Every link building agency promises you great links. We do that too. And then we'll increase AI recommendations, the amount of people who see your brand, the amount of people who Google your brand, and rankings to your highest converting "money" pages.
SaaS companies we've built links for
Rankings move. Revenue follows. Here's what that looks like for real SaaS companies.
Superhuman had slipped from the top spot for one of their most valuable keywords. We built a targeted link program focused on authority and relevance to push them back to the front of the results.
Hugo needed to compete in a crowded, high-authority SERP. We built a link program targeting the specific domain authority and topical signals needed to break into the top results.
A sales page stuck at position 9 for a high-value keyword. We built a focused link and content program to push it over the top and into the position that drives real lead volume.
In every engagement, the goal isn't just a ranking it's what that ranking does for the business. A page that moves from position 9 to position 1 doesn't just get more traffic. It gets the right traffic, and it converts.
"One of our sales pages was languishing around position 9 for a keyword that we knew would increase our revenue. Within two months after hiring Content Guppy for their link building process, we ranked #1 for the keyword and the page went from producing 3 leads per month to 16 leads per month."
Most agencies are still building links for job one. We build for all three.
Push your highest-converting pages up the SERP.
Get your brand in front of more buyers, in more places.
Get your SaaS on the shortlist when AI answers buyer questions.
Here's how we do it.
We build contextual links within existing content on DR 60+ SaaS-focused domains. These are editorially placed, topically relevant, and chosen for ranking power not just to fill a quota.
We write and place "best of" and "top alternatives" listicles on third-party sites that rank for the exact comparison and category keywords your buyers are searching. You get a link, a ranking signal, and visibility at the moment of intent.
We earn mentions of your brand linked and unlinked in content that your buyers trust. These signals tell both Google and AI systems that your product is a recognized, recommended solution in your category.
We get you booked as a guest on podcasts with thousands of listeners who match your ICP. You get a backlink from the show notes, exposure to a highly targeted audience, and something most link building campaigns miss entirely.
AI Overviews, ChatGPT, and Perplexity are changing how buyers find software. Getting to page one isn't enough if the AI Overview above it doesn't mention you. Getting cited isn't enough if you're not on the shortlist when someone asks "what's the best tool for X?"
We don't build links on generic blogs or irrelevant directories. Every placement is on a real SaaS or B2B site with a DR of 60 or higher the kind of link that actually moves the needle.
We build links with both Google's algorithm and AI recommendation engines in mind. The signals that help you rank also help AI understand your brand we don't treat them as separate problems.
You'll know whether link building is driving trials, demos, and MRR. Not just DR improvements and referring domains. We tie everything back to whether organic revenue is going up.
Every link, listicle, brand mention, and podcast appearance builds on the last. Your authority grows. AI recommends you more. The gap between you and competitors widens over time.
We don't just build links where we can get them. We target the exact pages, publications, and placements that your buyers encounter when they're actively evaluating solutions like yours.
A podcast appearance, a listicle placement, a brand mention in a trusted newsletter these aren't just links. They're brand-building moments that create demand that didn't exist before.
A good link used to mean high DR and topical relevance. That's still true but it's no longer the whole picture.
Today, the best links come from sites your buyers actually read, in content they actually trust. A link insert on a DR 70 SaaS blog is valuable. A guest listicle on a publication your ICP subscribes to is even more valuable because it builds ranking authority AND brand recognition AND gives AI systems a high-trust source to pull your brand from.
We think about every link in terms of three outcomes: does it help rankings, does it increase brand exposure, and does it give AI more signal about who your product is for?
Clients typically start seeing measurable ranking movement within 60–90 days. For highly competitive keywords, it can take longer depending on where you're starting from and how strong the competition is.
The compounding effects brand mentions, AI recommendations, podcast-driven authority build more gradually but tend to be more durable. The brands that invest consistently see outcomes that are very hard for competitors to reverse.
A link insert places a contextual link to your content within an existing published article on a third-party site. It's fast to execute, and the primary purpose is passing link authority to help your content rank.
A listicle guest post is a full article we write and place on a third-party publication typically a "best [category]" or "top alternatives to [competitor]" piece. These serve multiple purposes: they build ranking authority, put your brand in front of buyers at the moment of evaluation, and are one of the main formats that LLMs reference when forming recommendations.
Both matter. We use both strategically based on your goals.
Podcast show notes consistently include links back to guest websites often on authority domains with engaged, niche audiences. That's a real link with real value.
But the bigger reason we include podcast placements in our link building strategy is what they do beyond the link. You're speaking directly to thousands of people who match your ICP. And the transcript of that conversation becomes a rich, natural-language source that LLMs train on explaining your brand, your use case, and your differentiators in a format that AI systems are specifically built to understand and surface.
No other link type does all three of those things at once.
If your link building program is only focused on DR and anchor text, you're leaving half the value on the table. Book a free strategy call we'll look at your current backlink profile, show you where the gaps are, and build a plan that gets you ranked on Google and recommended by AI.
Book Your Free Strategy Call