(--ink);
      font-family: var(--font-body);
      font-size: 17px;
      line-height: 1.7;
      -webkit-font-smoothing: antialiased;
    }

    .container { max-width: 1080px; margin: 0 auto; padding: 0 28px; }
    .container-narrow { max-width: 760px; margin: 0 auto; padding: 0 28px; }

    /* ── NAV ── */
    nav {
      position: sticky; top: 0; z-index: 100;
      background: rgba(255,255,255,0.95);
      backdrop-filter: blur(14px);
      border-bottom: 1px solid var(--border);
    }
    .nav-inner {
      display: flex; align-items: center; justify-content: space-between;
      padding: 16px 28px; max-width: 1080px; margin: 0 auto;
    }
    .nav-logo { font-family: var(--font-head); font-weight: 800; font-size: 1.15rem; color: var(--ink); text-decoration: none; letter-spacing: -0.5px; }
    .nav-logo span { color: var(--blue); }
    .nav-links { display: flex; gap: 8px; list-style: none; align-items: center; }
    .nav-links > li > a {
      color: var(--muted); text-decoration: none;
      font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px;
      transition: color 0.2s;
      padding: 8px 12px; border-radius: 8px; display: block;
    }
    .nav-links > li > a:hover { color: var(--ink); background: var(--bg-alt); }
    .nav-cta { background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.85rem; letter-spacing: 0.3px; padding: 10px 22px; border-radius: 100px; text-decoration: none; transition: background 0.2s, transform 0.15s; }
    .nav-cta:hover { background: var(--blue-dim); transform: translateY(-1px); }

    /* ── SERVICES DROPDOWN ── */
    .services-li { position: relative; }
    .services-trigger {
      color: var(--muted);
      font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px;
      transition: color 0.2s;
      padding: 8px 12px; border-radius: 8px;
      display: flex; align-items: center; gap: 5px;
      cursor: pointer; background: none; border: none;
      font-family: var(--font-body);
      outline: none;
    }
    .services-trigger:focus { outline: none; }
    .services-trigger:focus-visible { outline: 2px solid var(--blue); outline-offset: 2px; }
    .services-trigger:hover,
    .services-li:hover .services-trigger { color: var(--ink); background: var(--bg-alt); }
    .services-chevron {
      width: 14px; height: 14px;
      transition: transform 0.25s ease; opacity: 0.5;
      flex-shrink: 0;
    }
    .services-li:hover .services-chevron { transform: rotate(180deg); opacity: 1; }
    .services-dropdown {
      position: absolute; top: calc(100% + 10px); left: 50%;
      transform: translateX(-50%) translateY(-6px);
      background: var(--bg); border: 1px solid var(--border);
      border-radius: 14px;
      box-shadow: 0 8px 32px rgba(0,0,0,0.1), 0 2px 8px rgba(0,0,0,0.06);
      padding: 8px; min-width: 300px;
      opacity: 0; pointer-events: none;
      transition: opacity 0.2s ease, transform 0.2s ease;
      z-index: 200;
    }
    .services-dropdown::before {
      content: ''; position: absolute;
      top: -12px; left: 0; right: 0; height: 12px;
    }
    .services-li:hover .services-dropdown {
      opacity: 1; pointer-events: auto;
      transform: translateX(-50%) translateY(0);
    }
    .dropdown-item {
      display: flex; gap: 14px; align-items: flex-start;
      padding: 14px 16px; border-radius: 10px;
      text-decoration: none; color: var(--ink);
      transition: background 0.15s;
    }
    .dropdown-item:hover { background: var(--blue-light); }
    .dropdown-icon {
      width: 36px; height: 36px; border-radius: 9px;
      background: var(--blue-light);
      display: flex; align-items: center; justify-content: center;
      font-size: 1rem; flex-shrink: 0;
      transition: background 0.15s;
    }
    .dropdown-item:hover .dropdown-icon { background: rgba(26,111,240,0.16); }
    .dropdown-title {
      font-family: var(--font-head); font-weight: 700;
      font-size: 0.88rem; color: var(--ink);
      margin-bottom: 3px; letter-spacing: -0.2px;
      display: block;
    }
    .dropdown-desc { font-size: 0.78rem; color: var(--muted); line-height: 1.5; }
    .dropdown-divider { height: 1px; background: var(--border); margin: 4px 8px; }

    /* ── CASE STUDY HERO ── */
    .cs-hero {
      padding: 72px 0 0;
      border-bottom: 1px solid var(--border);
    }
    .cs-breadcrumb {
      font-size: 0.8rem; color: var(--muted); margin-bottom: 28px;
      display: flex; align-items: center; gap: 8px;
    }
    .cs-breadcrumb a { color: var(--blue); text-decoration: none; }
    .cs-breadcrumb a:hover { text-decoration: underline; }
    .cs-breadcrumb span { color: var(--border); }

    .cs-tag {
      display: inline-flex; align-items: center; gap: 8px;
      background: var(--blue-light); border: 1px solid rgba(26,111,240,0.2);
      color: var(--blue); font-size: 0.75rem; font-weight: 700;
      letter-spacing: 1.2px; text-transform: uppercase;
      padding: 6px 16px; border-radius: 100px; margin-bottom: 24px;
    }
    .cs-hero h1 {
      font-family: var(--font-head);
      font-size: clamp(2rem, 4vw, 3rem);
      font-weight: 800; line-height: 1.14;
      letter-spacing: -1.2px;
      color: var(--ink);
      max-width: 820px;
      margin-bottom: 28px;
    }
    .cs-hero h1 em {
      font-style: normal;
      background: linear-gradient(90deg, var(--blue), #4da3ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
    }

    /* Meta row */
    .cs-meta {
      display: flex; flex-wrap: wrap; align-items: center; gap: 32px;
      padding: 28px 0;
      border-top: 1px solid var(--border);
      margin-top: 8px;
    }
    .cs-meta-item { display: flex; align-items: center; gap: 10px; }
    .cs-meta-label { font-size: 0.75rem; font-weight: 600; letter-spacing: 1px; text-transform: uppercase; color: var(--muted); }
    .cs-meta-value { font-family: var(--font-head); font-weight: 700; font-size: 0.95rem; color: var(--ink); }
    .cs-meta-divider { width: 1px; height: 32px; background: var(--border); }

    /* ── WIN STRIP ── */
    .win-strip {
      background: var(--ink);
      padding: 56px 0;
    }
    .win-strip-inner {
      display: grid; grid-template-columns: repeat(3, 1fr);
      gap: 1px; background: rgba(255,255,255,0.1);
    }
    .win-item {
      padding: 40px 36px;
      background: var(--ink);
      text-align: center;
    }
    .win-num {
      font-family: var(--font-head);
      font-size: 3rem; font-weight: 800;
      letter-spacing: -2px; line-height: 1;
      background: linear-gradient(90deg, var(--blue), #4da3ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
      margin-bottom: 10px;
    }
    .win-label {
      font-size: 0.88rem; color: rgba(255,255,255,0.55);
      line-height: 1.5;
    }

    /* ── ARTICLE LAYOUT ── */
    .article-wrap {
      display: grid;
      grid-template-columns: 1fr 280px;
      gap: 72px;
      padding: 72px 0 96px;
      align-items: start;
    }

    /* Sidebar */
    .sidebar { position: sticky; top: 96px; }
    .sidebar-card {
      background: var(--bg-alt);
      border: 1px solid var(--border);
      border-radius: 14px;
      padding: 28px;
      margin-bottom: 20px;
    }
    .sidebar-card-title {
      font-family: var(--font-head);
      font-size: 0.75rem; font-weight: 700;
      letter-spacing: 1.2px; text-transform: uppercase;
      color: var(--muted); margin-bottom: 18px;
    }
    .toc-list { list-style: none; display: flex; flex-direction: column; gap: 2px; }
    .toc-list li a {
      display: block;
      font-size: 0.87rem; color: var(--muted);
      text-decoration: none;
      padding: 7px 12px;
      border-radius: 8px;
      transition: background 0.15s, color 0.15s;
    }
    .toc-list li a:hover { background: var(--border); color: var(--ink); }
    .toc-list li a.active { background: var(--blue-light); color: var(--blue); font-weight: 600; }

    .sidebar-cta {
      background: var(--blue);
      border-radius: 14px;
      padding: 28px;
      text-align: center;
    }
    .sidebar-cta p {
      color: rgba(255,255,255,0.8);
      font-size: 0.88rem; margin-bottom: 18px;
      line-height: 1.55;
    }
    .sidebar-cta a {
      display: block;
      background: #fff;
      color: var(--blue);
      font-family: var(--font-head);
      font-weight: 700; font-size: 0.88rem;
      padding: 12px 20px; border-radius: 100px;
      text-decoration: none;
      transition: transform 0.15s, box-shadow 0.15s;
    }
    .sidebar-cta a:hover { transform: translateY(-1px); box-shadow: 0 4px 16px rgba(0,0,0,0.15); }
    .sidebar-cta-head {
      font-family: var(--font-head);
      font-weight: 800; font-size: 1rem;
      color: #fff; margin-bottom: 10px; line-height: 1.3;
    }

    /* ── ARTICLE BODY ── */
    .article-body h2 {
      font-family: var(--font-head);
      font-size: 1.7rem; font-weight: 800;
      letter-spacing: -0.7px; line-height: 1.2;
      color: var(--ink);
      margin: 56px 0 20px;
      padding-top: 8px;
    }
    .article-body h2:first-child { margin-top: 0; }
    .article-body h3 {
      font-family: var(--font-head);
      font-size: 1.15rem; font-weight: 700;
      color: var(--ink);
      margin: 36px 0 14px;
    }
    .article-body p {
      color: var(--muted);
      font-size: 1.02rem;
      margin-bottom: 20px;
      line-height: 1.75;
    }
    .article-body p strong {
      color: var(--ink);
      font-weight: 600;
    }
    .article-body ul, .article-body ol {
      margin: 0 0 24px 0;
      padding-left: 0;
      list-style: none;
      display: flex;
      flex-direction: column;
      gap: 10px;
    }
    .article-body ul li, .article-body ol li {
      color: var(--muted);
      font-size: 1rem;
      padding-left: 24px;
      position: relative;
      line-height: 1.65;
    }
    .article-body ul li::before {
      content: '→';
      position: absolute; left: 0;
      color: var(--blue); font-size: 0.85rem;
    }
    .article-body ol { counter-reset: ol-counter; }
    .article-body ol li {
      counter-increment: ol-counter;
    }
    .article-body ol li::before {
      content: counter(ol-counter);
      position: absolute; left: 0;
      color: var(--blue);
      font-family: var(--font-head);
      font-weight: 800; font-size: 0.85rem;
    }

    /* ── CALLOUT BOXES ── */
    .callout {
      border-radius: 12px;
      padding: 24px 28px;
      margin: 32px 0;
    }
    .callout-insight {
      background: var(--blue-light);
      border-left: 3px solid var(--blue);
    }
    .callout-insight-label {
      font-family: var(--font-head);
      font-size: 0.72rem; font-weight: 800;
      letter-spacing: 1.2px; text-transform: uppercase;
      color: var(--blue); margin-bottom: 10px;
    }
    .callout-insight p {
      color: var(--ink-mid) !important;
      font-size: 0.95rem !important;
      margin: 0 !important;
      font-style: italic;
    }
    .callout-lesson {
      background: #fffbf0;
      border-left: 3px solid #f59e0b;
    }
    .callout-lesson-label {
      font-family: var(--font-head);
      font-size: 0.72rem; font-weight: 800;
      letter-spacing: 1.2px; text-transform: uppercase;
      color: #b45309; margin-bottom: 10px;
    }
    .callout-lesson p {
      color: #78350f !important;
      font-size: 0.95rem !important;
      margin: 0 !important;
    }
    .callout-dark {
      background: var(--ink);
      border-radius: 14px;
      padding: 36px 40px;
      margin: 40px 0;
    }
    .callout-dark p {
      color: rgba(255,255,255,0.75) !important;
      font-size: 1rem !important;
    }
    .callout-dark strong { color: #fff !important; }

    /* ── STEP CARDS ── */
    .step-card {
      border: 1px solid var(--border);
      border-radius: 14px;
      padding: 36px;
      margin: 40px 0;
      position: relative;
    }
    .step-card-num {
      position: absolute;
      top: -18px; left: 28px;
      background: var(--blue);
      color: #fff;
      font-family: var(--font-head);
      font-weight: 800; font-size: 0.78rem;
      letter-spacing: 1.2px; text-transform: uppercase;
      padding: 6px 18px; border-radius: 100px;
    }
    .step-card h3 {
      margin-top: 8px !important;
      margin-bottom: 16px !important;
    }

    /* ── BEFORE / AFTER ── */
    .before-after {
      display: grid; grid-template-columns: 1fr 1fr;
      gap: 16px; margin: 32px 0;
    }
    .ba-card {
      border-radius: 12px; padding: 24px;
    }
    .ba-before { background: #fff5f5; border: 1px solid #fecaca; }
    .ba-after  { background: #f0fdf4; border: 1px solid #bbf7d0; }
    .ba-label {
      font-family: var(--font-head);
      font-size: 0.72rem; font-weight: 800;
      letter-spacing: 1.2px; text-transform: uppercase;
      margin-bottom: 12px;
    }
    .ba-before .ba-label { color: #dc2626; }
    .ba-after  .ba-label { color: #16a34a; }
    .ba-card p { color: var(--ink-mid) !important; font-size: 0.92rem !important; margin: 0 !important; }

    /* ── STAT INLINE ── */
    .stat-inline {
      display: flex; gap: 20px;
      margin: 32px 0;
      flex-wrap: wrap;
    }
    .stat-inline-item {
      flex: 1; min-width: 160px;
      background: var(--blue-light);
      border: 1px solid rgba(26,111,240,0.15);
      border-radius: 12px;
      padding: 24px 22px;
      text-align: center;
    }
    .stat-inline-num {
      font-family: var(--font-head);
      font-size: 2.2rem; font-weight: 800;
      color: var(--blue); letter-spacing: -1.5px; line-height: 1;
      margin-bottom: 8px;
    }
    .stat-inline-label { font-size: 0.83rem; color: var(--muted); line-height: 1.4; }

    /* ── EMAIL TEMPLATE ── */
    .email-template {
      background: var(--bg-alt);
      border: 1px solid var(--border);
      border-radius: 12px;
      padding: 28px 32px;
      margin: 24px 0;
      font-family: monospace;
    }
    .email-template-label {
      font-family: var(--font-body);
      font-size: 0.72rem; font-weight: 700;
      letter-spacing: 1.2px; text-transform: uppercase;
      color: var(--muted); margin-bottom: 16px;
    }
    .email-template p {
      font-family: monospace !important;
      font-size: 0.88rem !important;
      color: var(--ink-mid) !important;
      line-height: 1.8 !important;
    }
    .email-template strong {
      color: var(--blue) !important;
    }

    /* ── AUTHOR BLOCK ── */
    .author-block {
      display: flex; gap: 20px; align-items: flex-start;
      padding: 36px;
      background: var(--bg-alt);
      border-radius: 14px;
      margin-bottom: 48px;
    }
    .author-block img {
      width: 64px; height: 64px;
      border-radius: 50%; object-fit: cover; flex-shrink: 0;
      border: 2px solid var(--border);
    }
    .author-name { font-family: var(--font-head); font-weight: 700; font-size: 1rem; color: var(--ink); }
    .author-role { font-size: 0.83rem; color: var(--muted); margin-bottom: 10px; }
    .author-bio { font-size: 0.9rem; color: var(--muted); margin: 0; line-height: 1.6; }

    /* ── DIVIDER ── */
    .article-divider {
      border: none;
      border-top: 1px solid var(--border);
      margin: 48px 0;
    }

    /* ── FINAL CTA ── */
    .final-cta {
      text-align: center; padding: 100px 0;
      background: var(--bg-alt);
      position: relative; overflow: hidden;
    }
    .final-cta::before {
      content: '';
      position: absolute; bottom: -100px; left: 50%; transform: translateX(-50%);
      width: 800px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .section-eyebrow { font-size: 0.75rem; font-weight: 600; letter-spacing: 1.5px; text-transform: uppercase; color: var(--blue); margin-bottom: 16px; }
    .final-cta h2 { font-family: var(--font-head); font-weight: 800; font-size: clamp(1.8rem, 3.5vw, 2.4rem); line-height: 1.18; letter-spacing: -1px; color: var(--ink); margin: 0 auto 20px; }
    .final-cta p { max-width: 520px; margin: 0 auto 40px; font-size: 1.05rem; color: var(--muted); }
    .btn-primary {
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 700; font-size: 0.95rem;
      padding: 14px 30px; border-radius: 100px; text-decoration: none;
      transition: background 0.2s, transform 0.15s, box-shadow 0.2s;
      box-shadow: 0 4px 20px rgba(26,111,240,0.3);
      display: inline-block;
    }
    .btn-primary:hover { background: var(--blue-dim); transform: translateY(-2px); box-shadow: 0 6px 28px rgba(26,111,240,0.4); }

    /* ── FOOTER ── */
    footer { border-top: 1px solid var(--border); padding: 40px 0; background: var(--bg); }
    .footer-inner { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 16px; max-width: 1080px; margin: 0 auto; padding: 0 28px; }
    footer p { font-size: 0.82rem; color: var(--muted); margin: 0; }

    /* ── ANIMATIONS ── */
    @keyframes fadeUp {
      from { opacity: 0; transform: translateY(18px); }
      to   { opacity: 1; transform: translateY(0); }
    }
    .fade-up { opacity: 0; animation: fadeUp 0.6s ease forwards; }
    .d1 { animation-delay: 0.1s; }
    .d2 { animation-delay: 0.2s; }
    .d3 { animation-delay: 0.3s; }
    .d4 { animation-delay: 0.4s; }

    /* ── RESPONSIVE ── */
    @media (max-width: 900px) {
      .article-wrap { grid-template-columns: 1fr; gap: 48px; }
      .sidebar { position: static; }
    }
    @media (max-width: 680px) {
      .win-strip-inner { grid-template-columns: 1fr; }
      .before-after { grid-template-columns: 1fr; }
      .stat-inline { flex-direction: column; }
      .nav-links { display: none; }
      .cs-meta { gap: 20px; }
      .cs-meta-divider { display: none; }
      .article-body h2 { font-size: 1.4rem; }
    }

/* ========== merged from: churn-rate-calculator.html ========== */

:root {
      --bg:         #ffffff;
      --bg-alt:     #f4f6f9;
      --bg-card:    #ffffff;
      --blue:       #1a6ff0;
      --blue-dim:   #155dc9;
      --blue-light: rgba(26,111,240,0.08);
      --ink:        #1a1a2e;
      --ink-mid:    #3d3d5c;
      --muted:      #6b7280;
      --border:     #e2e6ed;
      --font-head:  'Sora', sans-serif;
      --font-body:  'DM Sans', sans-serif;
    }

    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
    html { scroll-behavior: smooth; }
    body {
      background: var(--bg);
      color: var(--ink);
      font-family: var(--font-body);
      font-size: 17px;
      line-height: 1.7;
      -webkit-font-smoothing: antialiased;
    }

    .container        { max-width: 1080px; margin: 0 auto; padding: 0 28px; }
    .container-narrow { max-width: 860px;  margin: 0 auto; padding: 0 28px; }

    /* NAV */
    nav {
      position: sticky; top: 0; z-index: 100;
      background: rgba(255,255,255,0.95);
      backdrop-filter: blur(14px);
      border-bottom: 1px solid var(--border);
    }
    .nav-inner {
      display: flex; align-items: center; justify-content: space-between;
      padding: 16px 28px; max-width: 1080px; margin: 0 auto;
    }
    .nav-links { display: flex; gap: 8px; list-style: none; align-items: center; }
    .nav-links > li > a {
      color: var(--muted); text-decoration: none;
      font-size: 0.88rem; font-weight: 500;
      padding: 8px 12px; border-radius: 8px; display: block;
      transition: color 0.2s, background 0.2s;
    }
    .nav-links > li > a:hover { color: var(--ink); background: var(--bg-alt); }
    .nav-cta {
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 700;
      font-size: 0.85rem; padding: 10px 22px; border-radius: 100px;
      text-decoration: none; transition: background 0.2s, transform 0.15s;
    }
    .nav-cta:hover { background: var(--blue-dim); transform: translateY(-1px); }

    /* Services dropdown */
    .services-li { position: relative; }
    .services-trigger {
      color: var(--muted); font-size: 0.88rem; font-weight: 500;
      padding: 8px 12px; border-radius: 8px;
      display: flex; align-items: center; gap: 5px;
      cursor: pointer; background: none; border: none;
      font-family: var(--font-body); outline: none; transition: color 0.2s, background 0.2s;
    }
    .services-trigger:hover, .services-li:hover .services-trigger { color: var(--ink); background: var(--bg-alt); }
    .services-chevron { width: 14px; height: 14px; transition: transform 0.25s; opacity: 0.5; flex-shrink: 0; }
    .services-li:hover .services-chevron { transform: rotate(180deg); opacity: 1; }
    .services-dropdown {
      position: absolute; top: calc(100% + 10px); left: 50%;
      transform: translateX(-50%) translateY(-6px);
      background: var(--bg); border: 1px solid var(--border);
      border-radius: 14px; box-shadow: 0 8px 32px rgba(0,0,0,0.1);
      padding: 8px; min-width: 300px;
      opacity: 0; pointer-events: none;
      transition: opacity 0.2s, transform 0.2s; z-index: 200;
    }
    .services-dropdown::before { content: ''; position: absolute; top: -12px; left: 0; right: 0; height: 12px; }
    .services-li:hover .services-dropdown { opacity: 1; pointer-events: auto; transform: translateX(-50%) translateY(0); }
    .dropdown-item {
      display: flex; gap: 14px; align-items: flex-start;
      padding: 14px 16px; border-radius: 10px;
      text-decoration: none; color: var(--ink); transition: background 0.15s;
    }
    .dropdown-item:hover { background: var(--blue-light); }
    .dropdown-icon { width: 36px; height: 36px; border-radius: 9px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 1rem; flex-shrink: 0; }
    .dropdown-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); margin-bottom: 3px; display: block; }
    .dropdown-desc  { font-size: 0.78rem; color: var(--muted); line-height: 1.5; }
    .dropdown-divider { height: 1px; background: var(--border); margin: 4px 8px; }

    /* Hamburger */
    .hamburger {
      display: none; flex-direction: column; justify-content: center; align-items: center; gap: 5px;
      width: 40px; height: 40px; background: none; border: none; cursor: pointer;
      padding: 4px; border-radius: 8px; transition: background 0.2s;
    }
    .hamburger:hover { background: var(--bg-alt); }
    .hamburger span { display: block; width: 22px; height: 2px; background: var(--ink); border-radius: 2px; transition: transform 0.3s, opacity 0.2s; transform-origin: center; }
    .hamburger.open span:nth-child(1) { transform: translateY(7px) rotate(45deg); }
    .hamburger.open span:nth-child(2) { opacity: 0; transform: scaleX(0); }
    .hamburger.open span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }

    /* Mobile panel */
    .mobile-panel {
      position: sticky; top: 69px; z-index: 99;
      background: var(--bg); border-bottom: 1px solid var(--border);
      box-shadow: 0 8px 24px rgba(0,0,0,0.08);
      overflow: hidden; max-height: 0;
      transition: max-height 0.35s cubic-bezier(0.4,0,0.2,1);
      display: none;
    }
    .mobile-panel.open { max-height: 600px; }
    .mobile-panel-inner { padding: 16px 20px 24px; display: flex; flex-direction: column; gap: 2px; }
    .mobile-panel-label { font-size: 0.68rem; font-weight: 700; letter-spacing: 1.4px; text-transform: uppercase; color: var(--muted); padding: 8px 12px 6px; }
    .mobile-service-item { display: flex; gap: 12px; align-items: center; padding: 11px 12px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .mobile-service-item:hover { background: var(--blue-light); }
    .mobile-service-icon { width: 32px; height: 32px; border-radius: 8px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 0.9rem; flex-shrink: 0; }
    .mobile-service-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); }
    .mobile-service-desc  { font-size: 0.74rem; color: var(--muted); line-height: 1.4; margin-top: 2px; }
    .mobile-panel-divider { height: 1px; background: var(--border); margin: 8px 4px; }
    .mobile-panel-link { display: block; font-family: var(--font-head); font-weight: 600; font-size: 0.97rem; color: var(--ink); text-decoration: none; padding: 11px 12px; border-radius: 10px; transition: background 0.15s, color 0.15s; }
    .mobile-panel-link:hover { background: var(--bg-alt); color: var(--blue); }
    .mobile-panel-cta { display: block; margin-top: 12px; background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.92rem; padding: 13px 20px; border-radius: 100px; text-align: center; text-decoration: none; transition: background 0.2s; }
    .mobile-panel-cta:hover { background: var(--blue-dim); }

    /* HERO */
    .page-hero {
      padding: 72px 0 56px; text-align: center;
      position: relative; overflow: hidden;
    }
    .page-hero::before {
      content: ''; position: absolute; top: -80px; left: 50%; transform: translateX(-50%);
      width: 900px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .page-eyebrow {
      display: inline-flex; align-items: center; gap: 8px;
      background: var(--blue-light); border: 1px solid rgba(26,111,240,0.2);
      color: var(--blue); font-size: 0.75rem; font-weight: 700;
      letter-spacing: 1.2px; text-transform: uppercase;
      padding: 6px 16px; border-radius: 100px; margin-bottom: 24px;
    }
    .page-hero h1 {
      font-family: var(--font-head); font-size: clamp(2rem, 4vw, 3rem);
      font-weight: 800; line-height: 1.14; letter-spacing: -1.2px;
      max-width: 700px; margin: 0 auto 20px; color: var(--ink);
    }
    .page-hero h1 em {
      font-style: normal;
      background: linear-gradient(90deg, var(--blue), #4da3ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
    }
    .page-hero-sub {
      max-width: 560px; margin: 0 auto;
      color: var(--muted); font-size: 1.05rem; font-weight: 300; line-height: 1.7;
    }

    /* LEVERS STRIP */
    .levers-strip {
      background: var(--bg-alt);
      border-top: 1px solid var(--border); border-bottom: 1px solid var(--border);
      padding: 22px 0;
    }
    .levers-inner {
      display: flex; align-items: center; justify-content: center;
      gap: 24px; flex-wrap: wrap;
    }
    .lever-item { display: flex; align-items: center; gap: 10px; }
    .lever-num {
      width: 26px; height: 26px; border-radius: 50%;
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 800; font-size: 0.72rem;
      display: flex; align-items: center; justify-content: center; flex-shrink: 0;
    }
    .lever-text { font-size: 0.88rem; color: var(--ink-mid); font-weight: 500; }
    .lever-divider { width: 1px; height: 20px; background: var(--border); }

    /* CALCULATOR */
    .calc-section { padding: 64px 0 88px; }
    .calc-card {
      background: var(--bg-card);
      border: 1px solid var(--border);
      border-radius: 20px;
      box-shadow: 0 4px 32px rgba(0,0,0,0.06);
      overflow: hidden;
    }
    .calc-header {
      padding: 28px 36px 24px;
      border-bottom: 1px solid var(--border);
      background: var(--bg-alt);
    }
    .calc-header h2 {
      font-family: var(--font-head); font-weight: 800;
      font-size: 1.25rem; letter-spacing: -0.4px; color: var(--ink); margin-bottom: 4px;
    }
    .calc-header p { font-size: 0.88rem; color: var(--muted); margin: 0; }

    .calc-body { display: grid; grid-template-columns: 380px 1fr; }

    .calc-inputs {
      padding: 32px 36px;
      border-right: 1px solid var(--border);
      display: flex; flex-direction: column; gap: 28px;
    }
    .input-group { display: flex; flex-direction: column; gap: 8px; }
    .input-label { display: flex; justify-content: space-between; align-items: baseline; }
    .input-label-text { font-family: var(--font-head); font-size: 0.82rem; font-weight: 700; color: var(--ink); }
    .input-label-val  { font-family: var(--font-head); font-size: 0.95rem; font-weight: 800; color: var(--blue); }
    .input-desc { font-size: 0.77rem; color: var(--muted); line-height: 1.5; margin-top: -2px; }

    input[type="range"] {
      -webkit-appearance: none; appearance: none;
      width: 100%; height: 5px; background: var(--border);
      border-radius: 4px; outline: none; cursor: pointer;
    }
    input[type="range"]::-webkit-slider-thumb {
      -webkit-appearance: none;
      width: 22px; height: 22px; border-radius: 50%;
      background: var(--blue); border: 3px solid #fff;
      box-shadow: 0 0 0 2px var(--blue), 0 2px 6px rgba(26,111,240,0.3);
      cursor: pointer;
    }
    input[type="range"]::-moz-range-thumb {
      width: 22px; height: 22px; border-radius: 50%;
      background: var(--blue); border: 3px solid #fff;
      box-shadow: 0 0 0 2px var(--blue); cursor: pointer;
    }

    .calc-results { padding: 32px 36px; display: flex; flex-direction: column; gap: 20px; }

    /* Primary big stat */
    .churn-rate-display {
      background: var(--ink); border-radius: 16px;
      padding: 28px 28px 22px; text-align: center; position: relative; overflow: hidden;
    }
    .churn-rate-display::before {
      content: ''; position: absolute; top: -40px; left: 50%; transform: translateX(-50%);
      width: 300px; height: 200px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.25) 0%, transparent 70%);
      pointer-events: none;
    }
    .churn-rate-label {
      font-size: 0.68rem; font-weight: 700; letter-spacing: 1.4px;
      text-transform: uppercase; color: rgba(255,255,255,0.4); margin-bottom: 8px; position: relative;
    }
    .churn-rate-value {
      font-family: var(--font-head); font-size: 3.2rem; font-weight: 800;
      letter-spacing: -2px; line-height: 1;
      background: linear-gradient(90deg, #fff, #7ab8ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
      position: relative; margin-bottom: 8px;
    }
    .churn-rate-sub { font-size: 0.77rem; color: rgba(255,255,255,0.38); position: relative; }

