SaaS SEO Playbook:

The SEO Course Specifically Designed to Help SaaS Companies Increase MRR with SEO

We’ve combined over a decade of building and launching SEO programs for SaaS companies into an actionable blue print to help you increase you scale traffic, acquire new trials, and ultimately grow your MRR.

Is this you?

You want to get more customers for your SaaS product

You just launched a SaaS company and need to get traffic to your site

PPC isn’t working and you need another way to grow

You’ve created content but you don’t know what to do with it now

You’re not sure what type of content to create that will attract the right kind of buyers to your site.

You want to learn how to build an SEO campaign from the ground up

How the SaaS SEO Playbook can Help you?

Identify content that ranks and converts

Discover 5 powerful content archetypes that will rank your content AND convert readers into trials.

Learn to do Proper Content Research

Researching your content doesn’t start with keywords. You’ll learn the proper way to find content ideas that will last your team for months.

Avoid these common SEO mistakes

You’ll learn how to set up your content for success and avoid the mistakes so many content marketers make

Use this step by step process to create content

Most marketers waste tons of time (and money) on creating content that doesn’t work. With this step by step process, you’ll consistently create content that wins.

How to Acquire High Quality Links

Get a proven system to acquire links for your SaaS. And not just any links - but links that have high domain authority AND only on SaaS sites.

Master the Art of Content Repurposing

Discover how to maximize the value of your content by repurposing it into multiple formats. This will save time, extend your reach, and help you engage faster.

Launch an SEO Campaign to Boost Your SaaS MRR

Join Dozens of SaaS founders and Marketers in launching an SEO campaigned designed to help your SaaS increase MRR. Buy confidently with a 30-day money back guarantee.

“This course was incredibly helpful! Greg not only breaks the information down into easy to understand pieces but also gives actionable steps to follow with the examples. There are templates and loom videos that were extremely helpful along the way as well. If you’re getting started and need to understand how to implement an SEO plan, you’ll want this course.”

Matthew Rathbone

"The SaaS SEO Playbook has been a game-changer for our startup. As the founder of an early-stage SaaS company, I found the course incredibly insightful and practical. It breaks down SEO strategies in a way that’s easy to understand and, more importantly, actionable. The playbook has provided us with a clear roadmap to improve our organic visibility and drive sustainable growth. I highly recommend it to any SaaS founder looking to level up their SEO game!"

Tad Slaff

"The SaaS SEO Playbook has been a game-changer for our startup. As the founder of an early-stage SaaS company, I found the course incredibly insightful and practical. It breaks down SEO strategies in a way that’s easy to understand and, more importantly, actionable. The playbook has provided us with a clear roadmap to improve our organic visibility and drive sustainable growth. I highly recommend it to any SaaS founder looking to level up their SEO game!"

Bobbi Mullens

"The SaaS SEO Playbook has been a game-changer for our startup. As the founder of an early-stage SaaS company, I found the course incredibly insightful and practical. It breaks down SEO strategies in a way that’s easy to understand and, more importantly, actionable. The playbook has provided us with a clear roadmap to improve our organic visibility and drive sustainable growth. I highly recommend it to any SaaS founder looking to level up their SEO game!"

Maximilian Wolf

Here’s the Complete Course Itinerary

32 lessons; 10 “hand-holding” videos, along with our own internal tools we use to build every SaaS SEO campaign we start.

  • What to Expect
  • SEO Tech Requirements
  • What are content archetypes?
  • Alternative posts
  • Best category posts
  • X vs Y posts
  • Jobs to be done posts
  • Template posts
  • How to research content ideas
  • Why search intent is killing your rankings
  • How to do keyword research
  • How to prioritize your content
  • Setting Your URL Structure
  • Content Titles
  • Title Tags
  • Subheadlines
  • Line Spacing
  • Converting Traffic into Users
  • Minimum Viable Content
  • How to Outsource Your Content
  • Content Outlines
  • How to Hire the best Writers for Your SaaS
  • What makes a good link?
  • What’s an ABC link exchange?
  • Guest Post
  • Prospecting
  • How to Find Great
  • Link Prospects
  • An Outreach Template to Acquire High
  • Quality Links
  • Writing the Guest Post

Who are you learning from?

Hey! I’m Greg!

I started my journey in SEO about a decade ago and quickly fell in love with it. Over the years, SEO has remained my favorite lead acquisition strategy, especially for SaaS businesses. The best part? It’s repeatable and scalable, making it a powerful tool for growth.

My SEO learning began when I built a campaign for a start-up that had almost no traffic. As the second marketing hire, we had no budget, no manpower, and no blueprint to follow. We had to figure things out through trial and error, staying scrappy and resourceful along the way.

I’ve made every mistake in the book, and that experience has taught me invaluable lessons. This course is designed to save you time and help you avoid those same mistakes, so you can move much faster on your SEO journey. 

Frequently Asked Questions

Short answer: yes. More than half the companies who have signed up for the course are within the first year of their SaaS. They’re using the learnings of the course to help get new trials while they’re building their products.

The strategies used to be successful in SEO for SaaS is different than the strategies you’d use for eCommerce or a media company. 

Everything from the content ideas you’ll be researching to the way you’ll promote your product to the types of links you’ll want to build.

Everything in this course is specifically geared to building a great SaaS SEO campaign.

This course is self-paced. You can get through all of the content in about 2 hours. However, many lessons contain assignments at the end. We highly recommend you go through the assignments as you go along. This will make completing the course a bit longer.

Yes! This course is designed for both beginners and intermediary SEOs.

Yes! The course will be updated for you free of charge.

SEO is a Scalable User Acquisition Channel for Your SaaS.

You’ll get a 30 day money back guarantee if you don’t love the course, or if you have any issues.