    /* Secondary stats grid */
    .results-stats { display: grid; grid-template-columns: 1fr 1fr; gap: 14px; }
    .stat-card {
      background: var(--bg-alt); border: 1px solid var(--border);
      border-radius: 14px; padding: 18px 20px;
    }
    .stat-card-label {
      font-size: 0.7rem; font-weight: 700; letter-spacing: 1.2px;
      text-transform: uppercase; color: var(--muted); margin-bottom: 5px;
    }
    .stat-card-value {
      font-family: var(--font-head); font-size: 1.65rem; font-weight: 800;
      letter-spacing: -1px; line-height: 1; color: var(--ink);
    }
    .stat-card-value.positive { color: #16a34a; }
    .stat-card-value.negative { color: #dc2626; }
    .stat-card-sub { font-size: 0.73rem; color: var(--muted); margin-top: 4px; }

    /* Health callout */
    .health-callout {
      padding: 14px 18px; border-radius: 10px;
      font-size: 0.85rem; font-weight: 500;
      display: flex; align-items: center; gap: 10px;
    }
    .health-callout.good    { background: #f0fdf4; color: #166534; border: 1px solid #bbf7d0; }
    .health-callout.warning { background: #fffbeb; color: #92400e; border: 1px solid #fde68a; }
    .health-callout.danger  { background: #fff5f5; color: #991b1b; border: 1px solid #fecaca; }
    .health-callout.neutral { background: var(--blue-light); color: var(--blue); border: 1px solid rgba(26,111,240,0.2); }
    .health-icon { font-size: 1rem; flex-shrink: 0; }

    /* Benchmark bar */
    .benchmark-wrap {
      background: var(--bg-alt); border: 1px solid var(--border);
      border-radius: 14px; padding: 20px 22px;
    }
    .benchmark-title {
      font-family: var(--font-head); font-size: 0.72rem; font-weight: 700;
      letter-spacing: 1px; text-transform: uppercase; color: var(--muted); margin-bottom: 14px;
    }
    .benchmark-bar-track {
      position: relative; height: 10px;
      background: linear-gradient(to right, #16a34a 0%, #f59e0b 40%, #dc2626 100%);
      border-radius: 6px; margin-bottom: 10px;
    }
    .benchmark-bar-needle {
      position: absolute; top: 50%; transform: translate(-50%, -50%);
      width: 18px; height: 18px; border-radius: 50%;
      background: var(--ink); border: 3px solid #fff;
      box-shadow: 0 2px 8px rgba(0,0,0,0.3);
      transition: left 0.4s cubic-bezier(0.34,1.56,0.64,1);
    }
    .benchmark-labels {
      display: flex; justify-content: space-between;
      font-size: 0.7rem; color: var(--muted);
    }

    /* Chart */
    .chart-wrap {
      background: var(--bg-alt); border: 1px solid var(--border);
      border-radius: 14px; padding: 20px 20px 12px; flex: 1;
    }
    .chart-header {
      display: flex; justify-content: space-between; align-items: center; margin-bottom: 12px;
    }
    .chart-title {
      font-family: var(--font-head); font-size: 0.72rem; font-weight: 700;
      letter-spacing: 1px; text-transform: uppercase; color: var(--muted);
    }
    .chart-legend { display: flex; gap: 14px; }
    .legend-item { display: flex; align-items: center; gap: 6px; font-size: 0.75rem; color: var(--muted); }
    .legend-swatch-blue  { width: 20px; height: 3px; background: #1a6ff0; border-radius: 2px; }
    .legend-swatch-red   { width: 20px; height: 3px; background: #dc2626; border-radius: 2px; }

    canvas#churnChart { display: block; max-width: 100%; }

    .calc-disclaimer {
      padding: 14px 36px; border-top: 1px solid var(--border);
      font-size: 0.77rem; color: var(--muted); text-align: center; background: var(--bg-alt);
    }

    /* HOW IT WORKS */
    .how-section { padding: 88px 0; background: var(--bg-alt); }
    .section-eyebrow { font-size: 0.75rem; font-weight: 600; letter-spacing: 1.5px; text-transform: uppercase; color: var(--blue); margin-bottom: 16px; }
    .how-section h2 {
      font-family: var(--font-head); font-weight: 800;
      font-size: clamp(1.8rem, 3.5vw, 2.4rem);
      letter-spacing: -1px; color: var(--ink); margin-bottom: 16px; max-width: 680px;
    }
    .how-section > .container > p { color: var(--muted); font-size: 1.05rem; max-width: 600px; margin-bottom: 48px; }
    .how-grid { display: grid; grid-template-columns: repeat(3,1fr); gap: 20px; }
    .how-card {
      background: var(--bg-card); border: 1px solid var(--border);
      border-radius: 14px; padding: 32px;
      transition: border-color 0.2s, transform 0.2s, box-shadow 0.2s;
    }
    .how-card:hover { border-color: rgba(26,111,240,0.3); transform: translateY(-3px); box-shadow: 0 8px 24px rgba(0,0,0,0.07); }
    .how-card-num { font-family: var(--font-head); font-size: 0.72rem; font-weight: 800; letter-spacing: 1.5px; text-transform: uppercase; color: var(--blue); margin-bottom: 14px; }
    .how-card h3 { font-family: var(--font-head); font-weight: 700; font-size: 1.05rem; color: var(--ink); margin-bottom: 10px; }
    .how-card p { font-size: 0.9rem; color: var(--muted); line-height: 1.65; margin: 0; }

    /* TOOLS STRIP */
    .tools-strip { background: var(--bg-alt); border-top: 1px solid var(--border); border-bottom: 1px solid var(--border); padding: 40px 0; }
    .tools-strip-label { font-size: 0.75rem; font-weight: 700; letter-spacing: 1.5px; text-transform: uppercase; color: var(--muted); text-align: center; margin-bottom: 20px; }
    .tools-row { display: flex; flex-wrap: wrap; justify-content: center; gap: 10px; }
    .tool-pill {
      display: flex; align-items: center; gap: 8px;
      background: var(--bg-card); border: 1px solid var(--border);
      border-radius: 100px; padding: 9px 18px;
      font-family: var(--font-head); font-weight: 600; font-size: 0.83rem;
      color: var(--ink); text-decoration: none;
      transition: border-color 0.2s, box-shadow 0.2s, transform 0.15s;
    }
    .tool-pill:hover { border-color: rgba(26,111,240,0.3); box-shadow: 0 4px 12px rgba(0,0,0,0.07); transform: translateY(-1px); }
    .tool-pill.active { background: var(--blue); color: #fff; border-color: transparent; }

    /* FINAL CTA */
    .final-cta {
      text-align: center; padding: 96px 0;
      position: relative; overflow: hidden;
    }
    .final-cta::before {
      content: ''; position: absolute; bottom: -100px; left: 50%; transform: translateX(-50%);
      width: 800px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .final-cta h2 {
      font-family: var(--font-head); font-weight: 800;
      font-size: clamp(1.8rem, 3.5vw, 2.4rem);
      letter-spacing: -1px; color: var(--ink); margin: 0 auto 16px; max-width: 600px;
    }
    .final-cta p { color: var(--muted); font-size: 1.05rem; max-width: 520px; margin: 0 auto 36px; }
    .btn-primary {
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 700; font-size: 0.95rem;
      padding: 14px 30px; border-radius: 100px; text-decoration: none;
      box-shadow: 0 4px 20px rgba(26,111,240,0.3); display: inline-block;
      transition: background 0.2s, transform 0.15s, box-shadow 0.2s;
    }
    .btn-primary:hover { background: var(--blue-dim); transform: translateY(-2px); box-shadow: 0 6px 28px rgba(26,111,240,0.4); }

    /* FOOTER */
    footer { border-top: 1px solid var(--border); padding: 36px 0; background: var(--bg); }
    .footer-inner { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 16px; }
    footer p { font-size: 0.82rem; color: var(--muted); margin: 0; }

    /* ANIMATIONS */
    @keyframes fadeUp {
      from { opacity: 0; transform: translateY(16px); }
      to   { opacity: 1; transform: translateY(0); }
    }
    .fade-up { opacity: 0; animation: fadeUp 0.55s ease forwards; }
    .d1 { animation-delay: 0.1s; } .d2 { animation-delay: 0.2s; } .d3 { animation-delay: 0.3s; }

    /* TABLET */
    @media (max-width: 900px) {
      .calc-body { grid-template-columns: 1fr; }
      .calc-inputs { border-right: none; border-bottom: 1px solid var(--border); }
      .container-narrow { padding: 0 20px; }
    }

    /* MOBILE */
    @media (max-width: 768px) {
      .nav-links, .nav-cta { display: none; }
      .hamburger { display: flex; }
      .mobile-panel { display: block; }
      .nav-inner { padding: 14px 20px; }
      .page-hero { padding: 44px 0 32px; }
      .page-hero h1 { font-size: 1.75rem; letter-spacing: -0.7px; margin-bottom: 14px; }
      .page-hero-sub { font-size: 0.95rem; }
      .page-eyebrow { font-size: 0.7rem; margin-bottom: 16px; }
      .levers-strip { padding: 18px 0; }
      .levers-inner { flex-direction: column; gap: 10px; align-items: flex-start; padding: 0 20px; }
      .lever-divider { display: none; }
      .levers-inner > span { display: none; }
      .calc-section { padding: 28px 0 52px; }
      .container-narrow { padding: 0 16px; }
      .calc-card { border-radius: 14px; }
      .calc-header { padding: 18px 20px 14px; }
      .calc-header h2 { font-size: 1.05rem; }
      .calc-inputs { padding: 22px 20px; gap: 22px; }
      .calc-results { padding: 22px 20px; gap: 16px; }
      .calc-disclaimer { padding: 12px 20px; font-size: 0.72rem; }
      .results-stats { grid-template-columns: 1fr 1fr; gap: 10px; }
      .stat-card { padding: 14px 16px; border-radius: 10px; }
      .stat-card-value { font-size: 1.35rem; }
      .stat-card-sub { font-size: 0.7rem; }
      .churn-rate-display { padding: 22px 20px 18px; }
      .churn-rate-value { font-size: 2.6rem; }
      .chart-wrap { padding: 14px 14px 8px; }
      .chart-header { flex-direction: column; align-items: flex-start; gap: 8px; }
      input[type="range"]::-webkit-slider-thumb { width: 26px; height: 26px; }
      input[type="range"]::-moz-range-thumb { width: 26px; height: 26px; }
      .how-section { padding: 52px 0; }
      .how-grid { grid-template-columns: 1fr; gap: 12px; }
      .how-card { padding: 22px; }
      .tool-pill { font-size: 0.78rem; padding: 8px 14px; }
      .final-cta { padding: 60px 0; }
      .final-cta h2 { font-size: 1.55rem; }
      .final-cta p { font-size: 0.95rem; margin-bottom: 28px; }
      .btn-primary { font-size: 0.88rem; padding: 13px 24px; }
      footer { padding: 24px 0; }
      .footer-inner { flex-direction: column; align-items: center; text-align: center; gap: 10px; }
    }

    @media (max-width: 380px) {
      .results-stats { grid-template-columns: 1fr; }
      .page-hero h1 { font-size: 1.5rem; }
    }

/* ========== merged from: free-tools.html ========== */

:root {
      --bg:          #ffffff;
      --bg-alt:      #f4f6f9;
      --bg-card:     #ffffff;
      --blue:        #1a6ff0;
      --blue-dim:    #155dc9;
      --blue-light:  rgba(26,111,240,0.08);
      --ink:         #1a1a2e;
      --ink-mid:     #3d3d5c;
      --muted:       #6b7280;
      --border:      #e2e6ed;
      --font-head:   'Sora', sans-serif;
      --font-body:   'DM Sans', sans-serif;
    }

    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
    html { scroll-behavior: smooth; }
    body {
      background: var(--bg);
      color: var(--ink);
      font-family: var(--font-body);
      font-size: 17px;
      line-height: 1.7;
      -webkit-font-smoothing: antialiased;
    }

    .container { max-width: 1080px; margin: 0 auto; padding: 0 28px; }

    /* ── NAV ── */
    nav {
      position: sticky; top: 0; z-index: 100;
      background: rgba(255,255,255,0.95);
      backdrop-filter: blur(14px);
      border-bottom: 1px solid var(--border);
    }
    .nav-inner {
      display: flex; align-items: center; justify-content: space-between;
      padding: 16px 28px; max-width: 1080px; margin: 0 auto;
    }
    .nav-logo { font-family: var(--font-head); font-weight: 800; font-size: 1.15rem; color: var(--ink); text-decoration: none; letter-spacing: -0.5px; }
    .nav-logo span { color: var(--blue); }
    .nav-links { display: flex; gap: 8px; list-style: none; align-items: center; }
    .nav-links > li > a {
      color: var(--muted); text-decoration: none;
      font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px;
      transition: color 0.2s;
      padding: 8px 12px; border-radius: 8px; display: block;
    }
    .nav-links > li > a:hover { color: var(--ink); background: var(--bg-alt); }
    .nav-cta { background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.85rem; letter-spacing: 0.3px; padding: 10px 22px; border-radius: 100px; text-decoration: none; transition: background 0.2s, transform 0.15s; }
    .nav-cta:hover { background: var(--blue-dim); transform: translateY(-1px); }

    /* ── SERVICES DROPDOWN ── */
    .services-li { position: relative; }
    .services-trigger {
      color: var(--muted); font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px;
      transition: color 0.2s; padding: 8px 12px; border-radius: 8px;
      display: flex; align-items: center; gap: 5px;
      cursor: pointer; background: none; border: none; font-family: var(--font-body); outline: none;
    }
    .services-trigger:focus { outline: none; }
    .services-trigger:hover, .services-li:hover .services-trigger { color: var(--ink); background: var(--bg-alt); }
    .services-chevron { width: 14px; height: 14px; transition: transform 0.25s ease; opacity: 0.5; flex-shrink: 0; }
    .services-li:hover .services-chevron { transform: rotate(180deg); opacity: 1; }
    .services-dropdown {
      position: absolute; top: calc(100% + 10px); left: 50%;
      transform: translateX(-50%) translateY(-6px);
      background: var(--bg); border: 1px solid var(--border); border-radius: 14px;
      box-shadow: 0 8px 32px rgba(0,0,0,0.1), 0 2px 8px rgba(0,0,0,0.06);
      padding: 8px; min-width: 300px;
      opacity: 0; pointer-events: none;
      transition: opacity 0.2s ease, transform 0.2s ease; z-index: 200;
    }
    .services-dropdown::before { content: ''; position: absolute; top: -12px; left: 0; right: 0; height: 12px; }
    .services-li:hover .services-dropdown { opacity: 1; pointer-events: auto; transform: translateX(-50%) translateY(0); }
    .dropdown-item { display: flex; gap: 14px; align-items: flex-start; padding: 14px 16px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .dropdown-item:hover { background: var(--blue-light); }
    .dropdown-icon { width: 36px; height: 36px; border-radius: 9px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 1rem; flex-shrink: 0; transition: background 0.15s; }
    .dropdown-item:hover .dropdown-icon { background: rgba(26,111,240,0.16); }
    .dropdown-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); margin-bottom: 3px; letter-spacing: -0.2px; display: block; }
    .dropdown-desc { font-size: 0.78rem; color: var(--muted); line-height: 1.5; }
    .dropdown-divider { height: 1px; background: var(--border); margin: 4px 8px; }

    /* ── HERO ── */
    .hero {
      padding: 80px 0 64px;
      text-align: center;
      position: relative; overflow: hidden;
    }
    .hero::before {
      content: '';
      position: absolute; top: -80px; left: 50%; transform: translateX(-50%);
      width: 900px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .hero-eyebrow {
      display: inline-flex; align-items: center; gap: 8px;
      background: var(--blue-light); border: 1px solid rgba(26,111,240,0.2);
      color: var(--blue); font-size: 0.75rem; font-weight: 700;
      letter-spacing: 1.2px; text-transform: uppercase;
      padding: 6px 16px; border-radius: 100px; margin-bottom: 24px;
      opacity: 0; animation: fadeUp 0.6s 0.1s forwards;
    }
    .hero h1 {
      font-family: var(--font-head);
      font-size: clamp(2rem, 4vw, 3rem);
      font-weight: 800; line-height: 1.14;
      letter-spacing: -1.2px;
      color: var(--ink);
      max-width: 680px; margin: 0 auto 20px;
      opacity: 0; animation: fadeUp 0.6s 0.1s forwards;
    }
    .hero h1 em {
      font-style: normal;
      background: linear-gradient(90deg, var(--blue), #4da3ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
    }
    .hero-sub {
      max-width: 520px; margin: 0 auto;
      color: var(--muted); font-size: 1.05rem; font-weight: 300;
      opacity: 0; animation: fadeUp 0.6s 0.3s forwards;
    }

    /* ── TOOLS GRID ── */
    .tools-section { padding: 72px 0 96px; }
    .tools-grid {
      display: grid;
      grid-template-columns: repeat(2, 1fr);
      gap: 20px;
      margin-top: 0;
    }

    .tool-card {
      background: var(--bg-card);
      border: 1px solid var(--border);
      border-radius: 16px;
      padding: 36px;
      display: flex; flex-direction: column;
      gap: 0;
      position: relative; overflow: hidden;
      transition: border-color 0.25s, transform 0.2s, box-shadow 0.2s;
      text-decoration: none; color: inherit;
    }
    .tool-card::before {
      content: '';
      position: absolute; top: 0; left: 0; right: 0; height: 2px;
      background: linear-gradient(90deg, var(--blue), transparent);
      border-radius: 16px 16px 0 0;
      opacity: 0; transition: opacity 0.25s;
    }
    .tool-card:hover {
      border-color: rgba(26,111,240,0.3);
      transform: translateY(-3px);
      box-shadow: 0 8px 28px rgba(0,0,0,0.08);
    }
    .tool-card:hover::before { opacity: 1; }

    .tool-icon-wrap {
      width: 52px; height: 52px; border-radius: 14px;
      background: var(--blue-light);
      display: flex; align-items: center; justify-content: center;
      font-size: 1.5rem; margin-bottom: 20px;
      transition: background 0.2s;
    }
    .tool-card:hover .tool-icon-wrap { background: rgba(26,111,240,0.14); }

    .tool-tag {
      display: inline-block; background: var(--bg-alt);
      border: 1px solid var(--border); color: var(--muted);
      font-size: 0.7rem; font-weight: 700; letter-spacing: 1px;
      text-transform: uppercase; padding: 3px 10px; border-radius: 100px;
      margin-bottom: 14px;
    }

    .tool-card h3 {
      font-family: var(--font-head);
      font-size: 1.2rem; font-weight: 700;
      color: var(--ink); letter-spacing: -0.3px;
      margin-bottom: 10px;
    }
    .tool-card p {
      color: var(--muted); font-size: 0.92rem;
      line-height: 1.65; margin: 0 0 28px;
      flex-grow: 1;
    }

    .tool-cta {
      display: inline-flex; align-items: center; gap: 8px;
      background: var(--ink); color: #fff;
      font-family: var(--font-head); font-weight: 700; font-size: 0.85rem;
      padding: 12px 22px; border-radius: 100px;
      text-decoration: none;
      transition: background 0.2s, transform 0.15s;
      align-self: flex-start;
    }
    .tool-cta:hover { background: var(--blue); transform: translateY(-1px); }
    .tool-cta svg { transition: transform 0.2s; }
    .tool-cta:hover svg { transform: translateX(3px); }

    /* Featured card variation */
    .tool-card.featured {
      background: linear-gradient(135deg, #0f1a3a 0%, #1a1a2e 100%);
      border-color: rgba(26,111,240,0.3);
    }
    .tool-card.featured::before {
      background: linear-gradient(90deg, #4da3ff, var(--blue));
      opacity: 1;
    }
    .tool-card.featured .tool-icon-wrap { background: rgba(26,111,240,0.2); }
    .tool-card.featured .tool-tag { background: rgba(255,255,255,0.08); border-color: rgba(255,255,255,0.12); color: rgba(255,255,255,0.5); }
    .tool-card.featured h3 { color: #fff; }
    .tool-card.featured p { color: rgba(255,255,255,0.6); }
    .tool-card.featured .tool-cta { background: var(--blue); color: #fff; }
    .tool-card.featured .tool-cta:hover { background: var(--blue-dim); }
    .tool-card.featured:hover { border-color: rgba(26,111,240,0.5); }

    /* ── BOTTOM CTA ── */
    .bottom-cta {
      background: var(--bg-alt);
      border-top: 1px solid var(--border);
      padding: 88px 0;
      text-align: center;
      position: relative; overflow: hidden;
    }
    .bottom-cta::before {
      content: '';
      position: absolute; bottom: -100px; left: 50%; transform: translateX(-50%);
      width: 700px; height: 400px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .section-eyebrow { font-size: 0.75rem; font-weight: 600; letter-spacing: 1.5px; text-transform: uppercase; color: var(--blue); margin-bottom: 16px; }
    .bottom-cta h2 {
      font-family: var(--font-head); font-weight: 800;
      font-size: clamp(1.8rem, 3.5vw, 2.4rem);
      line-height: 1.18; letter-spacing: -1px; color: var(--ink);
      margin: 0 auto 20px; max-width: 600px;
    }
    .bottom-cta p { max-width: 500px; margin: 0 auto 36px; font-size: 1.05rem; color: var(--muted); }
    .btn-primary {
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 700; font-size: 0.95rem;
      padding: 14px 30px; border-radius: 100px; text-decoration: none;
      transition: background 0.2s, transform 0.15s, box-shadow 0.2s;
      box-shadow: 0 4px 20px rgba(26,111,240,0.3);
      display: inline-block;
    }
    .btn-primary:hover { background: var(--blue-dim); transform: translateY(-2px); box-shadow: 0 6px 28px rgba(26,111,240,0.4); }

    /* ── FOOTER ── */
    footer { border-top: 1px solid var(--border); padding: 40px 0; background: var(--bg); }
    .footer-inner { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 16px; max-width: 1080px; margin: 0 auto; padding: 0 28px; }
    footer p { font-size: 0.82rem; color: var(--muted); margin: 0; }

    /* ── ANIMATIONS ── */
    @keyframes fadeUp {
      from { opacity: 0; transform: translateY(18px); }
      to   { opacity: 1; transform: translateY(0); }
    }

    /* ── RESPONSIVE ── */
    @media (max-width: 680px) {
      .tools-grid { grid-template-columns: 1fr; }
      .nav-links { display: none; }
    }

/* ========== merged from: get-started.html ========== */

:root {
      --bg:          #ffffff;
      --bg-alt:      #f4f6f9;
      --bg-card:     #ffffff;
      --blue:        #1a6ff0;
      --blue-dim:    #155dc9;
      --blue-light:  rgba(26,111,240,0.08);
      --ink:         #1a1a2e;
      --ink-mid:     #3d3d5c;
      --muted:       #6b7280;
      --border:      #e2e6ed;
      --font-head:   'Sora', sans-serif;
      --font-body:   'DM Sans', sans-serif;
    }

    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
    html { scroll-behavior: smooth; }
    body {
      background: var(--bg);
      color: var(--ink);
      font-family: var(--font-body);
      font-size: 17px;
      line-height: 1.7;
      -webkit-font-smoothing: antialiased;
    }

    .container { max-width: 1160px; margin: 0 auto; padding: 0 36px; }

    /* ── NAV ── */
    nav {
      position: sticky; top: 0; z-index: 100;
      background: rgba(255,255,255,0.95);
      backdrop-filter: blur(14px);
      border-bottom: 1px solid var(--border);
    }
    .nav-inner {
      display: flex; align-items: center; justify-content: space-between;
      padding: 16px 28px; max-width: 1160px; margin: 0 auto;
    }
    .nav-links { display: flex; gap: 8px; list-style: none; align-items: center; }
    .nav-links > li > a {
      color: var(--muted); text-decoration: none;
      font-size: 0.88rem; font-weight: 500;
      padding: 8px 12px; border-radius: 8px; display: block;
      transition: color 0.2s;
    }
    .nav-links > li > a:hover { color: var(--ink); background: var(--bg-alt); }
    .nav-cta { background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.85rem; padding: 10px 22px; border-radius: 100px; text-decoration: none; transition: background 0.2s, transform 0.15s; }
    .nav-cta:hover { background: var(--blue-dim); transform: translateY(-1px); }

    /* Services dropdown */
    .services-li { position: relative; }
    .services-trigger { color: var(--muted); font-size: 0.88rem; font-weight: 500; padding: 8px 12px; border-radius: 8px; display: flex; align-items: center; gap: 5px; cursor: pointer; background: none; border: none; font-family: var(--font-body); outline: none; transition: color 0.2s; }
    .services-trigger:hover, .services-li:hover .services-trigger { color: var(--ink); background: var(--bg-alt); }
    .services-chevron { width: 14px; height: 14px; transition: transform 0.25s ease; opacity: 0.5; flex-shrink: 0; }
    .services-li:hover .services-chevron { transform: rotate(180deg); opacity: 1; }
    .services-dropdown { position: absolute; top: calc(100% + 10px); left: 50%; transform: translateX(-50%) translateY(-6px); background: var(--bg); border: 1px solid var(--border); border-radius: 14px; box-shadow: 0 8px 32px rgba(0,0,0,0.1); padding: 8px; min-width: 300px; opacity: 0; pointer-events: none; transition: opacity 0.2s ease, transform 0.2s ease; z-index: 200; }
    .services-dropdown::before { content: ''; position: absolute; top: -12px; left: 0; right: 0; height: 12px; }
    .services-li:hover .services-dropdown { opacity: 1; pointer-events: auto; transform: translateX(-50%) translateY(0); }
    .dropdown-item { display: flex; gap: 14px; align-items: flex-start; padding: 14px 16px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .dropdown-item:hover { background: var(--blue-light); }
    .dropdown-icon { width: 36px; height: 36px; border-radius: 9px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 1rem; flex-shrink: 0; }
    .dropdown-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); margin-bottom: 3px; display: block; }
    .dropdown-desc { font-size: 0.78rem; color: var(--muted); line-height: 1.5; }
    .dropdown-divider { height: 1px; background: var(--border); margin: 4px 8px; }

    /* ── MAIN SPLIT LAYOUT ── */
    .split-wrap {
      display: grid;
      grid-template-columns: 1fr 460px;
      gap: 80px;
      padding: 80px 0 100px;
      align-items: start;
    }

    /* ── LEFT COLUMN ── */
    .left-col {
      opacity: 0;
      animation: fadeUp 0.55s 0.1s forwards;
    }

    .page-h1 {
      font-family: var(--font-head);
      font-size: clamp(2.2rem, 3.8vw, 3rem);
      font-weight: 800;
      line-height: 1.14;
      letter-spacing: -1.2px;
      color: var(--ink);
      margin-bottom: 36px;
    }
    .page-h1 em {
      font-style: normal;
      background: linear-gradient(90deg, var(--blue), #4da3ff);
      -webkit-background-clip: text;
      -webkit-text-fill-color: transparent;
    }

    .agenda-intro {
      font-family: var(--font-head);
      font-weight: 700;
      font-size: 1rem;
      color: var(--ink);
      margin-bottom: 20px;
    }

    .agenda-list {
      display: flex;
      flex-direction: column;
      margin-bottom: 40px;
    }
    .agenda-item {
      display: flex;
      gap: 16px;
      align-items: flex-start;
      padding: 20px 0;
      border-bottom: 1px solid var(--border);
    }
    .agenda-item:first-child { padding-top: 0; }
    .agenda-item:last-child { border-bottom: none; padding-bottom: 0; }

    .agenda-dot {
      width: 10px; height: 10px;
      background: var(--blue);
      border-radius: 50%;
      flex-shrink: 0;
      margin-top: 7px;
    }
    .agenda-item-title {
      font-family: var(--font-head);
      font-weight: 700;
      font-size: 1rem;
      color: var(--ink);
      margin-bottom: 5px;
    }
    .agenda-item-desc {
      font-size: 0.9rem;
      color: var(--muted);
      line-height: 1.6;
      margin: 0;
    }

    .cant-find {
      padding: 20px 0 36px;
      border-top: 1px solid var(--border);
    }
    .cant-find p { font-size: 0.92rem; color: var(--muted); margin: 0; }
    .cant-find strong { color: var(--ink); font-weight: 600; }
    .cant-find a { color: var(--blue); text-decoration: none; font-weight: 600; }
    .cant-find a:hover { text-decoration: underline; }

    /* Testimonial */
    .testimonial-block {
      border: 1px solid var(--border);
      border-radius: 16px;
      padding: 32px;
      background: var(--bg-alt);
      position: relative;
      overflow: hidden;
    }
    .testimonial-block::before {
      content: '"';
      position: absolute; top: -4px; left: 20px;
      font-family: var(--font-head); font-size: 7rem;
      color: rgba(26,111,240,0.08); line-height: 1;
      pointer-events: none;
    }
    .testimonial-quote {
      font-size: 0.97rem;
      color: var(--ink-mid);
      line-height: 1.72;
      margin-bottom: 22px;
      font-style: italic;
      position: relative;
    }
    .testimonial-meta { display: flex; align-items: center; gap: 12px; }
    .testimonial-meta img { width: 42px; height: 42px; border-radius: 50%; object-fit: cover; flex-shrink: 0; border: 2px solid var(--border); }
    .testimonial-name { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); }
    .testimonial-role { font-size: 0.78rem; color: var(--muted); }

    /* ── RIGHT COLUMN — CALENDLY ── */
    .right-col {
      opacity: 0;
      animation: fadeUp 0.55s 0.25s forwards;
      position: sticky;
      top: 88px;
    }

    .calendly-wrap {
      background: var(--bg-card);
      border: 1px solid var(--border);
      border-radius: 20px;
      overflow: hidden;
      box-shadow: 0 4px 32px rgba(0,0,0,0.08);
    }

    .calendly-inline-widget {
      min-width: 100%;
      height: 1000px;
    }

    /* ── FOOTER ── */
    footer { border-top: 1px solid var(--border); padding: 36px 0; background: var(--bg); }
    .footer-inner { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 16px; max-width: 1160px; margin: 0 auto; padding: 0 36px; }
    footer p { font-size: 0.82rem; color: var(--muted); margin: 0; }

    /* ── ANIMATIONS ── */
    @keyframes fadeUp {
      from { opacity: 0; transform: translateY(18px); }
      to   { opacity: 1; transform: translateY(0); }
    }

    /* ── RESPONSIVE ── */
    @media (max-width: 960px) {
      .split-wrap { grid-template-columns: 1fr; gap: 48px; padding: 56px 0 72px; }
      .right-col { position: static; }
    }
    @media (max-width: 680px) {
      .nav-links { display: none; }
      .page-h1 { font-size: 2rem; }
      .container { padding: 0 20px; }
    }

/* ========== merged from: kickbox-seo-case-study.html ========== */

:root {
      --bg:          #ffffff;
      --bg-alt:      #f4f6f9;
      --bg-card:     #ffffff;
      --blue:        #1a6ff0;
      --blue-dim:    #155dc9;
      --blue-light:  rgba(26,111,240,0.08);
      --ink:         #1a1a2e;
      --ink-mid:     #3d3d5c;
      --muted:       #6b7280;
      --border:      #e2e6ed;
      --font-head:   'Sora', sans-serif;
      --font-body:   'DM Sans', sans-serif;
    }

    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
    html { scroll-behavior: smooth; }
    body {
      background: var(--bg);
      color: var(--ink);
      font-family: var(--font-body);
      font-size: 17px;
      line-height: 1.7;
      -webkit-font-smoothing: antialiased;
    }

    .container { max-width: 1080px; margin: 0 auto; padding: 0 28px; }
    .container-narrow { max-width: 760px; margin: 0 auto; padding: 0 28px; }

    /* ── NAV ── */
    nav {
      position: sticky; top: 0; z-index: 100;
      background: rgba(255,255,255,0.95);
      backdrop-filter: blur(14px);
      border-bottom: 1px solid var(--border);
    }
    .nav-inner {
      display: flex; align-items: center; justify-content: space-between;
      padding: 16px 28px; max-width: 1080px; margin: 0 auto;
    }
    .nav-logo { font-family: var(--font-head); font-weight: 800; font-size: 1.15rem; color: var(--ink); text-decoration: none; letter-spacing: -0.5px; }
    .nav-logo span { color: var(--blue); }
    .nav-links { display: flex; gap: 8px; list-style: none; align-items: center; }
    .nav-links > li > a {
      color: var(--muted); text-decoration: none;
      font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px;
      transition: color 0.2s;
      padding: 8px 12px; border-radius: 8px; display: block;
    }
    .nav-links > li > a:hover { color: var(--ink); background: var(--bg-alt); }
    .nav-cta { background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.85rem; letter-spacing: 0.3px; padding: 10px 22px; border-radius: 100px; text-decoration: none; transition: background 0.2s, transform 0.15s; }
    .nav-cta:hover { background: var(--blue-dim); transform: translateY(-1px); }

    /* ── SERVICES DROPDOWN ── */
    .services-li { position: relative; }
    .services-trigger {
      color: var(--muted);
      font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px;
      transition: color 0.2s;
      padding: 8px 12px; border-radius: 8px;
      display: flex; align-items: center; gap: 5px;
      cursor: pointer; background: none; border: none;
      font-family: var(--font-body);
      outline: none;
    }
    .services-trigger:focus { outline: none; }
    .services-trigger:focus-visible { outline: 2px solid var(--blue); outline-offset: 2px; }
    .services-trigger:hover,
    .services-li:hover .services-trigger { color: var(--ink); background: var(--bg-alt); }
    .services-chevron {
      width: 14px; height: 14px;
      transition: transform 0.25s ease; opacity: 0.5;
      flex-shrink: 0;
    }
    .services-li:hover .services-chevron { transform: rotate(180deg); opacity: 1; }
    .services-dropdown {
      position: absolute; top: calc(100% + 10px); left: 50%;
      transform: translateX(-50%) translateY(-6px);
      background: var(--bg); border: 1px solid var(--border);
      border-radius: 14px;
      box-shadow: 0 8px 32px rgba(0,0,0,0.1), 0 2px 8px rgba(0,0,0,0.06);
      padding: 8px; min-width: 300px;
      opacity: 0; pointer-events: none;
      transition: opacity 0.2s ease, transform 0.2s ease;
      z-index: 200;
    }
    .services-dropdown::before {
      content: ''; position: absolute;
      top: -12px; left: 0; right: 0; height: 12px;
    }
    .services-li:hover .services-dropdown {
      opacity: 1; pointer-events: auto;
      transform: translateX(-50%) translateY(0);
    }
    .dropdown-item {
      display: flex; gap: 14px; align-items: flex-start;
      padding: 14px 16px; border-radius: 10px;
      text-decoration: none; color: var(--ink);
      transition: background 0.15s;
    }
    .dropdown-item:hover { background: var(--blue-light); }
    .dropdown-icon {
      width: 36px; height: 36px; border-radius: 9px;
      background: var(--blue-light);
      display: flex; align-items: center; justify-content: center;
      font-size: 1rem; flex-shrink: 0;
      transition: background 0.15s;
    }
    .dropdown-item:hover .dropdown-icon { background: rgba(26,111,240,0.16); }
    .dropdown-title {
      font-family: var(--font-head); font-weight: 700;
      font-size: 0.88rem; color: var(--ink);
      margin-bottom: 3px; letter-spacing: -0.2px;
      display: block;
    }
    .dropdown-desc { font-size: 0.78rem; color: var(--muted); line-height: 1.5; }
    .dropdown-divider { height: 1px; background: var(--border); margin: 4px 8px; }

    /* ── CASE STUDY HERO ── */
    .cs-hero {
      padding: 72px 0 0;
      border-bottom: 1px solid var(--border);
    }
    .cs-breadcrumb {
      font-size: 0.8rem; color: var(--muted); margin-bottom: 28px;
      display: flex; align-items: center; gap: 8px;
    }
    .cs-breadcrumb a { color: var(--blue); text-decoration: none; }
    .cs-breadcrumb a:hover { text-decoration: underline; }
    .cs-breadcrumb span { color: var(--border); }

    .cs-tag {
      display: inline-flex; align-items: center; gap: 8px;
      background: var(--blue-light); border: 1px solid rgba(26,111,240,0.2);
      color: var(--blue); font-size: 0.75rem; font-weight: 700;
      letter-spacing: 1.2px; text-transform: uppercase;
      padding: 6px 16px; border-radius: 100px; margin-bottom: 24px;
    }
    .cs-hero h1 {
      font-family: var(--font-head);
      font-size: clamp(2rem, 4vw, 3rem);
      font-weight: 800; line-height: 1.14;
      letter-spacing: -1.2px;
      color: var(--ink);
      max-width: 820px;
      margin-bottom: 28px;
    }
    .cs-hero h1 em {
      font-style: normal;
      background: linear-gradient(90deg, var(--blue), #4da3ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
    }

    /* Meta row */
    .cs-meta {
      display: flex; flex-wrap: wrap; align-items: center; gap: 32px;
      padding: 28px 0;
      border-top: 1px solid var(--border);
      margin-top: 8px;
    }
    .cs-meta-item { display: flex; align-items: center; gap: 10px; }
    .cs-meta-label { font-size: 0.75rem; font-weight: 600; letter-spacing: 1px; text-transform: uppercase; color: var(--muted); }
    .cs-meta-value { font-family: var(--font-head); font-weight: 700; font-size: 0.95rem; color: var(--ink); }
    .cs-meta-divider { width: 1px; height: 32px; background: var(--border); }

    /* ── WIN STRIP ── */
    .win-strip {
      background: var(--ink);
      padding: 56px 0;
    }
    .win-strip-inner {
      display: grid; grid-template-columns: repeat(3, 1fr);
      gap: 1px; background: rgba(255,255,255,0.1);
    }
    .win-item {
      padding: 40px 36px;
      background: var(--ink);
      text-align: center;
    }
    .win-num {
      font-family: var(--font-head);
      font-size: 3rem; font-weight: 800;
      letter-spacing: -2px; line-height: 1;
      background: linear-gradient(90deg, var(--blue), #4da3ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
      margin-bottom: 10px;
    }
    .win-label {
      font-size: 0.88rem; color: rgba(255,255,255,0.55);
      line-height: 1.5;
    }

    /* ── ARTICLE LAYOUT ── */
    .article-wrap {
      display: grid;
      grid-template-columns: 1fr 280px;
      gap: 72px;
      padding: 72px 0 96px;
      align-items: start;
    }

    /* Sidebar */
    .sidebar { position: sticky; top: 96px; }
    .sidebar-card {
      background: var(--bg-alt);
      border: 1px solid var(--border);
      border-radius: 14px;
      padding: 28px;
      margin-bottom: 20px;
    }
    .sidebar-card-title {
      font-family: var(--font-head);
      font-size: 0.75rem; font-weight: 700;
      letter-spacing: 1.2px; text-transform: uppercase;
      color: var(--muted); margin-bottom: 18px;
    }
    .toc-list { list-style: none; display: flex; flex-direction: column; gap: 2px; }
    .toc-list li a {
      display: block;
      font-size: 0.87rem; color: var(--muted);
      text-decoration: none;
      padding: 7px 12px;
      border-radius: 8px;
      transition: background 0.15s, color 0.15s;
    }
    .toc-list li a:hover { background: var(--border); color: var(--ink); }
    .toc-list li a.active { background: var(--blue-light); color: var(--blue); font-weight: 600; }

    .sidebar-cta {
      background: var(--blue);
      border-radius: 14px;
      padding: 28px;
      text-align: center;
    }
    .sidebar-cta p {
      color: rgba(255,255,255,0.8);
      font-size: 0.88rem; margin-bottom: 18px;
      line-height: 1.55;
    }
    .sidebar-cta a {
      display: block;
      background: #fff;
      color: var(--blue);
      font-family: var(--font-head);
      font-weight: 700; font-size: 0.88rem;
      padding: 12px 20px; border-radius: 100px;
      text-decoration: none;
      transition: transform 0.15s, box-shadow 0.15s;
    }
    .sidebar-cta a:hover { transform: translateY(-1px); box-shadow: 0 4px 16px rgba(0,0,0,0.15); }
    .sidebar-cta-head {
      font-family: var(--font-head);
      font-weight: 800; font-size: 1rem;
      color: #fff; margin-bottom: 10px; line-height: 1.3;
    }

    /* ── ARTICLE BODY ── */
    .article-body h2 {
      font-family: var(--font-head);
      font-size: 1.7rem; font-weight: 800;
      letter-spacing: -0.7px; line-height: 1.2;
      color: var(--ink);
      margin: 56px 0 20px;
      padding-top: 8px;
    }
    .article-body h2:first-child { margin-top: 0; }
    .article-body h3 {
      font-family: var(--font-head);
      font-size: 1.15rem; font-weight: 700;
      color: var(--ink);
      margin: 36px 0 14px;
    }
    .article-body p {
      color: var(--muted);
      font-size: 1.02rem;
      margin-bottom: 20px;
      line-height: 1.75;
    }
    .article-body p strong {
      color: var(--ink);
      font-weight: 600;
    }
    .article-body ul, .article-body ol {
      margin: 0 0 24px 0;
      padding-left: 0;
      list-style: none;
      display: flex;
      flex-direction: column;
      gap: 10px;
    }
    .article-body ul li, .article-body ol li {
      color: var(--muted);
      font-size: 1rem;
      padding-left: 24px;
      position: relative;
      line-height: 1.65;
    }
    .article-body ul li::before {
      content: '→';
      position: absolute; left: 0;
      color: var(--blue); font-size: 0.85rem;
    }
    .article-body ol { counter-reset: ol-counter; }
    .article-body ol li { counter-increment: ol-counter; }
    .article-body ol li::before {
      content: counter(ol-counter);
      position: absolute; left: 0;
      color: var(--blue);
      font-family: var(--font-head);
      font-weight: 800; font-size: 0.85rem;
    }

    /* ── CALLOUT BOXES ── */
    .callout {
      border-radius: 12px;
      padding: 24px 28px;
      margin: 32px 0;
    }
    .callout-insight {
      background: var(--blue-light);
      border-left: 3px solid var(--blue);
    }
    .callout-insight-label {
      font-family: var(--font-head);
      font-size: 0.72rem; font-weight: 800;
      letter-spacing: 1.2px; text-transform: uppercase;
      color: var(--blue); margin-bottom: 10px;
    }
    .callout-insight p {
      color: var(--ink-mid) !important;
      font-size: 0.95rem !important;
      margin: 0 !important;
      font-style: italic;
    }
    .callout-lesson {
      background: #fffbf0;
      border-left: 3px solid #f59e0b;
    }
    .callout-lesson-label {
      font-family: var(--font-head);
      font-size: 0.72rem; font-weight: 800;
      letter-spacing: 1.2px; text-transform: uppercase;
      color: #b45309; margin-bottom: 10px;
    }
    .callout-lesson p {
      color: #78350f !important;
      font-size: 0.95rem !important;
      margin: 0 !important;
    }
    .callout-dark {
      background: var(--ink);
      border-radius: 14px;
      padding: 36px 40px;
      margin: 40px 0;
    }
    .callout-dark p {
      color: rgba(255,255,255,0.75) !important;
      font-size: 1rem !important;
    }
    .callout-dark strong { color: #fff !important; }

    /* ── STEP CARDS ── */
    .step-card {
      border: 1px solid var(--border);
      border-radius: 14px;
      padding: 36px;
      margin: 40px 0;
      position: relative;
    }
    .step-card-num {
      position: absolute;
      top: -18px; left: 28px;
      background: var(--blue);
      color: #fff;
      font-family: var(--font-head);
      font-weight: 800; font-size: 0.78rem;
      letter-spacing: 1.2px; text-transform: uppercase;
      padding: 6px 18px; border-radius: 100px;
    }
    .step-card h3 {
      margin-top: 8px !important;
      margin-bottom: 16px !important;
    }

    /* ── BEFORE / AFTER ── */
    .before-after {
      display: grid; grid-template-columns: 1fr 1fr;
      gap: 16px; margin: 32px 0;
    }
    .ba-card {
      border-radius: 12px; padding: 24px;
    }
    .ba-before { background: #fff5f5; border: 1px solid #fecaca; }
    .ba-after  { background: #f0fdf4; border: 1px solid #bbf7d0; }
    .ba-label {
      font-family: var(--font-head);
      font-size: 0.72rem; font-weight: 800;
      letter-spacing: 1.2px; text-transform: uppercase;
      margin-bottom: 12px;
    }
    .ba-before .ba-label { color: #dc2626; }
    .ba-after  .ba-label { color: #16a34a; }
    .ba-card p { color: var(--ink-mid) !important; font-size: 0.92rem !important; margin: 0 !important; }

    /* ── STAT INLINE ── */
    .stat-inline {
      display: flex; gap: 20px;
      margin: 32px 0;
      flex-wrap: wrap;
    }
    .stat-inline-item {
      flex: 1; min-width: 160px;
      background: var(--blue-light);
      border: 1px solid rgba(26,111,240,0.15);
      border-radius: 12px;
      padding: 24px 22px;
      text-align: center;
    }
    .stat-inline-num {
      font-family: var(--font-head);
      font-size: 2.2rem; font-weight: 800;
      color: var(--blue); letter-spacing: -1.5px; line-height: 1;
      margin-bottom: 8px;
    }
    .stat-inline-label { font-size: 0.83rem; color: var(--muted); line-height: 1.4; }

    /* ── AUTHOR BLOCK ── */
    .author-block {
      display: flex; gap: 20px; align-items: flex-start;
      padding: 36px;
      background: var(--bg-alt);
      border-radius: 14px;
      margin-bottom: 48px;
    }
    .author-block img {
      width: 64px; height: 64px;
      border-radius: 50%; object-fit: cover; flex-shrink: 0;
      border: 2px solid var(--border);
    }
    .author-name { font-family: var(--font-head); font-weight: 700; font-size: 1rem; color: var(--ink); }
    .author-role { font-size: 0.83rem; color: var(--muted); margin-bottom: 10px; }
    .author-bio { font-size: 0.9rem; color: var(--muted); margin: 0; line-height: 1.6; }

    /* ── DIVIDER ── */
    .article-divider {
      border: none;
      border-top: 1px solid var(--border);
      margin: 48px 0;
    }

    /* ── RANKING BADGE ── */
    .ranking-pill {
      display: inline-flex; align-items: center; gap: 6px;
      background: #f0fdf4; border: 1px solid #bbf7d0;
      color: #16a34a; font-family: var(--font-head); font-weight: 700;
      font-size: 0.82rem; padding: 6px 14px; border-radius: 100px;
      margin: 4px 4px 4px 0;
    }

    /* ── FINAL CTA ── */
    .final-cta {
      text-align: center; padding: 100px 0;
      background: var(--bg-alt);
      position: relative; overflow: hidden;
    }
    .final-cta::before {
      content: '';
      position: absolute; bottom: -100px; left: 50%; transform: translateX(-50%);
      width: 800px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .section-eyebrow { font-size: 0.75rem; font-weight: 600; letter-spacing: 1.5px; text-transform: uppercase; color: var(--blue); margin-bottom: 16px; }
    .final-cta h2 { font-family: var(--font-head); font-weight: 800; font-size: clamp(1.8rem, 3.5vw, 2.4rem); line-height: 1.18; letter-spacing: -1px; color: var(--ink); margin: 0 auto 20px; }
    .final-cta p { max-width: 520px; margin: 0 auto 40px; font-size: 1.05rem; color: var(--muted); }
    .btn-primary {
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 700; font-size: 0.95rem;
      padding: 14px 30px; border-radius: 100px; text-decoration: none;
      transition: background 0.2s, transform 0.15s, box-shadow 0.2s;
      box-shadow: 0 4px 20px rgba(26,111,240,0.3);
      display: inline-block;
    }
    .btn-primary:hover { background: var(--blue-dim); transform: translateY(-2px); box-shadow: 0 6px 28px rgba(26,111,240,0.4); }

    /* ── FOOTER ── */
    footer { border-top: 1px solid var(--border); padding: 40px 0; background: var(--bg); }
    .footer-inner { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 16px; max-width: 1080px; margin: 0 auto; padding: 0 28px; }
    footer p { font-size: 0.82rem; color: var(--muted); margin: 0; }

    /* ── ANIMATIONS ── */
    @keyframes fadeUp {
      from { opacity: 0; transform: translateY(18px); }
      to   { opacity: 1; transform: translateY(0); }
    }
    .fade-up { opacity: 0; animation: fadeUp 0.6s ease forwards; }
    .d1 { animation-delay: 0.1s; }
    .d2 { animation-delay: 0.2s; }
    .d3 { animation-delay: 0.3s; }
    .d4 { animation-delay: 0.4s; }

    /* ── RESPONSIVE ── */
    @media (max-width: 900px) {
      .article-wrap { grid-template-columns: 1fr; gap: 48px; }
      .sidebar { position: static; }
    }
    @media (max-width: 680px) {
      .win-strip-inner { grid-template-columns: 1fr; }
      .before-after { grid-template-columns: 1fr; }
      .stat-inline { flex-direction: column; }
      .nav-links { display: none; }
      .cs-meta { gap: 20px; }
      .cs-meta-divider { display: none; }
      .article-body h2 { font-size: 1.4rem; }
      .keyword-meta { flex-direction: column; gap: 4px; }
    }

/* ========== merged from: mrr-calculator.html ========== */

:root {
      --bg:         #ffffff;
      --bg-alt:     #f4f6f9;
      --bg-card:    #ffffff;
      --blue:       #1a6ff0;
      --blue-dim:   #155dc9;
      --blue-light: rgba(26,111,240,0.08);
      --ink:        #1a1a2e;
      --ink-mid:    #3d3d5c;
      --muted:      #6b7280;
      --border:     #e2e6ed;
      --font-head:  'Sora', sans-serif;
      --font-body:  'DM Sans', sans-serif;
    }

    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
    html { scroll-behavior: smooth; }
    body {
      background: var(--bg);
      color: var(--ink);
      font-family: var(--font-body);
      font-size: 17px;
      line-height: 1.7;
      -webkit-font-smoothing: antialiased;
    }

    .container        { max-width: 1080px; margin: 0 auto; padding: 0 28px; }
    .container-narrow { max-width: 800px;  margin: 0 auto; padding: 0 28px; }

    /* ── NAV ── */
    nav {
      position: sticky; top: 0; z-index: 100;
      background: rgba(255,255,255,0.95);
      backdrop-filter: blur(14px);
      border-bottom: 1px solid var(--border);
    }
    .nav-inner {
      display: flex; align-items: center; justify-content: space-between;
      padding: 16px 28px; max-width: 1080px; margin: 0 auto;
    }
    .nav-links { display: flex; gap: 8px; list-style: none; align-items: center; }
    .nav-links > li > a {
      color: var(--muted); text-decoration: none;
      font-size: 0.88rem; font-weight: 500;
      padding: 8px 12px; border-radius: 8px; display: block;
      transition: color 0.2s, background 0.2s;
    }
    .nav-links > li > a:hover { color: var(--ink); background: var(--bg-alt); }
    .nav-cta {
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 700;
      font-size: 0.85rem; padding: 10px 22px; border-radius: 100px;
      text-decoration: none; transition: background 0.2s, transform 0.15s;
    }
    .nav-cta:hover { background: var(--blue-dim); transform: translateY(-1px); }

    /* Services dropdown */
    .services-li { position: relative; }
    .services-trigger {
      color: var(--muted); font-size: 0.88rem; font-weight: 500;
      padding: 8px 12px; border-radius: 8px;
      display: flex; align-items: center; gap: 5px;
      cursor: pointer; background: none; border: none;
      font-family: var(--font-body); outline: none; transition: color 0.2s, background 0.2s;
    }
    .services-trigger:hover, .services-li:hover .services-trigger { color: var(--ink); background: var(--bg-alt); }
    .services-chevron { width: 14px; height: 14px; transition: transform 0.25s; opacity: 0.5; flex-shrink: 0; }
    .services-li:hover .services-chevron { transform: rotate(180deg); opacity: 1; }
    .services-dropdown {
      position: absolute; top: calc(100% + 10px); left: 50%;
      transform: translateX(-50%) translateY(-6px);
      background: var(--bg); border: 1px solid var(--border);
      border-radius: 14px;
      box-shadow: 0 8px 32px rgba(0,0,0,0.1);
      padding: 8px; min-width: 300px;
      opacity: 0; pointer-events: none;
      transition: opacity 0.2s, transform 0.2s; z-index: 200;
    }
    .services-dropdown::before { content: ''; position: absolute; top: -12px; left: 0; right: 0; height: 12px; }
    .services-li:hover .services-dropdown { opacity: 1; pointer-events: auto; transform: translateX(-50%) translateY(0); }
    .dropdown-item {
      display: flex; gap: 14px; align-items: flex-start;
      padding: 14px 16px; border-radius: 10px;
      text-decoration: none; color: var(--ink); transition: background 0.15s;
    }
    .dropdown-item:hover { background: var(--blue-light); }
    .dropdown-icon {
      width: 36px; height: 36px; border-radius: 9px;
      background: var(--blue-light);
      display: flex; align-items: center; justify-content: center;
      font-size: 1rem; flex-shrink: 0;
    }
    .dropdown-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); margin-bottom: 3px; display: block; }
    .dropdown-desc  { font-size: 0.78rem; color: var(--muted); line-height: 1.5; }
    .dropdown-divider { height: 1px; background: var(--border); margin: 4px 8px; }

    /* Hamburger */
    .hamburger {
      display: none; flex-direction: column; justify-content: center; align-items: center; gap: 5px;
      width: 40px; height: 40px; background: none; border: none; cursor: pointer;
      padding: 4px; border-radius: 8px; transition: background 0.2s;
    }
    .hamburger:hover { background: var(--bg-alt); }
    .hamburger span { display: block; width: 22px; height: 2px; background: var(--ink); border-radius: 2px; transition: transform 0.3s, opacity 0.2s; transform-origin: center; }
    .hamburger.open span:nth-child(1) { transform: translateY(7px) rotate(45deg); }
    .hamburger.open span:nth-child(2) { opacity: 0; transform: scaleX(0); }
    .hamburger.open span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }

    /* Mobile panel */
    .mobile-panel {
      position: sticky; top: 69px; z-index: 99;
      background: var(--bg); border-bottom: 1px solid var(--border);
      box-shadow: 0 8px 24px rgba(0,0,0,0.08);
      overflow: hidden; max-height: 0;
      transition: max-height 0.35s cubic-bezier(0.4,0,0.2,1);
      display: none;
    }
    .mobile-panel.open { max-height: 600px; }
    .mobile-panel-inner { padding: 16px 20px 24px; display: flex; flex-direction: column; gap: 2px; }
    .mobile-panel-label { font-size: 0.68rem; font-weight: 700; letter-spacing: 1.4px; text-transform: uppercase; color: var(--muted); padding: 8px 12px 6px; }
    .mobile-service-item { display: flex; gap: 12px; align-items: center; padding: 11px 12px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .mobile-service-item:hover { background: var(--blue-light); }
    .mobile-service-icon { width: 32px; height: 32px; border-radius: 8px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 0.9rem; flex-shrink: 0; }
    .mobile-service-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); }
    .mobile-service-desc  { font-size: 0.74rem; color: var(--muted); line-height: 1.4; margin-top: 2px; }
    .mobile-panel-divider { height: 1px; background: var(--border); margin: 8px 4px; }
    .mobile-panel-link { display: block; font-family: var(--font-head); font-weight: 600; font-size: 0.97rem; color: var(--ink); text-decoration: none; padding: 11px 12px; border-radius: 10px; transition: background 0.15s, color 0.15s; }
    .mobile-panel-link:hover { background: var(--bg-alt); color: var(--blue); }
    .mobile-panel-cta { display: block; margin-top: 12px; background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.92rem; padding: 13px 20px; border-radius: 100px; text-align: center; text-decoration: none; transition: background 0.2s; }
    .mobile-panel-cta:hover { background: var(--blue-dim); }

    /* ── HERO ── */
    .page-hero {
      padding: 72px 0 56px; text-align: center;
      position: relative; overflow: hidden;
    }
    .page-hero::before {
      content: ''; position: absolute; top: -80px; left: 50%; transform: translateX(-50%);
      width: 900px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .page-eyebrow {
      display: inline-flex; align-items: center; gap: 8px;
      background: var(--blue-light); border: 1px solid rgba(26,111,240,0.2);
      color: var(--blue); font-size: 0.75rem; font-weight: 700;
      letter-spacing: 1.2px; text-transform: uppercase;
      padding: 6px 16px; border-radius: 100px; margin-bottom: 24px;
    }
    .page-hero h1 {
      font-family: var(--font-head); font-size: clamp(2rem, 4vw, 3rem);
      font-weight: 800; line-height: 1.14; letter-spacing: -1.2px;
      max-width: 700px; margin: 0 auto 20px; color: var(--ink);
    }
    .page-hero h1 em {
      font-style: normal;
      background: linear-gradient(90deg, var(--blue), #4da3ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
    }
    .page-hero-sub {
      max-width: 560px; margin: 0 auto;
      color: var(--muted); font-size: 1.05rem; font-weight: 300; line-height: 1.7;
    }

    /* ── LEVERS STRIP ── */
    .levers-strip {
      background: var(--bg-alt);
      border-top: 1px solid var(--border); border-bottom: 1px solid var(--border);
      padding: 24px 0;
    }
    .levers-inner {
      display: flex; align-items: center; justify-content: center;
      gap: 28px; flex-wrap: wrap;
    }
    .lever-item { display: flex; align-items: center; gap: 10px; }
    .lever-num {
      width: 26px; height: 26px; border-radius: 50%;
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 800; font-size: 0.72rem;
      display: flex; align-items: center; justify-content: center; flex-shrink: 0;
    }
    .lever-text { font-size: 0.88rem; color: var(--ink-mid); font-weight: 500; }
    .lever-divider { width: 1px; height: 20px; background: var(--border); }

    /* ── CALCULATOR ── */
    .calc-section { padding: 64px 0 88px; }
    .calc-card {
      background: var(--bg-card);
      border: 1px solid var(--border);
      border-radius: 20px;
      box-shadow: 0 4px 32px rgba(0,0,0,0.06);
      overflow: hidden;
    }

    .calc-header {
      padding: 28px 36px 24px;
      border-bottom: 1px solid var(--border);
      background: var(--bg-alt);
    }
    .calc-header h2 {
      font-family: var(--font-head); font-weight: 800;
      font-size: 1.25rem; letter-spacing: -0.4px; color: var(--ink); margin-bottom: 4px;
    }
    .calc-header p { font-size: 0.88rem; color: var(--muted); margin: 0; }

    .calc-body { display: grid; grid-template-columns: 360px 1fr; }

    /* Inputs */
    .calc-inputs {
      padding: 32px 36px;
      border-right: 1px solid var(--border);
      display: flex; flex-direction: column; gap: 28px;
    }
    .input-group { display: flex; flex-direction: column; gap: 8px; }
    .input-label { display: flex; justify-content: space-between; align-items: baseline; }
    .input-label-text { font-family: var(--font-head); font-size: 0.82rem; font-weight: 700; color: var(--ink); }
    .input-label-val  { font-family: var(--font-head); font-size: 0.95rem; font-weight: 800; color: var(--blue); }
    .input-desc { font-size: 0.77rem; color: var(--muted); line-height: 1.5; margin-top: -2px; }

    input[type="range"] {
      -webkit-appearance: none; appearance: none;
      width: 100%; height: 5px;
      background: var(--border);
      border-radius: 4px; outline: none; cursor: pointer;
    }
    input[type="range"]::-webkit-slider-thumb {
      -webkit-appearance: none;
      width: 22px; height: 22px; border-radius: 50%;
      background: var(--blue); border: 3px solid #fff;
      box-shadow: 0 0 0 2px var(--blue), 0 2px 6px rgba(26,111,240,0.3);
      cursor: pointer;
    }
    input[type="range"]::-moz-range-thumb {
      width: 22px; height: 22px; border-radius: 50%;
      background: var(--blue); border: 3px solid #fff;
      box-shadow: 0 0 0 2px var(--blue); cursor: pointer;
    }

    /* Results */
    .calc-results { padding: 32px 36px; display: flex; flex-direction: column; gap: 20px; }

    .results-stats { display: grid; grid-template-columns: 1fr 1fr; gap: 14px; }
    .stat-card {
      background: var(--bg-alt); border: 1px solid var(--border);
      border-radius: 14px; padding: 20px 22px;
    }
    .stat-card.primary {
      background: var(--ink); border-color: transparent; grid-column: 1 / -1;
    }
    .stat-card-label {
      font-size: 0.7rem; font-weight: 700; letter-spacing: 1.2px;
      text-transform: uppercase; color: var(--muted); margin-bottom: 6px;
    }
    .stat-card.primary .stat-card-label { color: rgba(255,255,255,0.45); }
    .stat-card-value {
      font-family: var(--font-head); font-size: 2rem; font-weight: 800;
      letter-spacing: -1.5px; line-height: 1; color: var(--ink);
    }
    .stat-card.primary .stat-card-value {
      font-size: 2.6rem;
      background: linear-gradient(90deg, #fff, #7ab8ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
    }
    .stat-card-sub { font-size: 0.77rem; color: var(--muted); margin-top: 5px; }
    .stat-card.primary .stat-card-sub { color: rgba(255,255,255,0.4); }

    /* Chart area */
    .chart-wrap {
      background: var(--bg-alt); border: 1px solid var(--border);
      border-radius: 14px; padding: 20px 20px 12px;
      flex: 1;
    }
    .chart-header {
      display: flex; justify-content: space-between; align-items: center;
      margin-bottom: 12px;
    }
    .chart-title {
      font-family: var(--font-head); font-size: 0.72rem; font-weight: 700;
      letter-spacing: 1px; text-transform: uppercase; color: var(--muted);
    }
    .chart-legend { display: flex; gap: 14px; }
    .legend-item { display: flex; align-items: center; gap: 6px; font-size: 0.75rem; color: var(--muted); }
    .legend-swatch-solid { width: 20px; height: 3px; background: #1a6ff0; border-radius: 2px; }
    .legend-swatch-dashed {
      width: 20px; height: 3px;
      background: repeating-linear-gradient(to right, #4da3ff 0, #4da3ff 4px, transparent 4px, transparent 8px);
      border-radius: 2px;
    }

    canvas#mrrChart { display: block; max-width: 100%; }

    .calc-disclaimer {
      padding: 14px 36px; border-top: 1px solid var(--border);
      font-size: 0.77rem; color: var(--muted); text-align: center; background: var(--bg-alt);
    }

    /* ── HOW IT WORKS ── */
    .how-section { padding: 88px 0; background: var(--bg-alt); }
    .section-eyebrow { font-size: 0.75rem; font-weight: 600; letter-spacing: 1.5px; text-transform: uppercase; color: var(--blue); margin-bottom: 16px; }
    .how-section h2 {
      font-family: var(--font-head); font-weight: 800;
      font-size: clamp(1.8rem, 3.5vw, 2.4rem);
      letter-spacing: -1px; color: var(--ink); margin-bottom: 16px; max-width: 680px;
    }
    .how-section > .container > p { color: var(--muted); font-size: 1.05rem; max-width: 600px; margin-bottom: 48px; }
    .how-grid { display: grid; grid-template-columns: repeat(3,1fr); gap: 20px; }
    .how-card {
      background: var(--bg-card); border: 1px solid var(--border);
      border-radius: 14px; padding: 32px;
      transition: border-color 0.2s, transform 0.2s, box-shadow 0.2s;
    }
    .how-card:hover { border-color: rgba(26,111,240,0.3); transform: translateY(-3px); box-shadow: 0 8px 24px rgba(0,0,0,0.07); }
    .how-card-num { font-family: var(--font-head); font-size: 0.72rem; font-weight: 800; letter-spacing: 1.5px; text-transform: uppercase; color: var(--blue); margin-bottom: 14px; }
    .how-card h3 { font-family: var(--font-head); font-weight: 700; font-size: 1.05rem; color: var(--ink); margin-bottom: 10px; }
    .how-card p { font-size: 0.9rem; color: var(--muted); line-height: 1.65; margin: 0; }

    /* ── TOOLS STRIP ── */
    .tools-strip { background: var(--bg-alt); border-top: 1px solid var(--border); border-bottom: 1px solid var(--border); padding: 40px 0; }
    .tools-strip-label { font-size: 0.75rem; font-weight: 700; letter-spacing: 1.5px; text-transform: uppercase; color: var(--muted); text-align: center; margin-bottom: 20px; }
    .tools-row { display: flex; flex-wrap: wrap; justify-content: center; gap: 10px; }
    .tool-pill {
      display: flex; align-items: center; gap: 8px;
      background: var(--bg-card); border: 1px solid var(--border);
      border-radius: 100px; padding: 9px 18px;
      font-family: var(--font-head); font-weight: 600; font-size: 0.83rem;
      color: var(--ink); text-decoration: none;
      transition: border-color 0.2s, box-shadow 0.2s, transform 0.15s;
    }
    .tool-pill:hover { border-color: rgba(26,111,240,0.3); box-shadow: 0 4px 12px rgba(0,0,0,0.07); transform: translateY(-1px); }
    .tool-pill.active { background: var(--blue); color: #fff; border-color: transparent; }

    /* ── FINAL CTA ── */
    .final-cta {
      text-align: center; padding: 96px 0;
      position: relative; overflow: hidden;
    }
    .final-cta::before {
      content: ''; position: absolute; bottom: -100px; left: 50%; transform: translateX(-50%);
      width: 800px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .final-cta h2 {
      font-family: var(--font-head); font-weight: 800;
      font-size: clamp(1.8rem, 3.5vw, 2.4rem);
      letter-spacing: -1px; color: var(--ink); margin: 0 auto 16px; max-width: 600px;
    }
    .final-cta p { color: var(--muted); font-size: 1.05rem; max-width: 520px; margin: 0 auto 36px; }
    .btn-primary {
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 700; font-size: 0.95rem;
      padding: 14px 30px; border-radius: 100px; text-decoration: none;
      box-shadow: 0 4px 20px rgba(26,111,240,0.3); display: inline-block;
      transition: background 0.2s, transform 0.15s, box-shadow 0.2s;
    }
    .btn-primary:hover { background: var(--blue-dim); transform: translateY(-2px); box-shadow: 0 6px 28px rgba(26,111,240,0.4); }

    /* ── FOOTER ── */
    footer { border-top: 1px solid var(--border); padding: 36px 0; background: var(--bg); }
    .footer-inner { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 16px; }
    footer p { font-size: 0.82rem; color: var(--muted); margin: 0; }

    /* ── ANIMATIONS ── */
    @keyframes fadeUp {
      from { opacity: 0; transform: translateY(16px); }
      to   { opacity: 1; transform: translateY(0); }
    }
    .fade-up { opacity: 0; animation: fadeUp 0.55s ease forwards; }
    .d1 { animation-delay: 0.1s; } .d2 { animation-delay: 0.2s; } .d3 { animation-delay: 0.3s; }

    /* ── TABLET ── */
    @media (max-width: 900px) {
      .calc-body { grid-template-columns: 1fr; }
      .calc-inputs { border-right: none; border-bottom: 1px solid var(--border); }
      .container-narrow { padding: 0 20px; }
    }

    /* ── MOBILE ── */
    @media (max-width: 768px) {
      .nav-links, .nav-cta { display: none; }
      .hamburger { display: flex; }
      .mobile-panel { display: block; }
      .nav-inner { padding: 14px 20px; }

      .page-hero { padding: 44px 0 32px; }
      .page-hero h1 { font-size: 1.75rem; letter-spacing: -0.7px; margin-bottom: 14px; }
      .page-hero-sub { font-size: 0.95rem; }
      .page-eyebrow { font-size: 0.7rem; margin-bottom: 16px; }

      .levers-strip { padding: 18px 0; }
      .levers-inner { flex-direction: column; gap: 10px; align-items: flex-start; padding: 0 20px; }
      .lever-divider { display: none; }
      .levers-inner > span { display: none; }

      .calc-section { padding: 28px 0 52px; }
      .container-narrow { padding: 0 16px; }
      .calc-card { border-radius: 14px; }
      .calc-header { padding: 18px 20px 14px; }
      .calc-header h2 { font-size: 1.05rem; }
      .calc-inputs { padding: 22px 20px; gap: 22px; }
      .calc-results { padding: 22px 20px; gap: 16px; }
      .calc-disclaimer { padding: 12px 20px; font-size: 0.72rem; }

      .results-stats { grid-template-columns: 1fr 1fr; gap: 10px; }
      .stat-card.primary { grid-column: 1 / -1; }
      .stat-card { padding: 14px 16px; border-radius: 10px; }
      .stat-card-value { font-size: 1.55rem; }
      .stat-card.primary .stat-card-value { font-size: 2rem; }
      .stat-card-sub { font-size: 0.72rem; }

      .chart-wrap { padding: 14px 14px 8px; }
      .chart-header { flex-direction: column; align-items: flex-start; gap: 8px; }

      input[type="range"]::-webkit-slider-thumb { width: 26px; height: 26px; }
      input[type="range"]::-moz-range-thumb { width: 26px; height: 26px; }

      .how-section { padding: 52px 0; }
      .how-grid { grid-template-columns: 1fr; gap: 12px; }
      .how-card { padding: 22px; }

      .tool-pill { font-size: 0.78rem; padding: 8px 14px; }
      .final-cta { padding: 60px 0; }
      .final-cta h2 { font-size: 1.55rem; }
      .final-cta p { font-size: 0.95rem; margin-bottom: 28px; }
      .btn-primary { font-size: 0.88rem; padding: 13px 24px; }
      footer { padding: 24px 0; }
      .footer-inner { flex-direction: column; align-items: center; text-align: center; gap: 10px; }
    }

    @media (max-width: 380px) {
      .results-stats { grid-template-columns: 1fr; }
      .stat-card.primary { grid-column: 1; }
      .page-hero h1 { font-size: 1.5rem; }
    }

/* ========== merged from: newsletter.html ========== */

:root {
      --bg:          #ffffff;
      --bg-alt:      #f4f6f9;
      --bg-card:     #ffffff;
      --blue:        #1a6ff0;
      --blue-dim:    #155dc9;
      --blue-light:  rgba(26,111,240,0.08);
      --ink:         #1a1a2e;
      --ink-mid:     #3d3d5c;
      --muted:       #6b7280;
      --border:      #e2e6ed;
      --font-head:   'Sora', sans-serif;
      --font-body:   'DM Sans', sans-serif;
    }

    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
    html { scroll-behavior: smooth; }
    body {
      background: var(--bg);
      color: var(--ink);
      font-family: var(--font-body);
      font-size: 17px;
      line-height: 1.7;
      -webkit-font-smoothing: antialiased;
    }

    .container { max-width: 1080px; margin: 0 auto; padding: 0 28px; }

    /* ── NAV BASE ── */
    nav {
      position: sticky; top: 0; z-index: 100;
      background: rgba(255,255,255,0.95);
      backdrop-filter: blur(14px);
      border-bottom: 1px solid var(--border);
    }
    .nav-inner {
      display: flex; align-items: center; justify-content: space-between;
      padding: 16px 28px; max-width: 1080px; margin: 0 auto;
    }
    .nav-links { display: flex; gap: 8px; list-style: none; align-items: center; }
    .nav-links > li > a {
      color: var(--muted); text-decoration: none;
      font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px;
      transition: color 0.2s;
      padding: 8px 12px; border-radius: 8px; display: block;
    }
    .nav-links > li > a:hover { color: var(--ink); background: var(--bg-alt); }
    .nav-cta {
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 700;
      font-size: 0.85rem; letter-spacing: 0.3px;
      padding: 10px 22px; border-radius: 100px;
      text-decoration: none; transition: background 0.2s, transform 0.15s;
    }
    .nav-cta:hover { background: var(--blue-dim); transform: translateY(-1px); }

    /* ── SERVICES DROPDOWN ── */
    .services-li { position: relative; }
    .services-trigger {
      color: var(--muted); font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px;
      transition: color 0.2s; padding: 8px 12px; border-radius: 8px;
      display: flex; align-items: center; gap: 5px;
      cursor: pointer; background: none; border: none; font-family: var(--font-body); outline: none;
    }
    .services-trigger:focus { outline: none; }
    .services-trigger:focus-visible { outline: 2px solid var(--blue); outline-offset: 2px; }
    .services-trigger:hover, .services-li:hover .services-trigger { color: var(--ink); background: var(--bg-alt); }
    .services-chevron { width: 14px; height: 14px; transition: transform 0.25s ease; opacity: 0.5; flex-shrink: 0; }
    .services-li:hover .services-chevron { transform: rotate(180deg); opacity: 1; }
    .services-dropdown {
      position: absolute; top: calc(100% + 10px); left: 50%;
      transform: translateX(-50%) translateY(-6px);
      background: var(--bg); border: 1px solid var(--border);
      border-radius: 14px; box-shadow: 0 8px 32px rgba(0,0,0,0.1), 0 2px 8px rgba(0,0,0,0.06);
      padding: 8px; min-width: 300px;
      opacity: 0; pointer-events: none;
      transition: opacity 0.2s ease, transform 0.2s ease; z-index: 200;
    }
    .services-dropdown::before { content: ''; position: absolute; top: -12px; left: 0; right: 0; height: 12px; }
    .services-li:hover .services-dropdown { opacity: 1; pointer-events: auto; transform: translateX(-50%) translateY(0); }

    /* ── RESOURCES DROPDOWN ── */
    .resources-li { position: relative; }
    .resources-trigger {
      color: var(--muted); font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px;
      transition: color 0.2s; padding: 8px 12px; border-radius: 8px;
      display: flex; align-items: center; gap: 5px;
      cursor: pointer; background: none; border: none; font-family: var(--font-body); outline: none;
    }
    .resources-trigger:focus { outline: none; }
    .resources-trigger:focus-visible { outline: 2px solid var(--blue); outline-offset: 2px; }
    .resources-trigger:hover, .resources-li:hover .resources-trigger { color: var(--ink); background: var(--bg-alt); }
    .resources-chevron { width: 14px; height: 14px; transition: transform 0.25s ease; opacity: 0.5; flex-shrink: 0; }
    .resources-li:hover .resources-chevron { transform: rotate(180deg); opacity: 1; }
    .resources-dropdown {
      position: absolute; top: calc(100% + 10px); left: 50%;
      transform: translateX(-50%) translateY(-6px);
      background: var(--bg); border: 1px solid var(--border);
      border-radius: 14px; box-shadow: 0 8px 32px rgba(0,0,0,0.1), 0 2px 8px rgba(0,0,0,0.06);
      padding: 8px; min-width: 300px;
      opacity: 0; pointer-events: none;
      transition: opacity 0.2s ease, transform 0.2s ease; z-index: 200;
    }
    .resources-dropdown::before { content: ''; position: absolute; top: -12px; left: 0; right: 0; height: 12px; }
    .resources-li:hover .resources-dropdown { opacity: 1; pointer-events: auto; transform: translateX(-50%) translateY(0); }

    /* Shared dropdown item styles */
    .dropdown-item { display: flex; gap: 14px; align-items: flex-start; padding: 14px 16px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .dropdown-item:hover { background: var(--blue-light); }
    .dropdown-icon { width: 36px; height: 36px; border-radius: 9px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 1rem; flex-shrink: 0; transition: background 0.15s; }
    .dropdown-item:hover .dropdown-icon { background: rgba(26,111,240,0.16); }
    .dropdown-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); margin-bottom: 3px; letter-spacing: -0.2px; display: block; }
    .dropdown-desc { font-size: 0.78rem; color: var(--muted); line-height: 1.5; }
    .dropdown-divider { height: 1px; background: var(--border); margin: 4px 8px; }

    /* ── HAMBURGER ── */
    .hamburger { display: none; flex-direction: column; justify-content: center; align-items: center; gap: 5px; width: 40px; height: 40px; background: none; border: none; cursor: pointer; padding: 4px; border-radius: 8px; transition: background 0.2s; }
    .hamburger:hover { background: var(--bg-alt); }
    .hamburger:focus { outline: none; }
    .hamburger span { display: block; width: 22px; height: 2px; background: var(--ink); border-radius: 2px; transition: transform 0.3s ease, opacity 0.2s ease; transform-origin: center; }
    .hamburger.open span:nth-child(1) { transform: translateY(7px) rotate(45deg); }
    .hamburger.open span:nth-child(2) { opacity: 0; transform: scaleX(0); }
    .hamburger.open span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }

    /* ── MOBILE PANEL ── */
    .mobile-panel { position: sticky; top: 69px; z-index: 99; background: var(--bg); border-bottom: 1px solid var(--border); box-shadow: 0 8px 24px rgba(0,0,0,0.08); overflow: hidden; max-height: 0; transition: max-height 0.35s cubic-bezier(0.4,0,0.2,1); display: none; }
    .mobile-panel.open { max-height: 900px; }
    .mobile-panel-inner { padding: 16px 20px 24px; display: flex; flex-direction: column; gap: 2px; }
    .mobile-panel-label { font-size: 0.68rem; font-weight: 700; letter-spacing: 1.4px; text-transform: uppercase; color: var(--muted); padding: 8px 12px 6px; }
    .mobile-service-item { display: flex; gap: 12px; align-items: center; padding: 11px 12px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .mobile-service-item:hover { background: var(--blue-light); }
    .mobile-service-icon { width: 32px; height: 32px; border-radius: 8px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 0.9rem; flex-shrink: 0; }
    .mobile-service-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); }
    .mobile-service-desc { font-size: 0.74rem; color: var(--muted); line-height: 1.4; margin-top: 2px; }
    .mobile-panel-divider { height: 1px; background: var(--border); margin: 8px 4px; }
    .mobile-panel-link { display: block; font-family: var(--font-head); font-weight: 600; font-size: 0.97rem; color: var(--ink); text-decoration: none; padding: 11px 12px; border-radius: 10px; transition: background 0.15s, color 0.15s; }
    .mobile-panel-link:hover { background: var(--bg-alt); color: var(--blue); }
    .mobile-panel-cta { display: block; margin-top: 12px; background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.92rem; padding: 13px 20px; border-radius: 100px; text-align: center; text-decoration: none; box-shadow: 0 4px 16px rgba(26,111,240,0.3); transition: background 0.2s; }
    .mobile-panel-cta:hover { background: var(--blue-dim); }

    @media (max-width: 768px) {
      .nav-links { display: none; }
      .nav-cta { display: none; }
      .hamburger { display: flex; }
      .mobile-panel { display: block; }
    }

    /* ── HERO ── */
    .hero {
      padding: 100px 0 88px;
      text-align: center;
      position: relative;
      overflow: hidden;
    }
    .hero::before {
      content: '';
      position: absolute; top: -80px; left: 50%; transform: translateX(-50%);
      width: 900px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .hero h1 {
      font-family: var(--font-head);
      font-size: clamp(2.4rem, 5vw, 3.6rem);
      font-weight: 800;
      line-height: 1.12;
      letter-spacing: -1.5px;
      color: var(--ink);
      max-width: 820px;
      margin: 0 auto 24px;
      opacity: 0; animation: fadeUp 0.6s 0.1s ease forwards;
    }
    .hero h1 em {
      font-style: normal;
      background: linear-gradient(90deg, var(--blue), #4da3ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
    }
    .hero-sub {
      max-width: 580px;
      margin: 0 auto 48px;
      color: var(--muted);
      font-size: 1.05rem;
      font-weight: 300;
      line-height: 1.7;
      opacity: 0; animation: fadeUp 0.6s 0.2s ease forwards;
    }

    /* ── FORM CARD ── */
    .form-card {
      max-width: 520px;
      margin: 0 auto;
      background: var(--bg-card);
      border: 1px solid var(--border);
      border-radius: 18px;
      padding: 40px 44px;
      box-shadow: 0 8px 32px rgba(0,0,0,0.06), 0 2px 8px rgba(0,0,0,0.04);
      opacity: 0; animation: fadeUp 0.6s 0.3s ease forwards;
      position: relative;
    }
    .form-card::before {
      content: '';
      position: absolute; top: 0; left: 0; right: 0; height: 3px;
      background: linear-gradient(90deg, transparent, var(--blue), transparent);
      border-radius: 18px 18px 0 0;
    }

    /* Kit form overrides */
    .form-card .seva-form { background: transparent !important; border: none !important; max-width: 100% !important; box-shadow: none !important; }
    .form-card [data-style="minimal"] { padding: 0 !important; }
    .form-card .formkit-background { display: none !important; }
    .form-card .formkit-header { display: none !important; }
    .form-card .formkit-subheader { display: none !important; }
    .form-card .formkit-guarantee { display: none !important; }
    .form-card .formkit-powered-by-convertkit-container { display: none !important; }
    .form-card .formkit-fields { display: flex !important; flex-direction: column !important; gap: 12px !important; margin: 0 !important; }
    .form-card .formkit-field { flex: 1 1 auto !important; margin: 0 !important; }
    .form-card .formkit-input {
      background: var(--bg-alt) !important;
      border: 1px solid var(--border) !important;
      border-radius: 10px !important;
      color: var(--ink) !important;
      font-family: var(--font-body) !important;
      font-size: 0.97rem !important;
      padding: 14px 18px !important;
      width: 100% !important;
      transition: border-color 0.2s !important;
    }
    .form-card .formkit-input:focus { outline: none !important; border-color: var(--blue) !important; background: #fff !important; }
    .form-card .formkit-input::placeholder { color: var(--muted) !important; opacity: 1 !important; }
    .form-card .formkit-submit { width: 100% !important; background: var(--blue) !important; border-radius: 100px !important; margin: 4px 0 0 !important; box-shadow: 0 4px 20px rgba(26,111,240,0.3) !important; transition: background 0.2s, transform 0.15s, box-shadow 0.2s !important; }
    .form-card .formkit-submit:hover { background: var(--blue-dim) !important; transform: translateY(-2px) !important; box-shadow: 0 6px 28px rgba(26,111,240,0.4) !important; }
    .form-card .formkit-submit > span { display: block !important; padding: 14px 24px !important; font-family: var(--font-head) !important; font-weight: 700 !important; font-size: 0.97rem !important; color: #fff !important; letter-spacing: 0.2px !important; }
    .form-card .formkit-alert { margin: 8px 0 0 !important; border-radius: 10px !important; }

    /* ── ANIMATIONS ── */
    @keyframes fadeUp {
      from { opacity: 0; transform: translateY(22px); }
      to   { opacity: 1; transform: translateY(0); }
    }

    /* ── FOOTER ── */
    footer { border-top: 1px solid var(--border); padding: 40px 0; background: var(--bg); }
    .footer-inner { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 16px; max-width: 1080px; margin: 0 auto; padding: 0 28px; }
    footer p { font-size: 0.82rem; color: var(--muted); margin: 0; }

    @media (max-width: 768px) {
      .hero { padding: 72px 0 72px; }
      .form-card { padding: 28px 24px; }
    }

/* ========== merged from: saas-content-writing-services.html ========== */

:root {
      --bg:          #ffffff;
      --bg-alt:      #f4f6f9;
      --bg-card:     #ffffff;
      --blue:        #1a6ff0;
      --blue-dim:    #155dc9;
      --blue-light:  rgba(26,111,240,0.08);
      --ink:         #1a1a2e;
      --ink-mid:     #3d3d5c;
      --muted:       #6b7280;
      --border:      #e2e6ed;
      --font-head:   'Sora', sans-serif;
      --font-body:   'DM Sans', sans-serif;
    }

    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
    html { scroll-behavior: smooth; }
    body {
      background: var(--bg);
      color: var(--ink);
      font-family: var(--font-body);
      font-size: 17px;
      line-height: 1.7;
      -webkit-font-smoothing: antialiased;
    }

    .container { max-width: 1080px; margin: 0 auto; padding: 0 28px; }
    .accent { color: var(--blue); }
    .muted { color: var(--muted); }

    /* ── NAV ── */
    nav {
      position: sticky; top: 0; z-index: 100;
      background: rgba(255,255,255,0.95);
      backdrop-filter: blur(14px);
      border-bottom: 1px solid var(--border);
    }
    .nav-inner {
      display: flex; align-items: center; justify-content: space-between;
      padding: 16px 28px; max-width: 1080px; margin: 0 auto;
    }
    .nav-links { display: flex; gap: 8px; list-style: none; align-items: center; }
    .nav-links > li > a {
      color: var(--muted); text-decoration: none;
      font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px;
      transition: color 0.2s;
      padding: 8px 12px; border-radius: 8px; display: block;
    }
    .nav-links > li > a:hover { color: var(--ink); background: var(--bg-alt); }
    .nav-cta {
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 700;
      font-size: 0.85rem; letter-spacing: 0.3px;
      padding: 10px 22px; border-radius: 100px;
      text-decoration: none; transition: background 0.2s, transform 0.15s;
    }
    .nav-cta:hover { background: var(--blue-dim); transform: translateY(-1px); }

    /* ── SERVICES DROPDOWN ── */
    .services-li { position: relative; }
    .services-trigger {
      color: var(--muted); font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px;
      transition: color 0.2s; padding: 8px 12px; border-radius: 8px;
      display: flex; align-items: center; gap: 5px;
      cursor: pointer; background: none; border: none;
      font-family: var(--font-body); outline: none;
    }
    .services-trigger:focus { outline: none; }
    .services-trigger:hover,
    .services-li:hover .services-trigger { color: var(--ink); background: var(--bg-alt); }
    .services-chevron { width: 14px; height: 14px; transition: transform 0.25s ease; opacity: 0.5; flex-shrink: 0; }
    .services-li:hover .services-chevron { transform: rotate(180deg); opacity: 1; }
    .services-dropdown {
      position: absolute; top: calc(100% + 10px); left: 50%;
      transform: translateX(-50%) translateY(-6px);
      background: var(--bg); border: 1px solid var(--border);
      border-radius: 14px;
      box-shadow: 0 8px 32px rgba(0,0,0,0.1), 0 2px 8px rgba(0,0,0,0.06);
      padding: 8px; min-width: 300px;
      opacity: 0; pointer-events: none;
      transition: opacity 0.2s ease, transform 0.2s ease;
      z-index: 200;
    }
    .services-dropdown::before {
      content: ''; position: absolute;
      top: -12px; left: 0; right: 0; height: 12px;
    }
    .services-li:hover .services-dropdown {
      opacity: 1; pointer-events: auto;
      transform: translateX(-50%) translateY(0);
    }
    .dropdown-item {
      display: flex; gap: 14px; align-items: flex-start;
      padding: 14px 16px; border-radius: 10px;
      text-decoration: none; color: var(--ink); transition: background 0.15s;
    }
    .dropdown-item:hover { background: var(--blue-light); }
    .dropdown-icon {
      width: 36px; height: 36px; border-radius: 9px;
      background: var(--blue-light);
      display: flex; align-items: center; justify-content: center;
      font-size: 1rem; flex-shrink: 0; transition: background 0.15s;
    }
    .dropdown-item:hover .dropdown-icon { background: rgba(26,111,240,0.16); }
    .dropdown-title {
      font-family: var(--font-head); font-weight: 700;
      font-size: 0.88rem; color: var(--ink);
      margin-bottom: 3px; letter-spacing: -0.2px; display: block;
    }
    .dropdown-desc { font-size: 0.78rem; color: var(--muted); line-height: 1.5; }
    .dropdown-divider { height: 1px; background: var(--border); margin: 4px 8px; }

    /* ── HAMBURGER ── */
    .hamburger {
      display: none; flex-direction: column; justify-content: center; align-items: center;
      gap: 5px; width: 40px; height: 40px;
      background: none; border: none; cursor: pointer;
      padding: 4px; border-radius: 8px; transition: background 0.2s;
    }
    .hamburger:hover { background: var(--bg-alt); }
    .hamburger span {
      display: block; width: 22px; height: 2px;
      background: var(--ink); border-radius: 2px;
      transition: transform 0.3s ease, opacity 0.2s ease;
      transform-origin: center;
    }
    .hamburger.open span:nth-child(1) { transform: translateY(7px) rotate(45deg); }
    .hamburger.open span:nth-child(2) { opacity: 0; transform: scaleX(0); }
    .hamburger.open span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }

    /* ── MOBILE PANEL ── */
    .mobile-panel {
      position: sticky; top: 69px; z-index: 99;
      background: var(--bg); border-bottom: 1px solid var(--border);
      box-shadow: 0 8px 24px rgba(0,0,0,0.08);
      overflow: hidden; max-height: 0;
      transition: max-height 0.35s cubic-bezier(0.4, 0, 0.2, 1);
      display: none;
    }
    .mobile-panel.open { max-height: 600px; }
    .mobile-panel-inner { padding: 16px 20px 24px; display: flex; flex-direction: column; gap: 2px; }
    .mobile-panel-label { font-size: 0.68rem; font-weight: 700; letter-spacing: 1.4px; text-transform: uppercase; color: var(--muted); padding: 8px 12px 6px; }
    .mobile-service-item { display: flex; gap: 12px; align-items: center; padding: 11px 12px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .mobile-service-item:hover { background: var(--blue-light); }
    .mobile-service-icon { width: 32px; height: 32px; border-radius: 8px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 0.9rem; flex-shrink: 0; }
    .mobile-service-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); }
    .mobile-service-desc { font-size: 0.74rem; color: var(--muted); line-height: 1.4; margin-top: 2px; }
    .mobile-panel-divider { height: 1px; background: var(--border); margin: 8px 4px; }
    .mobile-panel-link { display: block; font-family: var(--font-head); font-weight: 600; font-size: 0.97rem; color: var(--ink); text-decoration: none; padding: 11px 12px; border-radius: 10px; transition: background 0.15s, color 0.15s; }
    .mobile-panel-link:hover { background: var(--bg-alt); color: var(--blue); }
    .mobile-panel-cta { display: block; margin-top: 12px; background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.92rem; padding: 13px 20px; border-radius: 100px; text-align: center; text-decoration: none; box-shadow: 0 4px 16px rgba(26,111,240,0.3); transition: background 0.2s; }
    .mobile-panel-cta:hover { background: var(--blue-dim); }

    /* ── HERO ── */
    .hero {
      padding: 100px 0 80px;
      position: relative; overflow: hidden;
      text-align: center;
    }
    .hero::before {
      content: '';
      position: absolute; top: -80px; left: 50%; transform: translateX(-50%);
      width: 900px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .hero h1 {
      font-family: var(--font-head);
      font-size: clamp(2.4rem, 5vw, 3.6rem);
      font-weight: 800; line-height: 1.12;
      letter-spacing: -1.5px; max-width: 860px;
      color: var(--ink); margin: 0 auto;
      opacity: 0; animation: fadeUp 0.6s 0.2s forwards;
    }
    .hero h1 em {
      font-style: normal;
      background: linear-gradient(90deg, var(--blue), #4da3ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
    }
    .hero-sub {
      margin-top: 24px; max-width: 600px; margin-left: auto; margin-right: auto;
      color: var(--muted); font-size: 1.05rem; font-weight: 300;
      opacity: 0; animation: fadeUp 0.6s 0.3s forwards;
    }
    .hero-actions {
      margin-top: 40px; display: flex; flex-wrap: wrap; gap: 14px;
      justify-content: center;
      opacity: 0; animation: fadeUp 0.6s 0.4s forwards;
    }
    .btn-primary {
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 700; font-size: 0.95rem;
      padding: 14px 30px; border-radius: 100px; text-decoration: none;
      transition: background 0.2s, transform 0.15s, box-shadow 0.2s;
      box-shadow: 0 4px 20px rgba(26,111,240,0.3);
      display: inline-block;
    }
    .btn-primary:hover { background: var(--blue-dim); transform: translateY(-2px); box-shadow: 0 6px 28px rgba(26,111,240,0.4); }

    /* ── LOGO BAR ── */
    .logo-bar { padding: 48px 0; border-top: 1px solid var(--border); border-bottom: 1px solid var(--border); background: var(--bg-alt); }
    .logo-bar-label { text-align: center; font-size: 0.78rem; letter-spacing: 1.4px; text-transform: uppercase; color: var(--muted); margin-bottom: 28px; }
    .logo-row { display: flex; flex-wrap: wrap; justify-content: center; align-items: center; gap: 48px; }

    /* ── SECTIONS ── */
    section { padding: 88px 0; }
    .section-eyebrow { font-size: 0.75rem; font-weight: 600; letter-spacing: 1.5px; text-transform: uppercase; color: var(--blue); margin-bottom: 16px; }
    h2 { font-family: var(--font-head); font-weight: 800; font-size: clamp(1.8rem, 3.5vw, 2.6rem); line-height: 1.18; letter-spacing: -1px; max-width: 720px; color: var(--ink); }
    h3 { font-family: var(--font-head); font-weight: 700; font-size: 1.2rem; letter-spacing: -0.3px; margin-bottom: 10px; color: var(--ink); }
    p { color: var(--muted); margin-bottom: 16px; }
    p:last-child { margin-bottom: 0; }
    .section-intro { max-width: 640px; margin-bottom: 56px; }
    .section-intro p { font-size: 1.05rem; }

    /* ── STAT STRIP ── */
    .stat-strip {
      background: var(--blue-light);
      border: 1px solid rgba(26,111,240,0.15);
      border-radius: 16px; padding: 56px 48px;
      display: grid; grid-template-columns: repeat(3, 1fr);
      gap: 40px; text-align: center;
    }
    .stat-num { font-family: var(--font-head); font-size: 3rem; font-weight: 800; color: var(--blue); letter-spacing: -2px; line-height: 1; margin-bottom: 8px; }
    .stat-label { font-size: 0.88rem; color: var(--muted); }

    /* ── PROBLEM ── */
    .problem { background: var(--bg-alt); }
    .problem-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; margin-top: 48px; }
    .problem-card {
      background: var(--bg-card); border: 1px solid var(--border);
      border-radius: 12px; padding: 28px 32px;
      transition: border-color 0.2s, box-shadow 0.2s;
    }
    .problem-card:hover { border-color: #c5cdd8; box-shadow: 0 4px 16px rgba(0,0,0,0.06); }
    .problem-card .icon { font-size: 1.6rem; margin-bottom: 14px; display: block; }

    /* ── HOW WE'RE DIFFERENT (the 4 pillars) ── */
    .pillars-grid {
      display: grid; grid-template-columns: 1fr 1fr;
      gap: 20px; margin-top: 56px;
    }
    .pillar-card {
      background: var(--bg-card); border: 1px solid var(--border);
      border-radius: 14px; padding: 40px;
      transition: border-color 0.25s, transform 0.2s, box-shadow 0.2s;
      position: relative;
    }
    .pillar-card:hover {
      border-color: rgba(26,111,240,0.3);
      transform: translateY(-3px);
      box-shadow: 0 8px 24px rgba(0,0,0,0.07);
    }
    .pillar-card::before {
      content: '';
      position: absolute; top: 0; left: 0; right: 0; height: 2px;
      background: linear-gradient(90deg, var(--blue), transparent);
      border-radius: 14px 14px 0 0;
      opacity: 0; transition: opacity 0.25s;
    }
    .pillar-card:hover::before { opacity: 1; }
    .pillar-num {
      font-family: var(--font-head); font-size: 0.72rem; font-weight: 700;
      letter-spacing: 1.5px; text-transform: uppercase;
      color: var(--blue); margin-bottom: 14px; display: block;
    }
    .pillar-icon { font-size: 2rem; margin-bottom: 16px; display: block; }
    .pillar-card h3 { font-size: 1.15rem; margin-bottom: 14px; }
    .pillar-card p { font-size: 0.93rem; line-height: 1.7; }
    .pillar-highlight {
      margin-top: 18px; padding: 14px 16px;
      background: var(--blue-light); border-left: 3px solid var(--blue);
      border-radius: 0 8px 8px 0;
      font-size: 0.87rem; color: var(--ink-mid);
    }

    /* ── VS TABLE ── */
    .vs-section { background: var(--bg-alt); }
    .vs-table {
      width: 100%; border-collapse: separate; border-spacing: 0;
      border-radius: 14px; overflow: hidden;
      border: 1px solid var(--border);
      margin-top: 48px;
    }
    .vs-table thead th {
      padding: 20px 28px;
      font-family: var(--font-head); font-weight: 700; font-size: 0.88rem;
      text-align: left;
    }
    .vs-table thead th:first-child { background: var(--bg-alt); color: var(--muted); width: 38%; }
    .vs-table thead th:nth-child(2) { background: #fff5f5; color: #dc2626; border-left: 1px solid var(--border); }
    .vs-table thead th:nth-child(3) { background: var(--blue); color: #fff; border-left: 1px solid rgba(255,255,255,0.2); }
    .vs-table tbody tr td {
      padding: 16px 28px;
      font-size: 0.92rem;
      border-top: 1px solid var(--border);
      vertical-align: top;
    }
    .vs-table tbody tr td:first-child { background: var(--bg-alt); font-weight: 600; color: var(--ink-mid); }
    .vs-table tbody tr td:nth-child(2) { background: #fff; color: var(--muted); border-left: 1px solid var(--border); }
    .vs-table tbody tr td:nth-child(3) { background: #f0f6ff; color: var(--ink); font-weight: 500; border-left: 1px solid rgba(26,111,240,0.15); }
    .vs-no { color: #dc2626; font-weight: 600; }
    .vs-yes { color: var(--blue); font-weight: 600; }

    /* ── PROCESS ── */
    .process-steps { display: flex; flex-direction: column; gap: 0; margin-top: 56px; }
    .process-step {
      display: grid; grid-template-columns: 64px 1fr;
      gap: 24px; padding: 32px 0;
      border-bottom: 1px solid var(--border);
      align-items: start;
    }
    .process-step:last-child { border-bottom: none; }
    .step-num { font-family: var(--font-head); font-size: 2.2rem; font-weight: 800; color: rgba(26,111,240,0.2); line-height: 1; padding-top: 4px; }
    .step-content h3 { margin-bottom: 8px; }

    /* ── CONTENT TYPES ── */
    .content-types-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; margin-top: 56px; }
    .content-type-card {
      background: var(--bg-card); border: 1px solid var(--border);
      border-radius: 12px; padding: 28px;
      transition: border-color 0.2s, box-shadow 0.2s;
    }
    .content-type-card:hover { border-color: rgba(26,111,240,0.3); box-shadow: 0 4px 16px rgba(0,0,0,0.06); }
    .ct-icon { font-size: 1.5rem; margin-bottom: 12px; display: block; }
    .content-type-card h3 { font-size: 1rem; margin-bottom: 8px; }
    .content-type-card p { font-size: 0.87rem; }

    /* ── DARK CALLOUT ── */
    .dark-callout {
      background: linear-gradient(135deg, #1a1a2e 0%, #0f1a3a 100%);
      border-radius: 20px;
      padding: 64px 56px;
      position: relative; overflow: hidden;
    }
    .dark-callout::before {
      content: '';
      position: absolute; top: -60px; right: -60px;
      width: 300px; height: 300px;
      background: radial-gradient(circle, rgba(26,111,240,0.25) 0%, transparent 70%);
      pointer-events: none;
    }
    .dark-callout .section-eyebrow { color: #4da3ff; }
    .dark-callout h2 { color: #ffffff; max-width: 600px; }
    .dark-callout p { color: rgba(255,255,255,0.65); font-size: 1.05rem; max-width: 580px; margin-top: 20px; }
    .dark-callout-items {
      display: grid; grid-template-columns: 1fr 1fr;
      gap: 16px; margin-top: 40px;
    }
    .dci {
      display: flex; gap: 14px; align-items: flex-start;
      background: rgba(255,255,255,0.05);
      border: 1px solid rgba(255,255,255,0.1);
      border-radius: 12px; padding: 20px 22px;
    }
    .dci-check { color: #4da3ff; font-size: 1.1rem; font-weight: 700; flex-shrink: 0; margin-top: 2px; }
    .dci-text { color: rgba(255,255,255,0.75); font-size: 0.9rem; line-height: 1.6; }
    .dci-text strong { color: #ffffff; font-weight: 600; display: block; margin-bottom: 4px; }

    /* ── RESULTS ── */
    .results-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; margin-top: 56px; }
    .result-card {
      background: var(--bg-card); border: 1px solid var(--border);
      border-radius: 14px; padding: 36px; display: flex; flex-direction: column; gap: 20px;
      box-shadow: 0 2px 8px rgba(0,0,0,0.04);
    }
    .result-tag { display: inline-block; background: var(--blue-light); border: 1px solid rgba(26,111,240,0.2); color: var(--blue); font-size: 0.72rem; font-weight: 700; letter-spacing: 1px; text-transform: uppercase; padding: 4px 12px; border-radius: 100px; }
    .result-card h3 { font-size: 1.15rem; margin-bottom: 0; }
    .result-body { color: var(--muted); font-size: 0.92rem; line-height: 1.65; }
    .result-outcome { border-top: 1px solid var(--border); padding-top: 20px; font-family: var(--font-head); font-size: 0.95rem; font-weight: 600; color: var(--ink); }
    .result-outcome span { color: var(--blue); }

    /* ── TESTIMONIAL ── */
    .testimonial-block {
      background: var(--bg-alt); border: 1px solid var(--border);
      border-radius: 16px; padding: 64px 48px;
      position: relative; overflow: hidden;
    }
    .testimonial-block::before {
      content: '"';
      position: absolute; top: -20px; left: 32px;
      font-family: var(--font-head); font-size: 14rem;
      color: rgba(26,111,240,0.06); line-height: 1; pointer-events: none;
    }
    .testimonial-quote { font-family: var(--font-head); font-size: 1.35rem; font-weight: 500; line-height: 1.55; color: var(--ink); max-width: 760px; position: relative; z-index: 1; margin-bottom: 32px; }
    .testimonial-meta { display: flex; align-items: center; gap: 14px; }
    .testimonial-name { font-weight: 600; font-size: 0.92rem; color: var(--ink); }
    .testimonial-role { font-size: 0.82rem; color: var(--muted); }

    /* ── WHY ── */
    .why-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; margin-top: 56px; }
    .why-card { background: var(--bg-card); border: 1px solid var(--border); border-radius: 12px; padding: 28px; transition: border-color 0.2s, box-shadow 0.2s; }
    .why-card:hover { border-color: #c5cdd8; box-shadow: 0 4px 16px rgba(0,0,0,0.06); }
    .why-icon { font-size: 1.5rem; margin-bottom: 14px; display: block; }
    .why-card h3 { font-size: 1rem; margin-bottom: 8px; }
    .why-card p { font-size: 0.88rem; }

    /* ── FAQ ── */
    .faq-list { margin-top: 56px; display: flex; flex-direction: column; gap: 4px; }
    .faq-item { border: 1px solid var(--border); border-radius: 10px; overflow: hidden; transition: border-color 0.2s; }
    .faq-item:hover { border-color: #c5cdd8; }
    .faq-q { width: 100%; background: none; border: none; color: var(--ink); font-family: var(--font-head); font-weight: 600; font-size: 0.97rem; text-align: left; padding: 22px 28px; cursor: pointer; display: flex; justify-content: space-between; align-items: center; gap: 16px; transition: background 0.2s; }
    .faq-q:hover { background: var(--bg-alt); }
    .faq-icon { color: var(--blue); font-size: 1.3rem; flex-shrink: 0; transition: transform 0.3s; line-height: 1; }
    .faq-item.open .faq-icon { transform: rotate(45deg); }
    .faq-a { max-height: 0; overflow: hidden; transition: max-height 0.35s ease; }
    .faq-item.open .faq-a { max-height: 400px; }
    .faq-a-inner { padding: 0 28px 24px; color: var(--muted); font-size: 0.93rem; line-height: 1.7; }
    .faq-a-inner p { margin-bottom: 12px; }
    .faq-a-inner p:last-child { margin-bottom: 0; }

    /* ── FINAL CTA ── */
    .final-cta {
      text-align: center; padding: 100px 0;
      background: var(--bg-alt);
      position: relative; overflow: hidden;
    }
    .final-cta::before {
      content: '';
      position: absolute; bottom: -100px; left: 50%; transform: translateX(-50%);
      width: 800px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .final-cta h2 { margin: 0 auto 20px; text-align: center; }
    .final-cta p { max-width: 520px; margin: 0 auto 40px; font-size: 1.05rem; }

    /* ── FOOTER ── */
    footer { border-top: 1px solid var(--border); padding: 40px 0; background: var(--bg); }
    .footer-inner { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 16px; }
    footer p { font-size: 0.82rem; color: var(--muted); margin: 0; }

    /* ── ANIMATIONS ── */
    @keyframes fadeUp {
      from { opacity: 0; transform: translateY(22px); }
      to   { opacity: 1; transform: translateY(0); }
    }

    /* ── RESPONSIVE ── */
    @media (max-width: 768px) {
      .problem-grid, .pillars-grid, .results-grid, .why-grid, .dark-callout-items, .content-types-grid { grid-template-columns: 1fr; }
      .stat-strip { grid-template-columns: 1fr; padding: 40px 28px; }
      .nav-links { display: none; }
      .nav-cta { display: none; }
      .hamburger { display: flex; }
      .mobile-panel { display: block; }
      .testimonial-block { padding: 40px 28px; }
      .testimonial-quote { font-size: 1.1rem; }
      .dark-callout { padding: 40px 28px; }
      .vs-table { font-size: 0.82rem; }
      .vs-table thead th, .vs-table tbody tr td { padding: 12px 16px; }
    }

/* ========== merged from: saas-link-building-agency.html ========== */

:root {
      --bg:        #ffffff;
      --bg-alt:    #f4f6f9;
      --bg-card:   #ffffff;
      --blue:      #1a6ff0;
      --blue-dim:  #155dc9;
      --blue-light:rgba(26,111,240,0.08);
      --ink:       #1a1a2e;
      --ink-mid:   #3d3d5c;
      --muted:     #6b7280;
      --border:    #e2e6ed;
      --font-head: 'Sora', sans-serif;
      --font-body: 'DM Sans', sans-serif;
    }

    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
    html { scroll-behavior: smooth; }
    body {
      background: var(--bg);
      color: var(--ink);
      font-family: var(--font-body);
      font-size: 17px;
      line-height: 1.7;
      -webkit-font-smoothing: antialiased;
    }

    .container { max-width: 1080px; margin: 0 auto; padding: 0 28px; }
    .accent { color: var(--blue); }
    .muted { color: var(--muted); }

    /* ── NAV ── */
    nav {
      position: sticky; top: 0; z-index: 100;
      background: rgba(255,255,255,0.95);
      backdrop-filter: blur(14px);
      border-bottom: 1px solid var(--border);
    }
    .nav-inner {
      display: flex; align-items: center; justify-content: space-between;
      padding: 16px 28px; max-width: 1080px; margin: 0 auto;
    }
    .nav-logo { font-family: var(--font-head); font-weight: 800; font-size: 1.15rem; color: var(--ink); text-decoration: none; letter-spacing: -0.5px; }
    .nav-logo span { color: var(--blue); }
    .nav-links { display: flex; gap: 36px; list-style: none; }
    .nav-links a { color: var(--muted); text-decoration: none; font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px; transition: color 0.2s; }
    .nav-links a:hover { color: var(--ink); }
    .nav-cta { background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.85rem; letter-spacing: 0.3px; padding: 10px 22px; border-radius: 100px; text-decoration: none; transition: background 0.2s, transform 0.15s; }
    .nav-cta:hover { background: var(--blue-dim); transform: translateY(-1px); }

    /* ── HERO ── */
    .hero {
      padding: 100px 0 80px;
      position: relative; overflow: hidden;
      text-align: center;
    }
    .hero::before {
      content: '';
      position: absolute; top: -80px; left: 50%; transform: translateX(-50%);
      width: 900px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .hero-eyebrow {
      display: inline-flex; align-items: center; gap: 8px;
      background: var(--blue-light); border: 1px solid rgba(26,111,240,0.2);
      color: var(--blue); font-size: 0.78rem; font-weight: 600;
      letter-spacing: 1.2px; text-transform: uppercase;
      padding: 6px 16px; border-radius: 100px; margin-bottom: 28px;
      opacity: 0; animation: fadeUp 0.6s 0.1s forwards;
    }
    .hero h1 {
      font-family: var(--font-head);
      font-size: clamp(2.4rem, 5vw, 3.6rem);
      font-weight: 800; line-height: 1.12;
      letter-spacing: -1.5px; max-width: 820px;
      color: var(--ink); margin: 0 auto;
      opacity: 0; animation: fadeUp 0.6s 0.2s forwards;
    }
    .hero h1 em {
      font-style: normal;
      background: linear-gradient(90deg, var(--blue), #4da3ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
    }
    .hero-sub {
      margin-top: 24px; max-width: 600px; margin-left: auto; margin-right: auto;
      color: var(--muted); font-size: 1.05rem; font-weight: 300;
      opacity: 0; animation: fadeUp 0.6s 0.3s forwards;
    }
    .hero-actions {
      margin-top: 40px; display: flex; flex-wrap: wrap; gap: 14px;
      justify-content: center;
      opacity: 0; animation: fadeUp 0.6s 0.4s forwards;
    }
    .btn-primary {
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 700; font-size: 0.95rem;
      padding: 14px 30px; border-radius: 100px; text-decoration: none;
      transition: background 0.2s, transform 0.15s, box-shadow 0.2s;
      box-shadow: 0 4px 20px rgba(26,111,240,0.3);
    }
    .btn-primary:hover { background: var(--blue-dim); transform: translateY(-2px); box-shadow: 0 6px 28px rgba(26,111,240,0.4); }
    .btn-ghost {
      color: var(--ink); font-family: var(--font-head);
      font-weight: 600; font-size: 0.95rem;
      padding: 14px 30px; border-radius: 100px; text-decoration: none;
      border: 1px solid var(--border);
      transition: border-color 0.2s, background 0.2s;
    }
    .btn-ghost:hover { border-color: #aab4c4; background: var(--bg-alt); }

    /* ── LOGO BAR ── */
    .logo-bar { padding: 48px 0; border-top: 1px solid var(--border); border-bottom: 1px solid var(--border); background: var(--bg-alt); }
    .logo-bar-label { text-align: center; font-size: 0.78rem; letter-spacing: 1.4px; text-transform: uppercase; color: var(--muted); margin-bottom: 28px; }
    .logo-row { display: flex; flex-wrap: wrap; justify-content: center; align-items: center; gap: 48px; }

    /* ── SECTIONS ── */
    section { padding: 88px 0; }
    .section-eyebrow { font-size: 0.75rem; font-weight: 600; letter-spacing: 1.5px; text-transform: uppercase; color: var(--blue); margin-bottom: 16px; }
    h2 { font-family: var(--font-head); font-weight: 800; font-size: clamp(1.8rem, 3.5vw, 2.6rem); line-height: 1.18; letter-spacing: -1px; max-width: 720px; color: var(--ink); }
    h3 { font-family: var(--font-head); font-weight: 700; font-size: 1.2rem; letter-spacing: -0.3px; margin-bottom: 10px; color: var(--ink); }
    p { color: var(--muted); margin-bottom: 16px; }
    p:last-child { margin-bottom: 0; }
    .section-intro { max-width: 640px; margin-bottom: 56px; }
    .section-intro p { font-size: 1.05rem; }

    /* ── STAT STRIP ── */
    .stat-strip {
      background: var(--blue-light);
      border: 1px solid rgba(26,111,240,0.15);
      border-radius: 16px; padding: 56px 48px;
      display: grid; grid-template-columns: repeat(3, 1fr);
      gap: 40px; text-align: center;
    }
    .stat-num { font-family: var(--font-head); font-size: 3rem; font-weight: 800; color: var(--blue); letter-spacing: -2px; line-height: 1; margin-bottom: 8px; }
    .stat-label { font-size: 0.88rem; color: var(--muted); }

    /* ── RESULTS / WINS ── */
    .results { background: var(--bg-alt); }
    .results-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; margin-top: 56px; }
    .result-card {
      background: var(--bg-card); border: 1px solid var(--border);
      border-radius: 14px; padding: 36px; display: flex; flex-direction: column; gap: 20px;
      box-shadow: 0 2px 8px rgba(0,0,0,0.04);
    }
    .result-tag { display: inline-block; background: var(--blue-light); border: 1px solid rgba(26,111,240,0.2); color: var(--blue); font-size: 0.72rem; font-weight: 700; letter-spacing: 1px; text-transform: uppercase; padding: 4px 12px; border-radius: 100px; }
    .result-card h3 { font-size: 1.15rem; margin-bottom: 0; }
    .result-body { color: var(--muted); font-size: 0.92rem; line-height: 1.65; }
    .result-outcome { border-top: 1px solid var(--border); padding-top: 20px; font-family: var(--font-head); font-size: 0.95rem; font-weight: 600; color: var(--ink); }
    .result-outcome span { color: var(--blue); }

    /* ── WHAT MAKES US DIFFERENT ── */
    .different-section { background: var(--bg); }
    .different-intro { max-width: 680px; margin-bottom: 56px; }
    .different-intro p { font-size: 1.05rem; }

    .tactics-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; margin-top: 0; }
    .tactic-card {
      background: var(--bg-card); border: 1px solid var(--border);
      border-radius: 14px; padding: 36px;
      transition: border-color 0.25s, transform 0.2s, box-shadow 0.2s;
      position: relative;
    }
    .tactic-card:hover { border-color: rgba(26,111,240,0.3); transform: translateY(-3px); box-shadow: 0 8px 24px rgba(0,0,0,0.07); }
    .tactic-card::before {
      content: '';
      position: absolute; top: 0; left: 0; right: 0; height: 2px;
      background: linear-gradient(90deg, var(--blue), transparent);
      border-radius: 14px 14px 0 0;
      opacity: 0; transition: opacity 0.25s;
    }
    .tactic-card:hover::before { opacity: 1; }
    .tactic-icon { font-size: 1.8rem; margin-bottom: 16px; display: block; }
    .tactic-card h3 { margin-bottom: 12px; }
    .tactic-card p { font-size: 0.92rem; }
    .tactic-highlight {
      margin-top: 16px; padding: 14px 16px;
      background: var(--blue-light); border-left: 3px solid var(--blue);
      border-radius: 0 8px 8px 0;
      font-size: 0.88rem; color: var(--ink-mid); font-style: italic;
    }

    /* ── TESTIMONIAL ── */
    .testimonial-block {
      background: var(--bg-alt); border: 1px solid var(--border);
      border-radius: 16px; padding: 64px 48px;
      position: relative; overflow: hidden;
    }
    .testimonial-block::before {
      content: '"';
      position: absolute; top: -20px; left: 32px;
      font-family: var(--font-head); font-size: 14rem;
      color: rgba(26,111,240,0.06); line-height: 1;
      pointer-events: none;
    }
    .testimonial-quote { font-family: var(--font-head); font-size: 1.35rem; font-weight: 500; line-height: 1.55; color: var(--ink); max-width: 760px; position: relative; z-index: 1; margin-bottom: 32px; }
    .testimonial-meta { display: flex; align-items: center; gap: 14px; }
    .testimonial-avatar { width: 46px; height: 46px; border-radius: 50%; background: linear-gradient(135deg, var(--blue), #4da3ff); display: flex; align-items: center; justify-content: center; font-family: var(--font-head); font-weight: 800; font-size: 0.9rem; color: #fff; flex-shrink: 0; }
    .testimonial-name { font-weight: 600; font-size: 0.92rem; color: var(--ink); }
    .testimonial-role { font-size: 0.82rem; color: var(--muted); }

    /* ── WHY GRID ── */
    .why-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; margin-top: 56px; }
    .why-card { background: var(--bg-card); border: 1px solid var(--border); border-radius: 12px; padding: 28px; transition: border-color 0.2s, box-shadow 0.2s; }
    .why-card:hover { border-color: #c5cdd8; box-shadow: 0 4px 16px rgba(0,0,0,0.06); }
    .why-icon { font-size: 1.5rem; margin-bottom: 14px; display: block; }
    .why-card h3 { font-size: 1rem; margin-bottom: 8px; }
    .why-card p { font-size: 0.88rem; }

    /* ── FAQ ── */
    .faq-list { margin-top: 56px; display: flex; flex-direction: column; gap: 4px; }
    .faq-item { border: 1px solid var(--border); border-radius: 10px; overflow: hidden; transition: border-color 0.2s; }
    .faq-item:hover { border-color: #c5cdd8; }
    .faq-q { width: 100%; background: none; border: none; color: var(--ink); font-family: var(--font-head); font-weight: 600; font-size: 0.97rem; text-align: left; padding: 22px 28px; cursor: pointer; display: flex; justify-content: space-between; align-items: center; gap: 16px; transition: background 0.2s; }
    .faq-q:hover { background: var(--bg-alt); }
    .faq-icon { color: var(--blue); font-size: 1.3rem; flex-shrink: 0; transition: transform 0.3s; line-height: 1; }
    .faq-item.open .faq-icon { transform: rotate(45deg); }
    .faq-a { max-height: 0; overflow: hidden; transition: max-height 0.35s ease, padding 0.25s; }
    .faq-item.open .faq-a { max-height: 400px; }
    .faq-a-inner { padding: 0 28px 24px; color: var(--muted); font-size: 0.93rem; line-height: 1.7; }

    /* ── FINAL CTA ── */
    .final-cta {
      text-align: center; padding: 100px 0;
      background: var(--bg-alt);
      position: relative; overflow: hidden;
    }
    .final-cta::before {
      content: '';
      position: absolute; bottom: -100px; left: 50%; transform: translateX(-50%);
      width: 800px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .final-cta h2 { margin: 0 auto 20px; text-align: center; }
    .final-cta p { max-width: 520px; margin: 0 auto 40px; font-size: 1.05rem; }

    /* ── FOOTER ── */
    footer { border-top: 1px solid var(--border); padding: 40px 0; background: var(--bg); }
    .footer-inner { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 16px; }
    .footer-brand { font-family: var(--font-head); font-weight: 800; color: var(--ink); font-size: 1rem; }
    .footer-brand span { color: var(--blue); }
    footer p { font-size: 0.82rem; color: var(--muted); margin: 0; }

    /* ── THE "BIGGER PICTURE" CALLOUT ── */
    .bigger-picture {
      background: linear-gradient(135deg, #1a1a2e 0%, #0f1a3a 100%);
      border-radius: 20px;
      padding: 64px 56px;
      margin-top: 64px;
      position: relative;
      overflow: hidden;
    }
    .bigger-picture::before {
      content: '';
      position: absolute; top: -60px; right: -60px;
      width: 300px; height: 300px;
      background: radial-gradient(circle, rgba(26,111,240,0.25) 0%, transparent 70%);
      pointer-events: none;
    }
    .bigger-picture .section-eyebrow { color: #4da3ff; }
    .bigger-picture h2 { color: #ffffff; max-width: 600px; }
    .bigger-picture p { color: rgba(255,255,255,0.65); font-size: 1.05rem; max-width: 580px; margin-top: 20px; }
    .bigger-picture-items {
      display: grid; grid-template-columns: 1fr 1fr;
      gap: 16px; margin-top: 40px;
    }
    .bigger-picture-item {
      display: flex; gap: 14px; align-items: flex-start;
      background: rgba(255,255,255,0.05);
      border: 1px solid rgba(255,255,255,0.1);
      border-radius: 12px; padding: 20px 22px;
    }
    .bpi-check {
      color: #4da3ff; font-size: 1.1rem; font-weight: 700; flex-shrink: 0; margin-top: 2px;
    }
    .bpi-text { color: rgba(255,255,255,0.75); font-size: 0.9rem; line-height: 1.6; }
    .bpi-text strong { color: #ffffff; font-weight: 600; display: block; margin-bottom: 4px; }

    /* ── ANIMATIONS ── */
    @keyframes fadeUp {
      from { opacity: 0; transform: translateY(22px); }
      to   { opacity: 1; transform: translateY(0); }
    }

    /* ── RESPONSIVE ── */
    @media (max-width: 768px) {
      .results-grid, .tactics-grid, .why-grid, .bigger-picture-items { grid-template-columns: 1fr; }
      .stat-strip { grid-template-columns: 1fr; padding: 40px 28px; }
      .nav-links { display: none; }
      .testimonial-block { padding: 40px 28px; }
      .testimonial-quote { font-size: 1.1rem; }
      .bigger-picture { padding: 40px 28px; }
    }

/* ========== merged from: saas-seo-agencies.html ========== */

:root {
      --bg:        #ffffff;
      --bg-alt:    #f4f6f9;
      --bg-card:   #ffffff;
      --blue:      #1a6ff0;
      --blue-dim:  #155dc9;
      --blue-light:rgba(26,111,240,0.08);
      --ink:       #1a1a2e;
      --ink-mid:   #3d3d5c;
      --muted:     #6b7280;
      --border:    #e2e6ed;
      --font-head: 'Sora', sans-serif;
      --font-body: 'DM Sans', sans-serif;
    }

    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

    html { scroll-behavior: smooth; }

    body {
      background: var(--bg);
      color: var(--ink);
      font-family: var(--font-body);
      font-size: 17px;
      line-height: 1.7;
      -webkit-font-smoothing: antialiased;
    }

    /* ── UTILS ── */
    .container { max-width: 1080px; margin: 0 auto; padding: 0 28px; }
    .accent { color: var(--blue); }
    .muted { color: var(--muted); }

    /* ── NAV ── */
    nav {
      position: sticky; top: 0; z-index: 100;
      background: rgba(255,255,255,0.95);
      backdrop-filter: blur(14px);
      border-bottom: 1px solid var(--border);
    }
    .nav-inner {
      display: flex; align-items: center; justify-content: space-between;
      padding: 16px 28px; max-width: 1080px; margin: 0 auto;
    }
    .nav-logo { font-family: var(--font-head); font-weight: 800; font-size: 1.15rem; color: var(--ink); text-decoration: none; letter-spacing: -0.5px; }
    .nav-logo span { color: var(--blue); }
    .nav-links { display: flex; gap: 8px; list-style: none; align-items: center; }
    .nav-links > li > a { color: var(--muted); text-decoration: none; font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px; transition: color 0.2s; padding: 8px 12px; border-radius: 8px; display: block; }
    .nav-links > li > a:hover { color: var(--ink); background: var(--bg-alt); }
    .nav-cta { background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.85rem; letter-spacing: 0.3px; padding: 10px 22px; border-radius: 100px; text-decoration: none; transition: background 0.2s, transform 0.15s; }
    .nav-cta:hover { background: var(--blue-dim); transform: translateY(-1px); }

    /* Services dropdown */
    .services-li { position: relative; }
    .services-trigger { color: var(--muted); font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px; transition: color 0.2s; padding: 8px 12px; border-radius: 8px; display: flex; align-items: center; gap: 5px; cursor: pointer; background: none; border: none; font-family: var(--font-body); outline: none; }
    .services-trigger:focus { outline: none; }
    .services-trigger:focus-visible { outline: 2px solid var(--blue); outline-offset: 2px; }
    .services-trigger:hover, .services-li:hover .services-trigger { color: var(--ink); background: var(--bg-alt); }
    .services-chevron { width: 14px; height: 14px; transition: transform 0.25s ease; opacity: 0.5; flex-shrink: 0; }
    .services-li:hover .services-chevron { transform: rotate(180deg); opacity: 1; }
    .services-dropdown { position: absolute; top: calc(100% + 10px); left: 50%; transform: translateX(-50%) translateY(-6px); background: var(--bg); border: 1px solid var(--border); border-radius: 14px; box-shadow: 0 8px 32px rgba(0,0,0,0.1), 0 2px 8px rgba(0,0,0,0.06); padding: 8px; min-width: 300px; opacity: 0; pointer-events: none; transition: opacity 0.2s ease, transform 0.2s ease; z-index: 200; }
    .services-dropdown::before { content: ''; position: absolute; top: -12px; left: 0; right: 0; height: 12px; }
    .services-li:hover .services-dropdown { opacity: 1; pointer-events: auto; transform: translateX(-50%) translateY(0); }

    /* Resources dropdown */
    .resources-li { position: relative; }
    .resources-trigger { color: var(--muted); font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px; transition: color 0.2s; padding: 8px 12px; border-radius: 8px; display: flex; align-items: center; gap: 5px; cursor: pointer; background: none; border: none; font-family: var(--font-body); outline: none; }
    .resources-trigger:focus { outline: none; }
    .resources-trigger:focus-visible { outline: 2px solid var(--blue); outline-offset: 2px; }
    .resources-trigger:hover, .resources-li:hover .resources-trigger { color: var(--ink); background: var(--bg-alt); }
    .resources-chevron { width: 14px; height: 14px; transition: transform 0.25s ease; opacity: 0.5; flex-shrink: 0; }
    .resources-li:hover .resources-chevron { transform: rotate(180deg); opacity: 1; }
    .resources-dropdown { position: absolute; top: calc(100% + 10px); left: 50%; transform: translateX(-50%) translateY(-6px); background: var(--bg); border: 1px solid var(--border); border-radius: 14px; box-shadow: 0 8px 32px rgba(0,0,0,0.1), 0 2px 8px rgba(0,0,0,0.06); padding: 8px; min-width: 300px; opacity: 0; pointer-events: none; transition: opacity 0.2s ease, transform 0.2s ease; z-index: 200; }
    .resources-dropdown::before { content: ''; position: absolute; top: -12px; left: 0; right: 0; height: 12px; }
    .resources-li:hover .resources-dropdown { opacity: 1; pointer-events: auto; transform: translateX(-50%) translateY(0); }

    /* Shared dropdown styles */
    .dropdown-item { display: flex; gap: 14px; align-items: flex-start; padding: 14px 16px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .dropdown-item:hover { background: var(--blue-light); }
    .dropdown-icon { width: 36px; height: 36px; border-radius: 9px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 1rem; flex-shrink: 0; transition: background 0.15s; }
    .dropdown-item:hover .dropdown-icon { background: rgba(26,111,240,0.16); }
    .dropdown-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); margin-bottom: 3px; letter-spacing: -0.2px; display: block; }
    .dropdown-desc { font-size: 0.78rem; color: var(--muted); line-height: 1.5; }
    .dropdown-divider { height: 1px; background: var(--border); margin: 4px 8px; }

    /* Hamburger */
    .hamburger { display: none; flex-direction: column; justify-content: center; align-items: center; gap: 5px; width: 40px; height: 40px; background: none; border: none; cursor: pointer; padding: 4px; border-radius: 8px; transition: background 0.2s; }
    .hamburger:hover { background: var(--bg-alt); }
    .hamburger:focus { outline: none; }
    .hamburger span { display: block; width: 22px; height: 2px; background: var(--ink); border-radius: 2px; transition: transform 0.3s ease, opacity 0.2s ease; transform-origin: center; }
    .hamburger.open span:nth-child(1) { transform: translateY(7px) rotate(45deg); }
    .hamburger.open span:nth-child(2) { opacity: 0; transform: scaleX(0); }
    .hamburger.open span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }

    /* Mobile panel */
    .mobile-panel { position: sticky; top: 69px; z-index: 99; background: var(--bg); border-bottom: 1px solid var(--border); box-shadow: 0 8px 24px rgba(0,0,0,0.08); overflow: hidden; max-height: 0; transition: max-height 0.35s cubic-bezier(0.4, 0, 0.2, 1); display: none; }
    .mobile-panel.open { max-height: 900px; }
    .mobile-panel-inner { padding: 16px 20px 24px; display: flex; flex-direction: column; gap: 2px; }
    .mobile-panel-label { font-size: 0.68rem; font-weight: 700; letter-spacing: 1.4px; text-transform: uppercase; color: var(--muted); padding: 8px 12px 6px; }
    .mobile-service-item { display: flex; gap: 12px; align-items: center; padding: 11px 12px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .mobile-service-item:hover { background: var(--blue-light); }
    .mobile-service-icon { width: 32px; height: 32px; border-radius: 8px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 0.9rem; flex-shrink: 0; }
    .mobile-service-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); }
    .mobile-service-desc { font-size: 0.74rem; color: var(--muted); line-height: 1.4; margin-top: 2px; }
    .mobile-panel-divider { height: 1px; background: var(--border); margin: 8px 4px; }
    .mobile-panel-link { display: block; font-family: var(--font-head); font-weight: 600; font-size: 0.97rem; color: var(--ink); text-decoration: none; padding: 11px 12px; border-radius: 10px; transition: background 0.15s, color 0.15s; }
    .mobile-panel-link:hover { background: var(--bg-alt); color: var(--blue); }
    .mobile-panel-cta { display: block; margin-top: 12px; background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.92rem; padding: 13px 20px; border-radius: 100px; text-align: center; text-decoration: none; box-shadow: 0 4px 16px rgba(26,111,240,0.3); transition: background 0.2s; }
    .mobile-panel-cta:hover { background: var(--blue-dim); }

    /* ── HERO ── */
    .hero {
      padding: 100px 0 80px;
      position: relative; overflow: hidden;
      text-align: center;
    }
    .hero::before {
      content: '';
      position: absolute; top: -80px; left: 50%; transform: translateX(-50%);
      width: 900px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .hero-eyebrow {
      display: inline-flex; align-items: center; gap: 8px;
      background: var(--blue-light); border: 1px solid rgba(26,111,240,0.2);
      color: var(--blue); font-size: 0.78rem; font-weight: 600;
      letter-spacing: 1.2px; text-transform: uppercase;
      padding: 6px 16px; border-radius: 100px; margin-bottom: 28px;
      opacity: 0; animation: fadeUp 0.6s 0.1s forwards;
    }
    .hero h1 {
      font-family: var(--font-head);
      font-size: clamp(2.4rem, 5vw, 3.6rem);
      font-weight: 800; line-height: 1.12;
      letter-spacing: -1.5px; max-width: 820px;
      color: var(--ink); margin: 0 auto;
      opacity: 0; animation: fadeUp 0.6s 0.2s forwards;
    }
    .hero h1 em {
      font-style: normal;
      background: linear-gradient(90deg, var(--blue), #4da3ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
    }
    .hero-sub {
      margin-top: 24px; max-width: 580px; margin-left: auto; margin-right: auto;
      color: var(--muted); font-size: 1.05rem; font-weight: 300;
      opacity: 0; animation: fadeUp 0.6s 0.3s forwards;
    }
    .hero-actions {
      margin-top: 40px; display: flex; flex-wrap: wrap; gap: 14px;
      justify-content: center;
      opacity: 0; animation: fadeUp 0.6s 0.4s forwards;
    }
    .btn-primary {
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 700; font-size: 0.95rem;
      padding: 14px 30px; border-radius: 100px; text-decoration: none;
      transition: background 0.2s, transform 0.15s, box-shadow 0.2s;
      box-shadow: 0 4px 20px rgba(26,111,240,0.3);
    }
    .btn-primary:hover {
      background: var(--blue-dim); transform: translateY(-2px);
      box-shadow: 0 6px 28px rgba(26,111,240,0.4);
    }
    .btn-ghost {
      color: var(--ink); font-family: var(--font-head);
      font-weight: 600; font-size: 0.95rem;
      padding: 14px 30px; border-radius: 100px; text-decoration: none;
      border: 1px solid var(--border);
      transition: border-color 0.2s, background 0.2s;
    }
    .btn-ghost:hover { border-color: #aab4c4; background: var(--bg-alt); }

    /* ── LOGO BAR ── */
    .logo-bar {
      padding: 48px 0;
      border-top: 1px solid var(--border);
      border-bottom: 1px solid var(--border);
      background: var(--bg-alt);
    }
    .logo-bar-label {
      text-align: center; font-size: 0.78rem; letter-spacing: 1.4px;
      text-transform: uppercase; color: var(--muted); margin-bottom: 28px;
    }
    .logo-row {
      display: flex; flex-wrap: wrap; justify-content: center;
      align-items: center; gap: 48px;
    }
    .logo-item {
      font-family: var(--font-head); font-weight: 700; font-size: 1rem;
      color: #b0b8c8; letter-spacing: -0.3px;
      transition: color 0.2s;
    }
    .logo-item:hover { color: var(--ink-mid); }

    /* ── SECTIONS ── */
    section { padding: 88px 0; }

    .section-eyebrow {
      font-size: 0.75rem; font-weight: 600; letter-spacing: 1.5px;
      text-transform: uppercase; color: var(--blue); margin-bottom: 16px;
    }
    h2 {
      font-family: var(--font-head); font-weight: 800;
      font-size: clamp(1.8rem, 3.5vw, 2.6rem);
      line-height: 1.18; letter-spacing: -1px; max-width: 720px;
      color: var(--ink);
    }
    h3 {
      font-family: var(--font-head); font-weight: 700;
      font-size: 1.2rem; letter-spacing: -0.3px; margin-bottom: 10px;
      color: var(--ink);
    }
    p { color: var(--muted); margin-bottom: 16px; }
    p:last-child { margin-bottom: 0; }

    .section-intro { max-width: 640px; margin-bottom: 56px; }
    .section-intro p { font-size: 1.05rem; }

    /* ── PROBLEM ── */
    .problem { background: var(--bg-alt); }
    .problem-grid {
      display: grid; grid-template-columns: 1fr 1fr; gap: 20px;
      margin-top: 48px;
    }
    .problem-card {
      background: var(--bg-card); border: 1px solid var(--border);
      border-radius: 12px; padding: 28px 32px;
      position: relative; overflow: hidden;
      transition: border-color 0.2s, box-shadow 0.2s;
    }
    .problem-card:hover { border-color: #c5cdd8; box-shadow: 0 4px 16px rgba(0,0,0,0.06); }
    .problem-card .icon {
      font-size: 1.6rem; margin-bottom: 14px; display: block;
    }

    /* ── SERVICES ── */
    .services-grid {
      display: grid; grid-template-columns: 1fr 1fr; gap: 20px;
      margin-top: 56px;
    }
    .service-card {
      background: var(--bg-card); border: 1px solid var(--border);
      border-radius: 14px; padding: 36px;
      transition: border-color 0.25s, transform 0.2s, box-shadow 0.2s;
      position: relative;
    }
    .service-card:hover {
      border-color: rgba(26,111,240,0.3);
      transform: translateY(-3px);
      box-shadow: 0 8px 24px rgba(0,0,0,0.07);
    }
    .service-card::before {
      content: '';
      position: absolute; top: 0; left: 0; right: 0; height: 2px;
      background: linear-gradient(90deg, var(--blue), transparent);
      border-radius: 14px 14px 0 0;
      opacity: 0; transition: opacity 0.25s;
    }
    .service-card:hover::before { opacity: 1; }
    .service-num {
      font-family: var(--font-head); font-size: 0.72rem; font-weight: 700;
      letter-spacing: 1.5px; text-transform: uppercase;
      color: var(--blue); margin-bottom: 14px; display: block;
    }
    .service-card ul {
      list-style: none; margin-top: 18px; display: flex; flex-direction: column; gap: 9px;
    }
    .service-card ul li {
      color: var(--muted); font-size: 0.9rem;
      padding-left: 18px; position: relative;
    }
    .service-card ul li::before {
      content: '→'; position: absolute; left: 0;
      color: var(--blue); font-size: 0.8rem;
    }

    /* ── STAT STRIP ── */
    .stat-strip {
      background: var(--blue-light);
      border: 1px solid rgba(26,111,240,0.15);
      border-radius: 16px; padding: 56px 48px;
      display: grid; grid-template-columns: repeat(3, 1fr);
      gap: 40px; text-align: center; margin: 0;
    }
    .stat-num {
      font-family: var(--font-head); font-size: 3rem; font-weight: 800;
      color: var(--blue); letter-spacing: -2px; line-height: 1;
      margin-bottom: 8px;
    }
    .stat-label { font-size: 0.88rem; color: var(--muted); }

    /* ── RESULTS ── */
    .results { background: var(--bg-alt); }
    .results-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; margin-top: 56px; }
    .result-card {
      background: var(--bg-card); border: 1px solid var(--border);
      border-radius: 14px; padding: 36px; display: flex; flex-direction: column; gap: 20px;
      box-shadow: 0 2px 8px rgba(0,0,0,0.04);
    }
    .result-tag {
      display: inline-block; background: var(--blue-light);
      border: 1px solid rgba(26,111,240,0.2); color: var(--blue);
      font-size: 0.72rem; font-weight: 700; letter-spacing: 1px;
      text-transform: uppercase; padding: 4px 12px; border-radius: 100px;
    }
    .result-card h3 { font-size: 1.15rem; margin-bottom: 0; }
    .result-body { color: var(--muted); font-size: 0.92rem; line-height: 1.65; }
    .result-outcome {
      border-top: 1px solid var(--border); padding-top: 20px;
      font-family: var(--font-head); font-size: 0.95rem;
      font-weight: 600; color: var(--ink);
    }
    .result-outcome span { color: var(--blue); }

    /* ── PROCESS ── */
    .process-steps { display: flex; flex-direction: column; gap: 0; margin-top: 56px; }
    .process-step {
      display: grid; grid-template-columns: 64px 1fr;
      gap: 24px; padding: 32px 0;
      border-bottom: 1px solid var(--border);
      align-items: start;
    }
    .process-step:last-child { border-bottom: none; }
    .step-num {
      font-family: var(--font-head); font-size: 2.2rem; font-weight: 800;
      color: rgba(26,111,240,0.2); line-height: 1; padding-top: 4px;
    }
    .step-content h3 { margin-bottom: 8px; }

    /* ── TESTIMONIAL ── */
    .testimonial-block {
      background: var(--bg-alt); border: 1px solid var(--border);
      border-radius: 16px; padding: 64px 48px;
      position: relative; overflow: hidden;
    }
    .testimonial-block::before {
      content: '"';
      position: absolute; top: -20px; left: 32px;
      font-family: var(--font-head); font-size: 14rem;
      color: rgba(26,111,240,0.06); line-height: 1;
      pointer-events: none;
    }
    .testimonial-quote {
      font-family: var(--font-head); font-size: 1.35rem;
      font-weight: 500; line-height: 1.55; color: var(--ink);
      max-width: 760px; position: relative; z-index: 1;
      margin-bottom: 32px;
    }
    .testimonial-meta { display: flex; align-items: center; gap: 14px; }
    .testimonial-avatar {
      width: 46px; height: 46px; border-radius: 50%;
      background: linear-gradient(135deg, var(--blue), #4da3ff);
      display: flex; align-items: center; justify-content: center;
      font-family: var(--font-head); font-weight: 800; font-size: 0.9rem;
      color: #fff; flex-shrink: 0;
    }
    .testimonial-name { font-weight: 600; font-size: 0.92rem; color: var(--ink); }
    .testimonial-role { font-size: 0.82rem; color: var(--muted); }

    /* ── WHY ── */
    .why-grid {
      display: grid; grid-template-columns: repeat(3, 1fr);
      gap: 20px; margin-top: 56px;
    }
    .why-card {
      background: var(--bg-card); border: 1px solid var(--border);
      border-radius: 12px; padding: 28px;
      transition: border-color 0.2s, box-shadow 0.2s;
    }
    .why-card:hover { border-color: #c5cdd8; box-shadow: 0 4px 16px rgba(0,0,0,0.06); }
    .why-icon { font-size: 1.5rem; margin-bottom: 14px; display: block; }
    .why-card h3 { font-size: 1rem; margin-bottom: 8px; }
    .why-card p { font-size: 0.88rem; }

    /* ── PRICING ── */
    .pricing-card {
      background: var(--bg-card); border: 2px solid rgba(26,111,240,0.25);
      border-radius: 18px; padding: 52px;
      max-width: 640px; margin: 56px auto 0;
      text-align: center; position: relative; overflow: hidden;
      box-shadow: 0 8px 32px rgba(26,111,240,0.1);
    }
    .pricing-card::before {
      content: '';
      position: absolute; top: 0; left: 0; right: 0; height: 3px;
      background: linear-gradient(90deg, transparent, var(--blue), transparent);
    }
    .pricing-badge {
      display: inline-block; background: var(--blue); color: #fff;
      font-size: 0.72rem; font-weight: 800; letter-spacing: 1.2px;
      text-transform: uppercase; padding: 5px 14px; border-radius: 100px;
      margin-bottom: 24px;
    }
    .pricing-amount {
      font-family: var(--font-head); font-size: 3.5rem; font-weight: 800;
      color: var(--ink); letter-spacing: -2px; line-height: 1;
    }
    .pricing-amount span { font-size: 1.4rem; font-weight: 500; color: var(--muted); }
    .pricing-includes {
      list-style: none; text-align: left;
      margin: 36px 0; display: flex; flex-direction: column; gap: 12px;
    }
    .pricing-includes li {
      display: flex; align-items: flex-start; gap: 12px;
      font-size: 0.95rem; color: var(--muted);
    }
    .pricing-includes li::before {
      content: '✓'; color: var(--blue); font-weight: 700;
      flex-shrink: 0; margin-top: 2px;
    }

    /* ── FAQ ── */
    .faq-list { margin-top: 56px; display: flex; flex-direction: column; gap: 4px; }
    .faq-item {
      border: 1px solid var(--border); border-radius: 10px;
      overflow: hidden; transition: border-color 0.2s;
    }
    .faq-item:hover { border-color: #c5cdd8; }
    .faq-q {
      width: 100%; background: none; border: none; color: var(--ink);
      font-family: var(--font-head); font-weight: 600; font-size: 0.97rem;
      text-align: left; padding: 22px 28px; cursor: pointer;
      display: flex; justify-content: space-between; align-items: center; gap: 16px;
      transition: background 0.2s;
    }
    .faq-q:hover { background: var(--bg-alt); }
    .faq-icon {
      color: var(--blue); font-size: 1.3rem; flex-shrink: 0;
      transition: transform 0.3s; line-height: 1;
    }
    .faq-item.open .faq-icon { transform: rotate(45deg); }
    .faq-a {
      max-height: 0; overflow: hidden;
      transition: max-height 0.35s ease, padding 0.25s;
    }
    .faq-item.open .faq-a { max-height: 400px; }
    .faq-a-inner {
      padding: 0 28px 24px;
      color: var(--muted); font-size: 0.93rem; line-height: 1.7;
    }

    /* ── FINAL CTA ── */
    .final-cta {
      text-align: center; padding: 100px 0;
      background: var(--bg-alt);
      position: relative; overflow: hidden;
    }
    .final-cta::before {
      content: '';
      position: absolute; bottom: -100px; left: 50%; transform: translateX(-50%);
      width: 800px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .final-cta h2 { margin: 0 auto 20px; text-align: center; }
    .final-cta p { max-width: 520px; margin: 0 auto 40px; font-size: 1.05rem; }

    /* ── FOOTER ── */
    footer {
      border-top: 1px solid var(--border);
      padding: 40px 0; background: var(--bg);
    }
    .footer-inner {
      display: flex; justify-content: space-between; align-items: center;
      flex-wrap: wrap; gap: 16px;
    }
    .footer-brand {
      font-family: var(--font-head); font-weight: 800;
      color: var(--ink); font-size: 1rem;
    }
    .footer-brand span { color: var(--blue); }
    footer p { font-size: 0.82rem; color: var(--muted); margin: 0; }

    /* ── ANIMATIONS ── */
    @keyframes fadeUp {
      from { opacity: 0; transform: translateY(22px); }
      to   { opacity: 1; transform: translateY(0); }
    }

    /* ── RESPONSIVE ── */
    @media (max-width: 768px) {
      .problem-grid, .services-grid, .results-grid, .why-grid { grid-template-columns: 1fr; }
      .stat-strip { grid-template-columns: 1fr; padding: 40px 28px; }
      .pricing-card { padding: 36px 24px; }
      .nav-links { display: none; }
      .nav-cta { display: none; }
      .hamburger { display: flex; }
      .mobile-panel { display: block; }
      .testimonial-block { padding: 40px 28px; }
      .testimonial-quote { font-size: 1.1rem; }
    }

/* ========== merged from: saas-seo.html ========== */

:root {
      --bg:          #ffffff;
      --bg-alt:      #f4f6f9;
      --bg-card:     #ffffff;
      --blue:        #1a6ff0;
      --blue-dim:    #155dc9;
      --blue-light:  rgba(26,111,240,0.08);
      --ink:         #1a1a2e;
      --ink-mid:     #3d3d5c;
      --muted:       #6b7280;
      --border:      #e2e6ed;
      --font-head:   'Sora', sans-serif;
      --font-body:   'DM Sans', sans-serif;
    }

    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
    html { scroll-behavior: smooth; }
    body {
      background: var(--bg);
      color: var(--ink);
      font-family: var(--font-body);
      font-size: 17px;
      line-height: 1.7;
      -webkit-font-smoothing: antialiased;
    }

    .container { max-width: 1080px; margin: 0 auto; padding: 0 28px; }
    .container-narrow { max-width: 760px; margin: 0 auto; padding: 0 28px; }

    /* ── NAV ── */
    nav {
      position: sticky; top: 0; z-index: 100;
      background: rgba(255,255,255,0.95);
      backdrop-filter: blur(14px);
      border-bottom: 1px solid var(--border);
    }
    .nav-inner {
      display: flex; align-items: center; justify-content: space-between;
      padding: 16px 28px; max-width: 1080px; margin: 0 auto;
    }
    .nav-logo { font-family: var(--font-head); font-weight: 800; font-size: 1.15rem; color: var(--ink); text-decoration: none; letter-spacing: -0.5px; }
    .nav-logo span { color: var(--blue); }
    .nav-links { display: flex; gap: 8px; list-style: none; align-items: center; }
    .nav-links > li > a {
      color: var(--muted); text-decoration: none;
      font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px;
      transition: color 0.2s;
      padding: 8px 12px; border-radius: 8px; display: block;
    }
    .nav-links > li > a:hover { color: var(--ink); background: var(--bg-alt); }
    .nav-cta { background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.85rem; letter-spacing: 0.3px; padding: 10px 22px; border-radius: 100px; text-decoration: none; transition: background 0.2s, transform 0.15s; }
    .nav-cta:hover { background: var(--blue-dim); transform: translateY(-1px); }

    /* SERVICES DROPDOWN */
    .services-li { position: relative; }
    .services-trigger {
      color: var(--muted); font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px;
      transition: color 0.2s; padding: 8px 12px; border-radius: 8px;
      display: flex; align-items: center; gap: 5px;
      cursor: pointer; background: none; border: none; font-family: var(--font-body); outline: none;
    }
    .services-trigger:hover, .services-li:hover .services-trigger { color: var(--ink); background: var(--bg-alt); }
    .services-chevron { width: 14px; height: 14px; transition: transform 0.25s ease; opacity: 0.5; flex-shrink: 0; }
    .services-li:hover .services-chevron { transform: rotate(180deg); opacity: 1; }
    .services-dropdown {
      position: absolute; top: calc(100% + 10px); left: 50%;
      transform: translateX(-50%) translateY(-6px);
      background: var(--bg); border: 1px solid var(--border);
      border-radius: 14px;
      box-shadow: 0 8px 32px rgba(0,0,0,0.1), 0 2px 8px rgba(0,0,0,0.06);
      padding: 8px; min-width: 300px;
      opacity: 0; pointer-events: none;
      transition: opacity 0.2s ease, transform 0.2s ease; z-index: 200;
    }
    .services-dropdown::before { content: ''; position: absolute; top: -12px; left: 0; right: 0; height: 12px; }
    .services-li:hover .services-dropdown { opacity: 1; pointer-events: auto; transform: translateX(-50%) translateY(0); }
    .dropdown-item { display: flex; gap: 14px; align-items: flex-start; padding: 14px 16px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .dropdown-item:hover { background: var(--blue-light); }
    .dropdown-icon { width: 36px; height: 36px; border-radius: 9px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 1rem; flex-shrink: 0; transition: background 0.15s; }
    .dropdown-item:hover .dropdown-icon { background: rgba(26,111,240,0.16); }
    .dropdown-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); margin-bottom: 3px; letter-spacing: -0.2px; display: block; }
    .dropdown-desc { font-size: 0.78rem; color: var(--muted); line-height: 1.5; }
    .dropdown-divider { height: 1px; background: var(--border); margin: 4px 8px; }

    /* HAMBURGER */
    .hamburger { display: none; flex-direction: column; justify-content: center; align-items: center; gap: 5px; width: 40px; height: 40px; background: none; border: none; cursor: pointer; padding: 4px; border-radius: 8px; transition: background 0.2s; }
    .hamburger:hover { background: var(--bg-alt); }
    .hamburger span { display: block; width: 22px; height: 2px; background: var(--ink); border-radius: 2px; transition: transform 0.3s ease, opacity 0.2s ease; transform-origin: center; }
    .hamburger.open span:nth-child(1) { transform: translateY(7px) rotate(45deg); }
    .hamburger.open span:nth-child(2) { opacity: 0; transform: scaleX(0); }
    .hamburger.open span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }

    /* MOBILE PANEL */
    .mobile-panel { position: sticky; top: 69px; z-index: 99; background: var(--bg); border-bottom: 1px solid var(--border); box-shadow: 0 8px 24px rgba(0,0,0,0.08); overflow: hidden; max-height: 0; transition: max-height 0.35s cubic-bezier(0.4,0,0.2,1); display: none; }
    .mobile-panel.open { max-height: 600px; }
    .mobile-panel-inner { padding: 16px 20px 24px; display: flex; flex-direction: column; gap: 2px; }
    .mobile-panel-label { font-size: 0.68rem; font-weight: 700; letter-spacing: 1.4px; text-transform: uppercase; color: var(--muted); padding: 8px 12px 6px; }
    .mobile-service-item { display: flex; gap: 12px; align-items: center; padding: 11px 12px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .mobile-service-item:hover { background: var(--blue-light); }
    .mobile-service-icon { width: 32px; height: 32px; border-radius: 8px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 0.9rem; flex-shrink: 0; }
    .mobile-service-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); }
    .mobile-service-desc { font-size: 0.74rem; color: var(--muted); line-height: 1.4; margin-top: 2px; }
    .mobile-panel-divider { height: 1px; background: var(--border); margin: 8px 4px; }
    .mobile-panel-link { display: block; font-family: var(--font-head); font-weight: 600; font-size: 0.97rem; color: var(--ink); text-decoration: none; padding: 11px 12px; border-radius: 10px; transition: background 0.15s, color 0.15s; }
    .mobile-panel-link:hover { background: var(--bg-alt); color: var(--blue); }
    .mobile-panel-cta { display: block; margin-top: 12px; background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.92rem; padding: 13px 20px; border-radius: 100px; text-align: center; text-decoration: none; box-shadow: 0 4px 16px rgba(26,111,240,0.3); transition: background 0.2s; }
    .mobile-panel-cta:hover { background: var(--blue-dim); }

    /* ── HERO ── */
    .guide-hero {
      padding: 72px 0 0;
      border-bottom: 1px solid var(--border);
      position: relative;
      overflow: hidden;
    }
    .guide-hero::before {
      content: '';
      position: absolute; top: -60px; left: 50%; transform: translateX(-50%);
      width: 900px; height: 400px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.06) 0%, transparent 70%);
      pointer-events: none;
    }
    .guide-breadcrumb {
      font-size: 0.8rem; color: var(--muted); margin-bottom: 28px;
      display: flex; align-items: center; gap: 8px;
    }
    .guide-breadcrumb a { color: var(--blue); text-decoration: none; }
    .guide-breadcrumb a:hover { text-decoration: underline; }
    .guide-breadcrumb span { color: var(--border); }

    .guide-tag {
      display: inline-flex; align-items: center; gap: 8px;
      background: var(--blue-light); border: 1px solid rgba(26,111,240,0.2);
      color: var(--blue); font-size: 0.75rem; font-weight: 700;
      letter-spacing: 1.2px; text-transform: uppercase;
      padding: 6px 16px; border-radius: 100px; margin-bottom: 24px;
    }
    .guide-hero h1 {
      font-family: var(--font-head);
      font-size: clamp(2rem, 4.5vw, 3.2rem);
      font-weight: 800; line-height: 1.12;
      letter-spacing: -1.2px; max-width: 860px;
      color: var(--ink); margin-bottom: 24px;
    }
    .guide-hero h1 em {
      font-style: normal;
      background: linear-gradient(90deg, var(--blue), #4da3ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
    }
    .guide-hero-sub {
      max-width: 660px;
      color: var(--muted); font-size: 1.05rem; font-weight: 300;
      margin-bottom: 36px; line-height: 1.7;
    }

    .guide-meta {
      display: flex; flex-wrap: wrap; align-items: center; gap: 32px;
      padding: 28px 0;
      border-top: 1px solid var(--border);
      margin-top: 8px;
    }
    .guide-meta-item { display: flex; align-items: center; gap: 10px; }
    .guide-meta-label { font-size: 0.75rem; font-weight: 600; letter-spacing: 1px; text-transform: uppercase; color: var(--muted); }
    .guide-meta-value { font-family: var(--font-head); font-weight: 700; font-size: 0.92rem; color: var(--ink); }
    .guide-meta-divider { width: 1px; height: 32px; background: var(--border); }

    /* ── CHAPTER NAV STRIP ── */
    .chapter-strip {
      background: var(--ink);
      padding: 0;
      overflow-x: auto;
      scrollbar-width: none;
    }
    .chapter-strip::-webkit-scrollbar { display: none; }
    .chapter-strip-inner {
      display: flex; align-items: stretch;
      max-width: 1080px; margin: 0 auto; padding: 0 28px;
    }
    .chapter-link {
      display: flex; align-items: center; gap: 10px;
      padding: 16px 20px;
      text-decoration: none;
      color: rgba(255,255,255,0.5);
      font-size: 0.8rem; font-weight: 600;
      letter-spacing: 0.3px;
      white-space: nowrap;
      border-bottom: 2px solid transparent;
      transition: color 0.2s, border-color 0.2s;
      flex-shrink: 0;
    }
    .chapter-link:hover { color: #fff; border-color: var(--blue); }
    .chapter-link.active { color: #fff; border-color: var(--blue); }
    .chapter-num {
      background: rgba(26,111,240,0.3); color: #4da3ff;
      font-family: var(--font-head); font-weight: 800; font-size: 0.72rem;
      width: 22px; height: 22px; border-radius: 6px;
      display: flex; align-items: center; justify-content: center;
      flex-shrink: 0;
    }

    /* ── ARTICLE LAYOUT ── */
    .article-wrap {
      display: grid;
      grid-template-columns: 1fr 300px;
      gap: 72px;
      padding: 72px 0 96px;
      align-items: start;
    }

    /* ── SIDEBAR ── */
    .sidebar { position: sticky; top: 96px; }
    .sidebar-card {
      background: var(--bg-alt);
      border: 1px solid var(--border);
      border-radius: 14px;
      padding: 24px;
      margin-bottom: 20px;
    }
    .sidebar-card-title {
      font-family: var(--font-head);
      font-size: 0.72rem; font-weight: 700;
      letter-spacing: 1.2px; text-transform: uppercase;
      color: var(--muted); margin-bottom: 16px;
    }
    .toc-list { list-style: none; display: flex; flex-direction: column; gap: 2px; }
    .toc-list li a {
      display: flex; align-items: center; gap: 8px;
      font-size: 0.85rem; color: var(--muted);
      text-decoration: none; padding: 7px 10px; border-radius: 8px;
      transition: background 0.15s, color 0.15s; line-height: 1.4;
    }
    .toc-list li a:hover { background: var(--border); color: var(--ink); }
    .toc-list li a.active { background: var(--blue-light); color: var(--blue); font-weight: 600; }
    .toc-num { font-family: var(--font-head); font-weight: 800; font-size: 0.7rem; color: var(--blue); opacity: 0.6; flex-shrink: 0; }
    .toc-list li a.active .toc-num { opacity: 1; }

    .sidebar-cta {
      background: var(--blue); border-radius: 14px; padding: 28px; text-align: center;
    }
    .sidebar-cta-head { font-family: var(--font-head); font-weight: 800; font-size: 1rem; color: #fff; margin-bottom: 10px; line-height: 1.3; }
    .sidebar-cta p { color: rgba(255,255,255,0.8); font-size: 0.88rem; margin-bottom: 18px; line-height: 1.55; }
    .sidebar-cta a { display: block; background: #fff; color: var(--blue); font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; padding: 12px 20px; border-radius: 100px; text-decoration: none; transition: transform 0.15s, box-shadow 0.15s; }
    .sidebar-cta a:hover { transform: translateY(-1px); box-shadow: 0 4px 16px rgba(0,0,0,0.15); }

    /* ── ARTICLE BODY ── */
    .article-body h2 {
      font-family: var(--font-head);
      font-size: 1.65rem; font-weight: 800;
      letter-spacing: -0.7px; line-height: 1.18;
      color: var(--ink); margin: 64px 0 20px;
      padding-top: 8px;
    }
    .article-body h2:first-child { margin-top: 0; }
    .article-body h3 {
      font-family: var(--font-head);
      font-size: 1.12rem; font-weight: 700;
      color: var(--ink); margin: 36px 0 12px; letter-spacing: -0.2px;
    }
    .article-body h4 {
      font-family: var(--font-head);
      font-size: 0.97rem; font-weight: 700;
      color: var(--ink); margin: 28px 0 10px; text-transform: uppercase;
      letter-spacing: 0.5px; font-size: 0.82rem;
    }
    .article-body p {
      color: var(--muted); font-size: 1.02rem;
      margin-bottom: 20px; line-height: 1.75;
    }
    .article-body p strong { color: var(--ink); font-weight: 600; }
    .article-body ul, .article-body ol {
      margin: 0 0 24px 0; padding-left: 0;
      list-style: none; display: flex; flex-direction: column; gap: 10px;
    }
    .article-body ul li, .article-body ol li {
      color: var(--muted); font-size: 1rem;
      padding-left: 24px; position: relative; line-height: 1.65;
    }
    .article-body ul li::before { content: '→'; position: absolute; left: 0; color: var(--blue); font-size: 0.85rem; }
    .article-body ol { counter-reset: ol-counter; }
    .article-body ol li { counter-increment: ol-counter; }
    .article-body ol li::before { content: counter(ol-counter); position: absolute; left: 0; color: var(--blue); font-family: var(--font-head); font-weight: 800; font-size: 0.85rem; }
    .article-body a { color: var(--blue); text-decoration: none; }
    .article-body a:hover { text-decoration: underline; }
    .article-body hr { border: none; border-top: 1px solid var(--border); margin: 56px 0; }
    .article-body code { background: var(--bg-alt); border: 1px solid var(--border); border-radius: 5px; padding: 2px 7px; font-size: 0.88rem; color: var(--ink-mid); }

    /* ── CHAPTER OPENER ── */
    .chapter-opener {
      background: var(--ink);
      border-radius: 16px;
      padding: 40px 44px;
      margin: 0 0 40px;
      position: relative;
      overflow: hidden;
    }
    .chapter-opener::before {
      content: '';
      position: absolute; top: -40px; right: -40px;
      width: 200px; height: 200px;
      background: radial-gradient(circle, rgba(26,111,240,0.3) 0%, transparent 70%);
      pointer-events: none;
    }
    .chapter-opener-eyebrow {
      font-size: 0.72rem; font-weight: 700; letter-spacing: 1.4px;
      text-transform: uppercase; color: #4da3ff; margin-bottom: 12px;
    }
    .chapter-opener h2 {
      font-family: var(--font-head); font-size: 1.5rem; font-weight: 800;
      color: #fff; letter-spacing: -0.5px; line-height: 1.2;
      margin: 0 0 14px !important; padding: 0 !important;
    }
    .chapter-opener p {
      color: rgba(255,255,255,0.6) !important;
      font-size: 0.95rem !important; margin: 0 !important; line-height: 1.6;
    }

    /* ── CALLOUT BOXES ── */
    .callout { border-radius: 12px; padding: 24px 28px; margin: 32px 0; }
    .callout-insight { background: var(--blue-light); border-left: 3px solid var(--blue); }
    .callout-insight-label { font-family: var(--font-head); font-size: 0.72rem; font-weight: 800; letter-spacing: 1.2px; text-transform: uppercase; color: var(--blue); margin-bottom: 10px; }
    .callout-insight p { color: var(--ink-mid) !important; font-size: 0.95rem !important; margin: 0 !important; }
    .callout-lesson { background: #fffbf0; border-left: 3px solid #f59e0b; }
    .callout-lesson-label { font-family: var(--font-head); font-size: 0.72rem; font-weight: 800; letter-spacing: 1.2px; text-transform: uppercase; color: #b45309; margin-bottom: 10px; }
    .callout-lesson p { color: #78350f !important; font-size: 0.95rem !important; margin: 0 !important; }
    .callout-warning { background: #fef2f2; border-left: 3px solid #ef4444; }
    .callout-warning-label { font-family: var(--font-head); font-size: 0.72rem; font-weight: 800; letter-spacing: 1.2px; text-transform: uppercase; color: #dc2626; margin-bottom: 10px; }
    .callout-warning p { color: #7f1d1d !important; font-size: 0.95rem !important; margin: 0 !important; }
    .callout-dark { background: var(--ink); border-radius: 14px; padding: 36px 40px; margin: 40px 0; }
    .callout-dark p { color: rgba(255,255,255,0.75) !important; font-size: 1rem !important; }
    .callout-dark strong { color: #fff !important; }

    /* ── STEP CARDS ── */
    .step-card { border: 1px solid var(--border); border-radius: 14px; padding: 32px 36px; margin: 32px 0; position: relative; }
    .step-card-num { position: absolute; top: -16px; left: 24px; background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 800; font-size: 0.75rem; letter-spacing: 1.2px; text-transform: uppercase; padding: 5px 16px; border-radius: 100px; }
    .step-card h3 { margin-top: 8px !important; margin-bottom: 12px !important; }
    .step-card p { margin-bottom: 0 !important; }

    /* ── ARCHETYPE CARDS ── */
    .archetype-card {
      border: 1px solid var(--border); border-radius: 16px;
      margin: 40px 0; overflow: hidden;
      transition: border-color 0.2s, box-shadow 0.2s;
    }
    .archetype-card:hover { border-color: rgba(26,111,240,0.3); box-shadow: 0 6px 24px rgba(0,0,0,0.06); }
    .archetype-header {
      background: var(--bg-alt);
      padding: 24px 32px;
      border-bottom: 1px solid var(--border);
      display: flex; align-items: center; gap: 16px;
    }
    .archetype-num {
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 800; font-size: 0.82rem;
      width: 36px; height: 36px; border-radius: 10px;
      display: flex; align-items: center; justify-content: center; flex-shrink: 0;
    }
    .archetype-header h3 { margin: 0 !important; font-size: 1.1rem; }
    .archetype-body { padding: 28px 32px; }
    .archetype-body p { margin-bottom: 16px; }
    .archetype-body p:last-child { margin-bottom: 0; }
    .archetype-formula {
      background: var(--blue-light); border: 1px solid rgba(26,111,240,0.15);
      border-radius: 10px; padding: 18px 22px; margin: 20px 0;
    }
    .archetype-formula-label { font-family: var(--font-head); font-weight: 700; font-size: 0.72rem; letter-spacing: 1.2px; text-transform: uppercase; color: var(--blue); margin-bottom: 10px; }
    .archetype-formula p { color: var(--ink-mid) !important; font-size: 0.92rem !important; margin: 0 !important; font-family: monospace; }

    /* ── BEFORE/AFTER TABLE ── */
    .comparison-table {
      width: 100%; border-collapse: collapse;
      margin: 32px 0; border-radius: 12px; overflow: hidden;
      border: 1px solid var(--border);
    }
    .comparison-table th {
      padding: 14px 20px; text-align: left;
      font-family: var(--font-head); font-size: 0.78rem; font-weight: 700;
      letter-spacing: 1px; text-transform: uppercase;
    }
    .comparison-table th:first-child { background: #fff5f5; color: #dc2626; border-right: 1px solid var(--border); }
    .comparison-table th:last-child { background: #f0fdf4; color: #16a34a; }
    .comparison-table td { padding: 14px 20px; font-size: 0.92rem; color: var(--muted); border-top: 1px solid var(--border); vertical-align: top; }
    .comparison-table td:first-child { border-right: 1px solid var(--border); background: #fffafa; }
    .comparison-table td:last-child { background: #f9fffe; }

    /* ── OUTREACH TEMPLATE ── */
    .outreach-template {
      background: var(--bg-alt); border: 1px solid var(--border);
      border-radius: 12px; padding: 28px 32px; margin: 24px 0;
    }
    .outreach-template-label { font-family: var(--font-body); font-size: 0.72rem; font-weight: 700; letter-spacing: 1.2px; text-transform: uppercase; color: var(--muted); margin-bottom: 16px; }
    .outreach-template pre { font-family: monospace; font-size: 0.88rem; color: var(--ink-mid); line-height: 1.8; white-space: pre-wrap; margin: 0; }
    .outreach-template strong { color: var(--blue); }

    /* ── TOOLS LIST ── */
    .tools-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; margin: 24px 0; }
    .tool-item {
      display: flex; gap: 12px; align-items: flex-start;
      background: var(--bg-alt); border: 1px solid var(--border);
      border-radius: 10px; padding: 16px 18px;
      transition: border-color 0.2s, box-shadow 0.2s, background 0.2s;
      color: inherit; text-decoration: none;
      position: relative;
    }
    .tool-item:hover { border-color: var(--blue); box-shadow: 0 4px 16px rgba(26,111,240,0.12); background: #fff; }
    .tool-item::after {
      content: '↗';
      position: absolute; top: 14px; right: 16px;
      font-size: 0.82rem; color: var(--blue); opacity: 0.5;
      transition: opacity 0.2s, transform 0.2s;
    }
    .tool-item:hover::after { opacity: 1; transform: translate(1px, -1px); }
    .tool-icon { font-size: 1.2rem; flex-shrink: 0; padding-top: 2px; }
    .tool-name { font-family: var(--font-head); font-weight: 700; font-size: 0.92rem; color: var(--blue); }
    .tool-desc { font-size: 0.8rem; color: var(--muted); margin-top: 4px; line-height: 1.5; padding-right: 16px; }

    /* ── KEY RULE ── */
    .key-rule {
      background: linear-gradient(135deg, #1a1a2e 0%, #0f1a3a 100%);
      border-radius: 16px; padding: 40px 44px; margin: 40px 0;
      position: relative; overflow: hidden;
    }
    .key-rule::before {
      content: '';
      position: absolute; top: -40px; right: -40px;
      width: 200px; height: 200px;
      background: radial-gradient(circle, rgba(26,111,240,0.25) 0%, transparent 70%);
      pointer-events: none;
    }
    .key-rule-label { font-size: 0.72rem; font-weight: 700; letter-spacing: 1.4px; text-transform: uppercase; color: #4da3ff; margin-bottom: 12px; }
    .key-rule p { color: rgba(255,255,255,0.8) !important; font-size: 1.02rem !important; margin: 0 !important; line-height: 1.7; position: relative; z-index: 1; }
    .key-rule strong { color: #fff !important; }

    /* ── EXAMPLES LIST ── */
    .example-links { margin: 16px 0 24px; display: flex; flex-direction: column; gap: 6px; }
    .example-links a { color: var(--blue); font-size: 0.88rem; text-decoration: none; display: flex; align-items: center; gap: 6px; }
    .example-links a::before { content: '↗'; font-size: 0.8rem; }
    .example-links a:hover { text-decoration: underline; }

    /* ── AUTHOR BLOCK ── */
    .author-block {
      display: flex; gap: 20px; align-items: flex-start;
      padding: 32px 36px; background: var(--bg-alt);
      border-radius: 14px; margin-bottom: 48px;
    }
    .author-block img { width: 64px; height: 64px; border-radius: 50%; object-fit: cover; flex-shrink: 0; border: 2px solid var(--border); }
    .author-name { font-family: var(--font-head); font-weight: 700; font-size: 1rem; color: var(--ink); }
    .author-role { font-size: 0.83rem; color: var(--muted); margin-bottom: 10px; }
    .author-bio { font-size: 0.9rem; color: var(--muted); margin: 0; line-height: 1.6; }

    /* ── DIVIDER ── */
    .section-divider { border: none; border-top: 1px solid var(--border); margin: 56px 0; }

    /* ── FINAL CTA ── */
    .final-cta { text-align: center; padding: 100px 0; background: var(--bg-alt); position: relative; overflow: hidden; }
    .final-cta::before { content: ''; position: absolute; bottom: -100px; left: 50%; transform: translateX(-50%); width: 800px; height: 500px; background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%); pointer-events: none; }
    .section-eyebrow { font-size: 0.75rem; font-weight: 600; letter-spacing: 1.5px; text-transform: uppercase; color: var(--blue); margin-bottom: 16px; }
    .final-cta h2 { font-family: var(--font-head); font-weight: 800; font-size: clamp(1.8rem, 3.5vw, 2.4rem); line-height: 1.18; letter-spacing: -1px; color: var(--ink); margin: 0 auto 20px; }
    .final-cta p { max-width: 520px; margin: 0 auto 40px; font-size: 1.05rem; color: var(--muted); }
    .btn-primary { background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.95rem; padding: 14px 30px; border-radius: 100px; text-decoration: none; transition: background 0.2s, transform 0.15s, box-shadow 0.2s; box-shadow: 0 4px 20px rgba(26,111,240,0.3); display: inline-block; }
    .btn-primary:hover { background: var(--blue-dim); transform: translateY(-2px); box-shadow: 0 6px 28px rgba(26,111,240,0.4); }

    /* ── FOOTER ── */
    footer { border-top: 1px solid var(--border); padding: 40px 0; background: var(--bg); }
    .footer-inner { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 16px; max-width: 1080px; margin: 0 auto; padding: 0 28px; }
    footer p { font-size: 0.82rem; color: var(--muted); margin: 0; }

    /* ── ANIMATIONS ── */
    @keyframes fadeUp { from { opacity: 0; transform: translateY(18px); } to { opacity: 1; transform: translateY(0); } }
    .fade-up { opacity: 0; animation: fadeUp 0.6s ease forwards; }
    .d1 { animation-delay: 0.1s; } .d2 { animation-delay: 0.2s; } .d3 { animation-delay: 0.3s; }

    /* ── RESPONSIVE ── */
    @media (max-width: 960px) {
      .article-wrap { grid-template-columns: 1fr; gap: 48px; }
      .sidebar { position: static; }
    }
    @media (max-width: 680px) {
      .nav-links { display: none; }
      .nav-cta { display: none; }
      .hamburger { display: flex; }
      .mobile-panel { display: block; }
      .tools-grid { grid-template-columns: 1fr; }
      .guide-meta { gap: 16px; }
      .guide-meta-divider { display: none; }
      .chapter-opener { padding: 28px 24px; }
      .archetype-body { padding: 20px 24px; }
      .archetype-header { padding: 18px 24px; }
    }

/* ========== merged from: saas-valuation-calculator.html ========== */

:root {
      --bg:          #ffffff;
      --bg-alt:      #f4f6f9;
      --bg-card:     #ffffff;
      --blue:        #1a6ff0;
      --blue-dim:    #155dc9;
      --blue-light:  rgba(26,111,240,0.08);
      --ink:         #1a1a2e;
      --ink-mid:     #3d3d5c;
      --muted:       #6b7280;
      --border:      #e2e6ed;
      --font-head:   'Sora', sans-serif;
      --font-body:   'DM Sans', sans-serif;
    }

    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
    html { scroll-behavior: smooth; }
    body {
      background: var(--bg);
      color: var(--ink);
      font-family: var(--font-body);
      font-size: 17px;
      line-height: 1.7;
      -webkit-font-smoothing: antialiased;
    }

    .container { max-width: 1080px; margin: 0 auto; padding: 0 28px; }

    /* NAV */
    nav {
      position: sticky; top: 0; z-index: 100;
      background: rgba(255,255,255,0.95);
      backdrop-filter: blur(14px);
      border-bottom: 1px solid var(--border);
    }
    .nav-inner {
      display: flex; align-items: center; justify-content: space-between;
      padding: 16px 28px; max-width: 1080px; margin: 0 auto;
    }
    .nav-links { display: flex; gap: 8px; list-style: none; align-items: center; }
    .nav-links > li > a {
      color: var(--muted); text-decoration: none;
      font-size: 0.88rem; font-weight: 500;
      padding: 8px 12px; border-radius: 8px; display: block;
      transition: color 0.2s;
    }
    .nav-links > li > a:hover { color: var(--ink); background: var(--bg-alt); }
    .nav-cta {
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 700;
      font-size: 0.85rem; padding: 10px 22px; border-radius: 100px;
      text-decoration: none; transition: background 0.2s, transform 0.15s;
    }
    .nav-cta:hover { background: var(--blue-dim); transform: translateY(-1px); }

    /* SERVICES DROPDOWN */
    .services-li { position: relative; }
    .services-trigger {
      color: var(--muted); font-size: 0.88rem; font-weight: 500;
      padding: 8px 12px; border-radius: 8px;
      display: flex; align-items: center; gap: 5px;
      cursor: pointer; background: none; border: none;
      font-family: var(--font-body); transition: color 0.2s;
    }
    .services-trigger:hover,
    .services-li:hover .services-trigger { color: var(--ink); background: var(--bg-alt); }
    .services-chevron { width: 14px; height: 14px; transition: transform 0.25s ease; opacity: 0.5; flex-shrink: 0; }
    .services-li:hover .services-chevron { transform: rotate(180deg); opacity: 1; }
    .services-dropdown {
      position: absolute; top: calc(100% + 10px); left: 50%;
      transform: translateX(-50%) translateY(-6px);
      background: var(--bg); border: 1px solid var(--border);
      border-radius: 14px;
      box-shadow: 0 8px 32px rgba(0,0,0,0.1), 0 2px 8px rgba(0,0,0,0.06);
      padding: 8px; min-width: 300px;
      opacity: 0; pointer-events: none;
      transition: opacity 0.2s ease, transform 0.2s ease;
      z-index: 200;
    }
    .services-dropdown::before {
      content: ''; position: absolute;
      top: -12px; left: 0; right: 0; height: 12px;
    }
    .services-li:hover .services-dropdown {
      opacity: 1; pointer-events: auto;
      transform: translateX(-50%) translateY(0);
    }
    .dropdown-item {
      display: flex; gap: 14px; align-items: flex-start;
      padding: 14px 16px; border-radius: 10px;
      text-decoration: none; color: var(--ink);
      transition: background 0.15s;
    }
    .dropdown-item:hover { background: var(--blue-light); }
    .dropdown-icon {
      width: 36px; height: 36px; border-radius: 9px;
      background: var(--blue-light);
      display: flex; align-items: center; justify-content: center;
      font-size: 1rem; flex-shrink: 0;
    }
    .dropdown-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); margin-bottom: 3px; display: block; }
    .dropdown-desc { font-size: 0.78rem; color: var(--muted); line-height: 1.5; }
    .dropdown-divider { height: 1px; background: var(--border); margin: 4px 8px; }

    /* HAMBURGER */
    .hamburger {
      display: none; flex-direction: column; justify-content: center; align-items: center;
      gap: 5px; width: 40px; height: 40px;
      background: none; border: none; cursor: pointer;
      padding: 4px; border-radius: 8px; transition: background 0.2s;
    }
    .hamburger:hover { background: var(--bg-alt); }
    .hamburger span { display: block; width: 22px; height: 2px; background: var(--ink); border-radius: 2px; transition: transform 0.3s ease, opacity 0.2s ease; transform-origin: center; }
    .hamburger.open span:nth-child(1) { transform: translateY(7px) rotate(45deg); }
    .hamburger.open span:nth-child(2) { opacity: 0; }
    .hamburger.open span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }

    /* MOBILE PANEL */
    .mobile-panel {
      position: sticky; top: 69px; z-index: 99;
      background: var(--bg); border-bottom: 1px solid var(--border);
      box-shadow: 0 8px 24px rgba(0,0,0,0.08);
      overflow: hidden; max-height: 0;
      transition: max-height 0.35s cubic-bezier(0.4,0,0.2,1);
      display: none;
    }
    .mobile-panel.open { max-height: 600px; }
    .mobile-panel-inner { padding: 16px 20px 24px; display: flex; flex-direction: column; gap: 2px; }
    .mobile-panel-label { font-size: 0.68rem; font-weight: 700; letter-spacing: 1.4px; text-transform: uppercase; color: var(--muted); padding: 8px 12px 6px; }
    .mobile-service-item { display: flex; gap: 12px; align-items: center; padding: 11px 12px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .mobile-service-item:hover { background: var(--blue-light); }
    .mobile-service-icon { width: 32px; height: 32px; border-radius: 8px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 0.9rem; flex-shrink: 0; }
    .mobile-service-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); }
    .mobile-service-desc { font-size: 0.74rem; color: var(--muted); line-height: 1.4; margin-top: 2px; }
    .mobile-panel-divider { height: 1px; background: var(--border); margin: 8px 4px; }
    .mobile-panel-link { display: block; font-family: var(--font-head); font-weight: 600; font-size: 0.97rem; color: var(--ink); text-decoration: none; padding: 11px 12px; border-radius: 10px; transition: background 0.15s, color 0.15s; }
    .mobile-panel-link:hover { background: var(--bg-alt); color: var(--blue); }
    .mobile-panel-cta { display: block; margin-top: 12px; background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.92rem; padding: 13px 20px; border-radius: 100px; text-align: center; text-decoration: none; transition: background 0.2s; }
    .mobile-panel-cta:hover { background: var(--blue-dim); }

    /* HERO */
    .hero {
      padding: 72px 0 60px;
      text-align: center;
      position: relative; overflow: hidden;
    }
    .hero::before {
      content: '';
      position: absolute; top: -80px; left: 50%; transform: translateX(-50%);
      width: 900px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .hero-eyebrow {
      display: inline-flex; align-items: center; gap: 8px;
      background: var(--blue-light); border: 1px solid rgba(26,111,240,0.2);
      color: var(--blue); font-size: 0.75rem; font-weight: 700;
      letter-spacing: 1.2px; text-transform: uppercase;
      padding: 6px 16px; border-radius: 100px; margin-bottom: 24px;
      opacity: 0; animation: fadeUp 0.5s 0.1s forwards;
    }
    .hero h1 {
      font-family: var(--font-head);
      font-size: clamp(2rem, 4.5vw, 3.2rem);
      font-weight: 800; line-height: 1.12;
      letter-spacing: -1.2px;
      color: var(--ink); margin: 0 auto 20px;
      max-width: 760px;
      opacity: 0; animation: fadeUp 0.5s 0.2s forwards;
    }
    .hero h1 em {
      font-style: normal;
      background: linear-gradient(90deg, var(--blue), #4da3ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
    }
    .hero-sub {
      max-width: 560px; margin: 0 auto;
      color: var(--muted); font-size: 1.05rem; font-weight: 300;
      opacity: 0; animation: fadeUp 0.5s 0.3s forwards;
    }

    /* CALCULATOR */
    .calc-wrap {
      padding: 0 0 96px;
    }
    .calc-grid {
      display: grid;
      grid-template-columns: 1fr 1fr;
      gap: 32px;
      align-items: start;
      margin-top: 56px;
    }

    /* INPUT PANEL */
    .calc-input-panel {
      background: var(--bg-card);
      border: 1px solid var(--border);
      border-radius: 18px;
      padding: 40px;
      box-shadow: 0 4px 24px rgba(0,0,0,0.05);
    }
    .calc-panel-title {
      font-family: var(--font-head);
      font-size: 1rem; font-weight: 700;
      color: var(--ink); margin-bottom: 32px;
      display: flex; align-items: center; gap: 10px;
    }
    .calc-panel-icon {
      width: 34px; height: 34px; border-radius: 9px;
      background: var(--blue-light);
      display: flex; align-items: center; justify-content: center;
      font-size: 0.95rem; flex-shrink: 0;
    }

    .field-group { margin-bottom: 28px; }
    .field-label {
      display: block;
      font-family: var(--font-head);
      font-size: 0.8rem; font-weight: 700;
      letter-spacing: 0.8px; text-transform: uppercase;
      color: var(--ink); margin-bottom: 10px;
    }
    .field-hint {
      font-size: 0.8rem; color: var(--muted);
      font-weight: 400; text-transform: none;
      letter-spacing: 0; margin-left: 8px;
    }

    /* Input with prefix */
    .input-wrap {
      position: relative;
    }
    .input-prefix, .input-suffix {
      position: absolute; top: 50%; transform: translateY(-50%);
      font-family: var(--font-head); font-weight: 700;
      font-size: 1rem; color: var(--blue);
      pointer-events: none;
    }
    .input-prefix { left: 16px; }
    .input-suffix { right: 16px; }

    .calc-input {
      width: 100%;
      background: var(--bg-alt);
      border: 1.5px solid var(--border);
      border-radius: 12px;
      padding: 14px 20px 14px 40px;
      font-family: var(--font-head);
      font-size: 1.1rem; font-weight: 700;
      color: var(--ink);
      transition: border-color 0.2s, box-shadow 0.2s;
      outline: none;
      appearance: textfield;
      -moz-appearance: textfield;
    }
    .calc-input::-webkit-outer-spin-button,
    .calc-input::-webkit-inner-spin-button { -webkit-appearance: none; }
    .calc-input:focus {
      border-color: var(--blue);
      box-shadow: 0 0 0 3px rgba(26,111,240,0.1);
      background: #fff;
    }
    .calc-input.no-prefix { padding-left: 20px; }
    .calc-input.has-suffix { padding-right: 44px; }



    /* RESULT PANEL */
    .calc-result-panel {
      position: sticky;
      top: 100px;
    }

    .result-main {
      background: var(--ink);
      border-radius: 18px;
      padding: 40px;
      position: relative; overflow: hidden;
      margin-bottom: 16px;
    }
    .result-main::before {
      content: '';
      position: absolute; top: -60px; right: -60px;
      width: 300px; height: 300px;
      background: radial-gradient(circle, rgba(26,111,240,0.3) 0%, transparent 70%);
      pointer-events: none;
    }
    .result-eyebrow {
      font-size: 0.7rem; font-weight: 700; letter-spacing: 1.4px;
      text-transform: uppercase; color: rgba(255,255,255,0.45);
      margin-bottom: 12px;
    }
    .result-value {
      font-family: var(--font-head);
      font-size: clamp(2.4rem, 4vw, 3.2rem);
      font-weight: 800; letter-spacing: -2px;
      line-height: 1;
      background: linear-gradient(90deg, #fff, #a8c8ff);
      -webkit-background-clip: text; -webkit-text-fill-color: transparent;
      margin-bottom: 8px;
      transition: all 0.4s ease;
    }
    .result-sublabel {
      font-size: 0.82rem; color: rgba(255,255,255,0.45);
      margin-bottom: 32px;
    }

    .result-breakdown {
      display: flex; flex-direction: column; gap: 12px;
      border-top: 1px solid rgba(255,255,255,0.08);
      padding-top: 28px;
    }
    .breakdown-row {
      display: flex; justify-content: space-between; align-items: center;
    }
    .breakdown-label { font-size: 0.83rem; color: rgba(255,255,255,0.5); }
    .breakdown-value {
      font-family: var(--font-head); font-weight: 700;
      font-size: 0.9rem; color: rgba(255,255,255,0.85);
      transition: color 0.3s;
    }
    .breakdown-value.highlight { color: #4da3ff; }

    /* Formula box */
    .formula-box {
      background: var(--bg-alt);
      border: 1px solid var(--border);
      border-radius: 14px;
      padding: 24px 28px;
      margin-bottom: 16px;
    }
    .formula-title {
      font-family: var(--font-head); font-size: 0.72rem; font-weight: 700;
      letter-spacing: 1.2px; text-transform: uppercase;
      color: var(--muted); margin-bottom: 14px;
    }
    .formula-text {
      font-family: monospace;
      font-size: 0.88rem;
      color: var(--ink-mid);
      line-height: 1.9;
      white-space: pre-wrap;
    }
    .formula-highlight { color: var(--blue); font-weight: 700; }
    .formula-credit {
      margin-top: 14px;
      font-size: 0.78rem; color: var(--muted);
      padding-top: 14px;
      border-top: 1px solid var(--border);
    }
    .formula-credit a {
      color: var(--blue); text-decoration: none;
      font-weight: 600;
    }
    .formula-credit a:hover { text-decoration: underline; }

    /* CTA panel */
    .result-cta-box {
      background: var(--blue-light);
      border: 1px solid rgba(26,111,240,0.2);
      border-radius: 14px;
      padding: 28px;
      text-align: center;
    }
    .result-cta-head {
      font-family: var(--font-head); font-weight: 800;
      font-size: 1rem; color: var(--ink);
      margin-bottom: 10px; line-height: 1.3;
    }
    .result-cta-body {
      font-size: 0.88rem; color: var(--muted);
      margin-bottom: 18px; line-height: 1.55;
    }
    .btn-primary {
      display: inline-block;
      background: var(--blue); color: #fff;
      font-family: var(--font-head); font-weight: 700; font-size: 0.88rem;
      padding: 12px 24px; border-radius: 100px; text-decoration: none;
      transition: background 0.2s, transform 0.15s, box-shadow 0.2s;
      box-shadow: 0 4px 20px rgba(26,111,240,0.3);
    }
    .btn-primary:hover { background: var(--blue-dim); transform: translateY(-1px); box-shadow: 0 6px 28px rgba(26,111,240,0.4); }

    /* EXPLAINER SECTION */
    .explainer {
      background: var(--bg-alt);
      padding: 72px 0;
      border-top: 1px solid var(--border);
    }
    .section-eyebrow {
      font-size: 0.75rem; font-weight: 600; letter-spacing: 1.5px;
      text-transform: uppercase; color: var(--blue); margin-bottom: 16px;
    }
    .explainer h2 {
      font-family: var(--font-head); font-weight: 800;
      font-size: clamp(1.6rem, 3vw, 2.2rem);
      line-height: 1.2; letter-spacing: -0.8px;
      color: var(--ink); max-width: 640px; margin-bottom: 20px;
    }
    .explainer p {
      color: var(--muted); font-size: 1rem; line-height: 1.75;
      max-width: 660px; margin-bottom: 16px;
    }
    .explainer p:last-child { margin-bottom: 0; }
    .explainer a { color: var(--blue); text-decoration: none; font-weight: 600; }
    .explainer a:hover { text-decoration: underline; }
    .explainer-cards {
      display: grid; grid-template-columns: repeat(3, 1fr);
      gap: 18px; margin-top: 40px;
    }
    .explainer-card {
      background: var(--bg-card);
      border: 1px solid var(--border);
      border-radius: 12px; padding: 26px;
    }
    .explainer-card-icon { font-size: 1.5rem; margin-bottom: 12px; display: block; }
    .explainer-card h3 {
      font-family: var(--font-head); font-weight: 700;
      font-size: 0.97rem; color: var(--ink); margin-bottom: 8px;
    }
    .explainer-card p { font-size: 0.86rem; margin: 0; }

    /* FINAL CTA */
    .final-cta {
      text-align: center; padding: 96px 0;
      position: relative; overflow: hidden;
    }
    .final-cta::before {
      content: '';
      position: absolute; bottom: -100px; left: 50%; transform: translateX(-50%);
      width: 800px; height: 500px;
      background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%);
      pointer-events: none;
    }
    .final-cta h2 {
      font-family: var(--font-head); font-weight: 800;
      font-size: clamp(1.8rem, 3.5vw, 2.5rem);
      line-height: 1.18; letter-spacing: -1px;
      color: var(--ink); max-width: 620px;
      margin: 0 auto 20px;
    }
    .final-cta p {
      max-width: 520px; margin: 0 auto 40px;
      font-size: 1.05rem; color: var(--muted);
    }

    /* FOOTER */
    footer { border-top: 1px solid var(--border); padding: 40px 0; background: var(--bg); }
    .footer-inner { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 16px; }
    footer p { font-size: 0.82rem; color: var(--muted); margin: 0; }

    /* ANIMATIONS */
    @keyframes fadeUp {
      from { opacity: 0; transform: translateY(18px); }
      to   { opacity: 1; transform: translateY(0); }
    }

    /* Number pulse on update */
    @keyframes numPop {
      0%   { transform: scale(1); }
      40%  { transform: scale(1.04); }
      100% { transform: scale(1); }
    }
    .num-pop { animation: numPop 0.3s ease; }

    /* RESPONSIVE */
    @media (max-width: 860px) {
      .calc-grid { grid-template-columns: 1fr; }
      .calc-result-panel { position: static; }
      .explainer-cards { grid-template-columns: 1fr 1fr; }
    }
    @media (max-width: 680px) {
      .nav-links { display: none; }
      .nav-cta { display: none; }
      .hamburger { display: flex; }
      .mobile-panel { display: block; }
      .explainer-cards { grid-template-columns: 1fr; }
      .calc-input-panel { padding: 28px 22px; }
      .result-main { padding: 28px 24px; }
    }

/* ========== merged from: seo-roi-calculator.html ========== */

:root {
      --bg:         #ffffff;
      --bg-alt:     #f4f6f9;
      --bg-card:    #ffffff;
      --blue:       #1a6ff0;
      --blue-dim:   #155dc9;
      --blue-light: rgba(26,111,240,0.08);
      --ink:        #1a1a2e;
      --ink-mid:    #3d3d5c;
      --muted:      #6b7280;
      --border:     #e2e6ed;
      --font-head:  'Sora', sans-serif;
      --font-body:  'DM Sans', sans-serif;
    }

    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
    html { scroll-behavior: smooth; }
    body { background: var(--bg); color: var(--ink); font-family: var(--font-body); font-size: 17px; line-height: 1.7; -webkit-font-smoothing: antialiased; }

    .container        { max-width: 1080px; margin: 0 auto; padding: 0 28px; }
    .container-narrow { max-width: 820px;  margin: 0 auto; padding: 0 28px; }

    /* ── NAV ── */
    nav { position: sticky; top: 0; z-index: 100; background: rgba(255,255,255,0.95); backdrop-filter: blur(14px); border-bottom: 1px solid var(--border); }
    .nav-inner { display: flex; align-items: center; justify-content: space-between; padding: 16px 28px; max-width: 1080px; margin: 0 auto; }
    .nav-logo { font-family: var(--font-head); font-weight: 800; font-size: 1.15rem; color: var(--ink); text-decoration: none; letter-spacing: -0.5px; }
    .nav-logo span { color: var(--blue); }
    .nav-links { display: flex; gap: 8px; list-style: none; align-items: center; }
    .nav-links > li > a { color: var(--muted); text-decoration: none; font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px; transition: color 0.2s; padding: 8px 12px; border-radius: 8px; display: block; }
    .nav-links > li > a:hover { color: var(--ink); background: var(--bg-alt); }
    .nav-cta { background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.85rem; letter-spacing: 0.3px; padding: 10px 22px; border-radius: 100px; text-decoration: none; transition: background 0.2s, transform 0.15s; }
    .nav-cta:hover { background: var(--blue-dim); transform: translateY(-1px); }

    /* ── SERVICES DROPDOWN ── */
    .services-li { position: relative; }
    .services-trigger { color: var(--muted); font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px; transition: color 0.2s; padding: 8px 12px; border-radius: 8px; display: flex; align-items: center; gap: 5px; cursor: pointer; background: none; border: none; font-family: var(--font-body); outline: none; }
    .services-trigger:focus { outline: none; }
    .services-trigger:focus-visible { outline: 2px solid var(--blue); outline-offset: 2px; }
    .services-trigger:hover, .services-li:hover .services-trigger { color: var(--ink); background: var(--bg-alt); }
    .services-chevron { width: 14px; height: 14px; transition: transform 0.25s ease; opacity: 0.5; flex-shrink: 0; }
    .services-li:hover .services-chevron { transform: rotate(180deg); opacity: 1; }
    .services-dropdown { position: absolute; top: calc(100% + 10px); left: 50%; transform: translateX(-50%) translateY(-6px); background: var(--bg); border: 1px solid var(--border); border-radius: 14px; box-shadow: 0 8px 32px rgba(0,0,0,0.1), 0 2px 8px rgba(0,0,0,0.06); padding: 8px; min-width: 300px; opacity: 0; pointer-events: none; transition: opacity 0.2s ease, transform 0.2s ease; z-index: 200; }
    .services-dropdown::before { content: ''; position: absolute; top: -12px; left: 0; right: 0; height: 12px; }
    .services-li:hover .services-dropdown { opacity: 1; pointer-events: auto; transform: translateX(-50%) translateY(0); }

    /* ── RESOURCES DROPDOWN ── */
    .resources-li { position: relative; }
    .resources-trigger { color: var(--muted); font-size: 0.88rem; font-weight: 500; letter-spacing: 0.2px; transition: color 0.2s; padding: 8px 12px; border-radius: 8px; display: flex; align-items: center; gap: 5px; cursor: pointer; background: none; border: none; font-family: var(--font-body); outline: none; }
    .resources-trigger:focus { outline: none; }
    .resources-trigger:focus-visible { outline: 2px solid var(--blue); outline-offset: 2px; }
    .resources-trigger:hover, .resources-li:hover .resources-trigger { color: var(--ink); background: var(--bg-alt); }
    .resources-chevron { width: 14px; height: 14px; transition: transform 0.25s ease; opacity: 0.5; flex-shrink: 0; }
    .resources-li:hover .resources-chevron { transform: rotate(180deg); opacity: 1; }
    .resources-dropdown { position: absolute; top: calc(100% + 10px); left: 50%; transform: translateX(-50%) translateY(-6px); background: var(--bg); border: 1px solid var(--border); border-radius: 14px; box-shadow: 0 8px 32px rgba(0,0,0,0.1), 0 2px 8px rgba(0,0,0,0.06); padding: 8px; min-width: 300px; opacity: 0; pointer-events: none; transition: opacity 0.2s ease, transform 0.2s ease; z-index: 200; }
    .resources-dropdown::before { content: ''; position: absolute; top: -12px; left: 0; right: 0; height: 12px; }
    .resources-li:hover .resources-dropdown { opacity: 1; pointer-events: auto; transform: translateX(-50%) translateY(0); }

    /* ── SHARED DROPDOWN ── */
    .dropdown-item { display: flex; gap: 14px; align-items: flex-start; padding: 14px 16px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .dropdown-item:hover { background: var(--blue-light); }
    .dropdown-icon { width: 36px; height: 36px; border-radius: 9px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 1rem; flex-shrink: 0; transition: background 0.15s; }
    .dropdown-item:hover .dropdown-icon { background: rgba(26,111,240,0.16); }
    .dropdown-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); margin-bottom: 3px; letter-spacing: -0.2px; display: block; }
    .dropdown-desc { font-size: 0.78rem; color: var(--muted); line-height: 1.5; }
    .dropdown-divider { height: 1px; background: var(--border); margin: 4px 8px; }

    /* ── HAMBURGER ── */
    .hamburger { display: none; flex-direction: column; justify-content: center; align-items: center; gap: 5px; width: 40px; height: 40px; background: none; border: none; cursor: pointer; padding: 4px; border-radius: 8px; transition: background 0.2s; }
    .hamburger:hover { background: var(--bg-alt); }
    .hamburger:focus { outline: none; }
    .hamburger span { display: block; width: 22px; height: 2px; background: var(--ink); border-radius: 2px; transition: transform 0.3s ease, opacity 0.2s ease; transform-origin: center; }
    .hamburger.open span:nth-child(1) { transform: translateY(7px) rotate(45deg); }
    .hamburger.open span:nth-child(2) { opacity: 0; transform: scaleX(0); }
    .hamburger.open span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }

    /* ── MOBILE PANEL ── */
    .mobile-panel { position: sticky; top: 69px; z-index: 99; background: var(--bg); border-bottom: 1px solid var(--border); box-shadow: 0 8px 24px rgba(0,0,0,0.08); overflow: hidden; max-height: 0; transition: max-height 0.35s cubic-bezier(0.4,0,0.2,1); display: none; }
    .mobile-panel.open { max-height: 900px; }
    .mobile-panel-inner { padding: 16px 20px 24px; display: flex; flex-direction: column; gap: 2px; }
    .mobile-panel-label { font-size: 0.68rem; font-weight: 700; letter-spacing: 1.4px; text-transform: uppercase; color: var(--muted); padding: 8px 12px 6px; }
    .mobile-service-item { display: flex; gap: 12px; align-items: center; padding: 11px 12px; border-radius: 10px; text-decoration: none; color: var(--ink); transition: background 0.15s; }
    .mobile-service-item:hover { background: var(--blue-light); }
    .mobile-service-icon { width: 32px; height: 32px; border-radius: 8px; background: var(--blue-light); display: flex; align-items: center; justify-content: center; font-size: 0.9rem; flex-shrink: 0; }
    .mobile-service-title { font-family: var(--font-head); font-weight: 700; font-size: 0.88rem; color: var(--ink); }
    .mobile-service-desc { font-size: 0.74rem; color: var(--muted); line-height: 1.4; margin-top: 2px; }
    .mobile-panel-divider { height: 1px; background: var(--border); margin: 8px 4px; }
    .mobile-panel-link { display: block; font-family: var(--font-head); font-weight: 600; font-size: 0.97rem; color: var(--ink); text-decoration: none; padding: 11px 12px; border-radius: 10px; transition: background 0.15s, color 0.15s; }
    .mobile-panel-link:hover { background: var(--bg-alt); color: var(--blue); }
    .mobile-panel-cta { display: block; margin-top: 12px; background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.92rem; padding: 13px 20px; border-radius: 100px; text-align: center; text-decoration: none; box-shadow: 0 4px 16px rgba(26,111,240,0.3); transition: background 0.2s; }
    .mobile-panel-cta:hover { background: var(--blue-dim); }

    @media (max-width: 768px) { .nav-links { display: none; } .nav-cta { display: none; } .hamburger { display: flex; } .mobile-panel { display: block; } }

    /* ── HERO ── */
    .page-hero { padding: 72px 0 56px; text-align: center; position: relative; overflow: hidden; }
    .page-hero::before { content: ''; position: absolute; top: -80px; left: 50%; transform: translateX(-50%); width: 900px; height: 500px; background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%); pointer-events: none; }
    .page-eyebrow { display: inline-flex; align-items: center; gap: 8px; background: var(--blue-light); border: 1px solid rgba(26,111,240,0.2); color: var(--blue); font-size: 0.75rem; font-weight: 700; letter-spacing: 1.2px; text-transform: uppercase; padding: 6px 16px; border-radius: 100px; margin-bottom: 24px; }
    .page-hero h1 { font-family: var(--font-head); font-size: clamp(2rem, 4vw, 3rem); font-weight: 800; line-height: 1.14; letter-spacing: -1.2px; max-width: 700px; margin: 0 auto 20px; color: var(--ink); }
    .page-hero h1 em { font-style: normal; background: linear-gradient(90deg, var(--blue), #4da3ff); -webkit-background-clip: text; -webkit-text-fill-color: transparent; }
    .page-hero-sub { max-width: 560px; margin: 0 auto; color: var(--muted); font-size: 1.05rem; font-weight: 300; line-height: 1.7; }

    /* ── LEVERS STRIP ── */
    .levers-strip { background: var(--bg-alt); border-top: 1px solid var(--border); border-bottom: 1px solid var(--border); padding: 22px 0; }
    .levers-inner { display: flex; align-items: center; justify-content: center; gap: 24px; flex-wrap: wrap; }
    .lever-item { display: flex; align-items: center; gap: 10px; }
    .lever-num { width: 26px; height: 26px; border-radius: 50%; background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 800; font-size: 0.72rem; display: flex; align-items: center; justify-content: center; flex-shrink: 0; }
    .lever-text { font-size: 0.88rem; color: var(--ink-mid); font-weight: 500; }
    .lever-divider { width: 1px; height: 20px; background: var(--border); }

    /* ── CALCULATOR ── */
    .calc-section { padding: 64px 0 88px; }
    .calc-card { background: var(--bg-card); border: 1px solid var(--border); border-radius: 20px; box-shadow: 0 4px 32px rgba(0,0,0,0.06); overflow: hidden; }
    .calc-header { padding: 28px 36px 24px; border-bottom: 1px solid var(--border); background: var(--bg-alt); }
    .calc-header h2 { font-family: var(--font-head); font-weight: 800; font-size: 1.25rem; letter-spacing: -0.4px; color: var(--ink); margin-bottom: 4px; }
    .calc-header p { font-size: 0.88rem; color: var(--muted); margin: 0; }
    .calc-body { display: grid; grid-template-columns: 380px 1fr; }
    .calc-inputs { padding: 32px 36px; border-right: 1px solid var(--border); display: flex; flex-direction: column; gap: 28px; }
    .input-group { display: flex; flex-direction: column; gap: 8px; }
    .input-label { display: flex; justify-content: space-between; align-items: baseline; }
    .input-label-text { font-family: var(--font-head); font-size: 0.82rem; font-weight: 700; color: var(--ink); }
    .input-label-val  { font-family: var(--font-head); font-size: 0.95rem; font-weight: 800; color: var(--blue); }
    .input-desc { font-size: 0.77rem; color: var(--muted); line-height: 1.5; margin-top: -2px; }
    input[type="range"] { -webkit-appearance: none; appearance: none; width: 100%; height: 5px; background: var(--border); border-radius: 4px; outline: none; cursor: pointer; }
    input[type="range"]::-webkit-slider-thumb { -webkit-appearance: none; width: 22px; height: 22px; border-radius: 50%; background: var(--blue); border: 3px solid #fff; box-shadow: 0 0 0 2px var(--blue), 0 2px 6px rgba(26,111,240,0.3); cursor: pointer; }
    input[type="range"]::-moz-range-thumb { width: 22px; height: 22px; border-radius: 50%; background: var(--blue); border: 3px solid #fff; box-shadow: 0 0 0 2px var(--blue); cursor: pointer; }
    .calc-results { padding: 32px 36px; display: flex; flex-direction: column; gap: 20px; }
    .results-stats { display: grid; grid-template-columns: 1fr 1fr; gap: 14px; }
    .stat-card { background: var(--bg-alt); border: 1px solid var(--border); border-radius: 14px; padding: 20px 22px; }
    .stat-card.primary { background: var(--ink); border-color: transparent; grid-column: 1 / -1; }
    .stat-card-label { font-size: 0.7rem; font-weight: 700; letter-spacing: 1.2px; text-transform: uppercase; color: var(--muted); margin-bottom: 6px; }
    .stat-card.primary .stat-card-label { color: rgba(255,255,255,0.45); }
    .stat-card-value { font-family: var(--font-head); font-size: 2rem; font-weight: 800; letter-spacing: -1.5px; line-height: 1; color: var(--ink); }
    .stat-card.primary .stat-card-value { font-size: 2.6rem; background: linear-gradient(90deg, #fff, #7ab8ff); -webkit-background-clip: text; -webkit-text-fill-color: transparent; }
    .stat-card-sub { font-size: 0.77rem; color: var(--muted); margin-top: 5px; }
    .stat-card.primary .stat-card-sub { color: rgba(255,255,255,0.4); }
    .breakeven-callout { padding: 14px 18px; border-radius: 10px; font-size: 0.85rem; font-weight: 500; display: flex; align-items: center; gap: 10px; }
    .breakeven-callout.positive { background: #f0fdf4; color: #166534; border: 1px solid #bbf7d0; }
    .breakeven-callout.negative { background: #fff5f5; color: #991b1b; border: 1px solid #fecaca; }
    .breakeven-callout.neutral  { background: var(--blue-light); color: var(--blue); border: 1px solid rgba(26,111,240,0.2); }
    .breakeven-icon { font-size: 1rem; flex-shrink: 0; }
    .chart-wrap { background: var(--bg-alt); border: 1px solid var(--border); border-radius: 14px; padding: 20px 20px 12px; flex: 1; }
    .chart-header { display: flex; justify-content: space-between; align-items: center; margin-bottom: 12px; }
    .chart-title { font-family: var(--font-head); font-size: 0.72rem; font-weight: 700; letter-spacing: 1px; text-transform: uppercase; color: var(--muted); }
    .chart-legend { display: flex; gap: 14px; }
    .legend-item { display: flex; align-items: center; gap: 6px; font-size: 0.75rem; color: var(--muted); }
    .legend-swatch-blue  { width: 20px; height: 3px; background: #1a6ff0; border-radius: 2px; }
    .legend-swatch-green { width: 20px; height: 0; border-top: 3px dashed #16a34a; }
    canvas#roiChart { display: block; max-width: 100%; }
    .calc-disclaimer { padding: 14px 36px; border-top: 1px solid var(--border); font-size: 0.77rem; color: var(--muted); text-align: center; background: var(--bg-alt); }

    /* ── HOW IT WORKS ── */
    .how-section { padding: 88px 0; background: var(--bg-alt); }
    .section-eyebrow { font-size: 0.75rem; font-weight: 600; letter-spacing: 1.5px; text-transform: uppercase; color: var(--blue); margin-bottom: 16px; }
    .how-section h2 { font-family: var(--font-head); font-weight: 800; font-size: clamp(1.8rem, 3.5vw, 2.4rem); letter-spacing: -1px; color: var(--ink); margin-bottom: 16px; max-width: 680px; }
    .how-section > .container > p { color: var(--muted); font-size: 1.05rem; max-width: 600px; margin-bottom: 48px; }
    .how-grid { display: grid; grid-template-columns: repeat(3,1fr); gap: 20px; }
    .how-card { background: var(--bg-card); border: 1px solid var(--border); border-radius: 14px; padding: 32px; transition: border-color 0.2s, transform 0.2s, box-shadow 0.2s; }
    .how-card:hover { border-color: rgba(26,111,240,0.3); transform: translateY(-3px); box-shadow: 0 8px 24px rgba(0,0,0,0.07); }
    .how-card-num { font-family: var(--font-head); font-size: 0.72rem; font-weight: 800; letter-spacing: 1.5px; text-transform: uppercase; color: var(--blue); margin-bottom: 14px; }
    .how-card h3 { font-family: var(--font-head); font-weight: 700; font-size: 1.05rem; color: var(--ink); margin-bottom: 10px; }
    .how-card p { font-size: 0.9rem; color: var(--muted); line-height: 1.65; margin: 0; }

    /* ── TOOLS STRIP ── */
    .tools-strip { background: var(--bg-alt); border-top: 1px solid var(--border); border-bottom: 1px solid var(--border); padding: 40px 0; }
    .tools-strip-label { font-size: 0.75rem; font-weight: 700; letter-spacing: 1.5px; text-transform: uppercase; color: var(--muted); text-align: center; margin-bottom: 20px; }
    .tools-row { display: flex; flex-wrap: wrap; justify-content: center; gap: 10px; }
    .tool-pill { display: flex; align-items: center; gap: 8px; background: var(--bg-card); border: 1px solid var(--border); border-radius: 100px; padding: 9px 18px; font-family: var(--font-head); font-weight: 600; font-size: 0.83rem; color: var(--ink); text-decoration: none; transition: border-color 0.2s, box-shadow 0.2s, transform 0.15s; }
    .tool-pill:hover { border-color: rgba(26,111,240,0.3); box-shadow: 0 4px 12px rgba(0,0,0,0.07); transform: translateY(-1px); }
    .tool-pill.active { background: var(--blue); color: #fff; border-color: transparent; }

    /* ── FINAL CTA ── */
    .final-cta { text-align: center; padding: 96px 0; position: relative; overflow: hidden; }
    .final-cta::before { content: ''; position: absolute; bottom: -100px; left: 50%; transform: translateX(-50%); width: 800px; height: 500px; background: radial-gradient(ellipse at center, rgba(26,111,240,0.07) 0%, transparent 70%); pointer-events: none; }
    .final-cta h2 { font-family: var(--font-head); font-weight: 800; font-size: clamp(1.8rem, 3.5vw, 2.4rem); letter-spacing: -1px; color: var(--ink); margin: 0 auto 16px; max-width: 600px; }
    .final-cta p { color: var(--muted); font-size: 1.05rem; max-width: 520px; margin: 0 auto 36px; }
    .btn-primary { background: var(--blue); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 0.95rem; padding: 14px 30px; border-radius: 100px; text-decoration: none; box-shadow: 0 4px 20px rgba(26,111,240,0.3); display: inline-block; transition: background 0.2s, transform 0.15s, box-shadow 0.2s; }
    .btn-primary:hover { background: var(--blue-dim); transform: translateY(-2px); box-shadow: 0 6px 28px rgba(26,111,240,0.4); }

    /* ── FOOTER ── */
    footer { border-top: 1px solid var(--border); padding: 36px 0; background: var(--bg); }
    .footer-inner { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 16px; }
    footer p { font-size: 0.82rem; color: var(--muted); margin: 0; }

    /* ── ANIMATIONS ── */
    @keyframes fadeUp { from { opacity: 0; transform: translateY(16px); } to { opacity: 1; transform: translateY(0); } }
    .fade-up { opacity: 0; animation: fadeUp 0.55s ease forwards; }
    .d1 { animation-delay: 0.1s; } .d2 { animation-delay: 0.2s; } .d3 { animation-delay: 0.3s; }

    /* ── RESPONSIVE ── */
    @media (max-width: 900px) {
      .calc-body { grid-template-columns: 1fr; }
      .calc-inputs { border-right: none; border-bottom: 1px solid var(--border); }
      .container-narrow { padding: 0 20px; }
    }
    @media (max-width: 768px) {
      .nav-inner { padding: 14px 20px; }
      .page-hero { padding: 44px 0 32px; }
      .page-hero h1 { font-size: 1.75rem; letter-spacing: -0.7px; margin-bottom: 14px; }
      .page-hero-sub { font-size: 0.95rem; }
      .page-eyebrow { font-size: 0.7rem; margin-bottom: 16px; }
      .levers-strip { padding: 18px 0; }
      .levers-inner { flex-direction: column; gap: 10px; align-items: flex-start; padding: 0 20px; }
      .lever-divider { display: none; }
      .levers-inner > span { display: none; }
      .calc-section { padding: 28px 0 52px; }
      .container-narrow { padding: 0 16px; }
      .calc-card { border-radius: 14px; }
      .calc-header { padding: 18px 20px 14px; }
      .calc-header h2 { font-size: 1.05rem; }
      .calc-inputs { padding: 22px 20px; gap: 22px; }
      .calc-results { padding: 22px 20px; gap: 16px; }
      .calc-disclaimer { padding: 12px 20px; font-size: 0.72rem; }
      .results-stats { grid-template-columns: 1fr 1fr; gap: 10px; }
      .stat-card.primary { grid-column: 1 / -1; }
      .stat-card { padding: 14px 16px; border-radius: 10px; }
      .stat-card-value { font-size: 1.55rem; }
      .stat-card.primary .stat-card-value { font-size: 2rem; }
      .stat-card-sub { font-size: 0.72rem; }
      .chart-wrap { padding: 14px 14px 8px; }
      .chart-header { flex-direction: column; align-items: flex-start; gap: 8px; }
      input[type="range"]::-webkit-slider-thumb { width: 26px; height: 26px; }
      input[type="range"]::-moz-range-thumb { width: 26px; height: 26px; }
      .how-section { padding: 52px 0; }
      .how-grid { grid-template-columns: 1fr; gap: 12px; }
      .how-card { padding: 22px; }
      .tool-pill { font-size: 0.78rem; padding: 8px 14px; }
      .final-cta { padding: 60px 0; }
      .final-cta h2 { font-size: 1.55rem; }
      .final-cta p { font-size: 0.95rem; margin-bottom: 28px; }
      .btn-primary { font-size: 0.88rem; padding: 13px 24px; }
      footer { padding: 24px 0; }
      .footer-inner { flex-direction: column; align-items: center; text-align: center; gap: 10px; }
    }
    @media (max-width: 380px) {
      .results-stats { grid-template-columns: 1fr; }
      .stat-card.primary { grid-column: 1; }
      .page-hero h1 { font-size: 1.5rem; }
    }